Social Media Strategies Summit

FEBRUARY 13, 2020

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. Source: Hubspot Facebook. PRIORITY PLATFORM: Facebook and Instagram Advertising. Source: Shopify Facebook.

B2B 150

B2B Social Media Brands Hubspot 150

Unmetric

SEPTEMBER 27, 2019

And one metric that surely impresses a viewer is the number of followers a brand owns. Facebook has over 80 million active business pages and statistics show that over 2 billion people can be reached through Facebook ads. So which are the most followed brands on Facebook in 2019 and how did they get there?

Brands 72

Brands Facebook Campaign Sports 72

Ignite Social Media

AUGUST 2, 2022

Brands have got to listen, TikTok is staying. And yet, in spite of that, many brands are still hesitant to join. But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. It’s not going anywhere. Understand the TikTok Algorithm.

Strategy 175

Strategy Marketing Banking Influencer 175

Ignite Social Media

APRIL 20, 2020

It’s no question that Instagram Stories have become a major component of every brand’s social media marketing strategy. So whether you’re revisiting your Instagram Stories strategy or starting from scratch, we’ve compiled the following insights and best practices to help elevate your brand marketing efforts.

Instagram 183

Instagram Brands Marketing Geotagging 183

Jon Loomer

DECEMBER 3, 2019

The typical advertiser has one primary set of goals with their Facebook ads: Generate the most conversions at the lowest cost. You build campaign after campaign driving people to a sales page. This has always been the cornerstone of my Facebook ads strategy. They know your brand. Remarketing Audience.

Facebook 176

Facebook Training Cost Buy 176

Social Media Strategies Summit

DECEMBER 1, 2023

It was the name of his short-lived online bank, which eventually became PayPal after merging with a competitor. Brands Ride the Barbie Bandwagon Plenty of blockbusters have been backed by huge marketing campaigns. The lesson here for brands is that if you create a weird enough product, people will probably post about it.

Social Media 244

Social Media Meme Fashion Trends 244

Sprout Social

MAY 19, 2021

Most consumers expect brands and companies with a social media presence to interact with their customers in meaningful ways. As social continues to evolve, the ways audiences engage with brands will grow alongside it. Choose a brand over the competition (77%). Recommend a brand (76%).

Engagement 135

Engagement Brands Review Influencer 135

Mindjumpers

MARCH 25, 2013

Almost every modern company in the world has made the big decision; should we be on Facebook or not? This blog post provides you with some quick guidelines on what to remember when having a Facebook page. Are you ever unsure about what to post on your Facebook page? What Facebook’s New News Feed Means For Brands.

Guidelines 206

Guidelines How To Facebook Banking 206

Oktopost

MAY 26, 2020

They have to compete for eyeballs and wallets against banking giants, disruptive startups, and wildcards like cryptocurrency payment apps. A quick look at the banking and finance category in your mobile app store will show you how crowded the field is right now. It’s hard out there for fintech and finserv companies. Build Trust.

Social Media 143

Social Media Banking Marketing Mobile 143

Hootsuite

JANUARY 6, 2020

We probably don’t need to tell you that mastering Facebook marketing is a must for any brand that hopes to succeed in 2020. You already know that Facebook has a huge audience. But maybe you didn’t know how often people are using Facebook to interact with businesses of all sizes. Types of Facebook posts.

Facebook 145

Facebook How To Marketing HootSuite 145

Social Media Strategies Summit

JULY 28, 2021

In fact, many of them follow certain brands solely for bargain hunting. If you become a valuable resource for your followers, you can gradually convert them from social leads to loyal customers and even brand advocates. Ads are powered with sophisticated targeting features, allowing brands to reach relevant audiences with precision.

Social Media 264

Social Media Discount Influencer B2B 264

The Realtime Report

DECEMBER 13, 2012

Global discount supermarket chain Lidl started a hashtag campaign to do some holiday social good – and may have been caught off guard when it quickly went viral. When the 24-hour campaign was over, 1500 people had tweeted – which meant 7,500 meals. Was this a good move for the brand?

Hashtag 147

Hashtag Campaign Case Study Banking 147

Social Media Strategies Summit

NOVEMBER 18, 2022

The City of Phoenix regularly repurposes old content for its annual summer safety campaigns. Its 2020 campaign incorporated this graphic to drive home the message of keeping kids safe around water: In a single visual asset, the agency included a striking image, the campaign logo and hashtag, the key campaign message, and the URL.

Content 166

Content Campaign Team Banking 166

The Realtime Report

MAY 26, 2016

International Marketing Campaigns: Breaking Through Language Barriers. For international marketing campaigns, communicating in the native languages of those customers you are trying to reach is by far the best approach. Digital marketing platforms range from blogs to social media feeds using the likes of Facebook and Twitter.

Campaign 87

Campaign Marketing Banking Reputation 87

Hootsuite

NOVEMBER 2, 2023

If you’re fresh out of ideas or simply looking for inspiration, these Valentine’s Day social media campaigns and posts can help you get started. Start free 30-day trial 63 Valentine’s Day social media posts Get ready to spread the love and make your brand stand out with these Valentine’s Day social media ideas.

Examples 88

Examples Social Media Apparel Banking 88

Sprout Social

OCTOBER 18, 2016

The number of social messages needing a response from brands has increased by 18% over the past year, according to the Q2 2016 Sprout Social Index. Even though consumer expectations are on the rise, brand response rates across industries are declining. of consumer messages to financial brands needing a response actually get one.

Banking 40

Banking Social Media Insurance Policies 40

Ignite Social Media

AUGUST 2, 2022

Brands have got to listen, TikTok is staying. And yet, in spite of that, many brands are still hesitant to join. But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. It’s not going anywhere. Understand the TikTok Algorithm.

Strategy 91

Strategy Marketing Banking Influencer 91

Later

OCTOBER 19, 2018

It’s time to launch your first Instagram ad campaign! And the best news is that an Instagram ad campaign doesn’t blow the budget — all it takes is a little bit of planning, testing, and creativity! The first step to creating your Instagram ad campaign is to focus on what you want to sell or promote, as well as your reasons why.

Campaign 61

Campaign Instagram How To Analytics 61

Buffer Social

NOVEMBER 1, 2023

  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.  I realized it was time for a personal brand pivot. Naturally, I put it to the experts.

Brands 76

Brands How To Instagram Consultant 76

Unmetric

JULY 12, 2019

Brands too celebrate events like this with heartfelt and touching social media campaigns to woo their audience. We analyzed the most popular Raksha Bandhan posts that brands have done in the past using our product Unmetric Discover. Brand Factory. Airtel Payments Bank. See the latest Raksha Bandhan posts.

Social Media 120

Social Media Engagement Banking Delicious 120

Hootsuite

OCTOBER 20, 2020

At Avidia Bank, a mutual community bank headquartered in Hudson, Massachusetts, the social media team sees social as an opportunity to understand customers better. Social opens up that communication channel and it becomes a conversation,” explained Janel Maysonet, CMO at Avidia Bank. It’s all about knowing the customer.”.

HootSuite 116

HootSuite Banking Survey Sentiment 116

agora pulse

DECEMBER 9, 2020

The right time to publish depends on several factors, including: Your brand’s industry. Your campaign timeline. Although the absolute perfect time to share content doesn’t exist, with some research and testing, you can find the best times for your brand to post on social media. Best Times to Post on Facebook.

Social Media 176

Social Media Social Media Management Instagram Patterns 176

Waxing UnLyrical

OCTOBER 17, 2011

Earlier this year, National Australia Bank got Australia and the world talking with its very public ‘Break-Up’ campaign. After hearing NAB’s Hillan Klein and Kate Thompson share insights about the Break-Up at Social Media Club Melbourne , I wanted to ask Hillan a few more questions about this campaign.

Banking 218

Banking Sentiment Campaign Team 218

Ignite Social Media

APRIL 7, 2021

Within the following post, we’re breaking down insights and best practices based on our recent analysis of organic reach across Facebook, Instagram, and LinkedIn. Insights such as: A brand Facebook post, on average, reaches about 2.2% A Brief History of Organic Reach on Facebook.

Organization 187

Organization Social Media Content Analysis 187

Likeable

JANUARY 15, 2019

During the latest season of my podcast, All the Social Ladies , I spoke with marketing executives at leading finance brands, who revealed some interesting insights about how they’re using data. We’re seeing social networks like Facebook and Snapchat provide financial services.”.

Data 61

Data Brands Social Media Banking 61

agora pulse

SEPTEMBER 15, 2020

Sixteen years ago, Facebook launched, and since then a flurry of other social media platforms joined the mix. Social media managers literally represent the company on social media as the voice of the brand. Or they may be less tangible, such as “improve our negative online reputation” or “increase brand awareness.”.

Social Media Management 155

Social Media Management Skills Social Media Banking 155

Hootsuite

JUNE 11, 2020

Brands advertise on YouTube because it’s the world’s second most popular website, drawing 2 billion logged-in visitors a month. In this article we’ll take a look at your ad format options, run through how to set up a video ad campaign, list up-to-date ad specs, and leave you inspired with best practices from proven performers.

YouTube 145

YouTube Marketing Campaign Guidelines 145

Waxing UnLyrical

AUGUST 15, 2017

If they want to measure brand recognition #measurepr. In August we talked about ways to bring measurement in right at the beginning of your campaign before actually going out to implement your strategy. Twitter Facebook Google+ LinkedIn #measurePR Recap (July 2017): How Major Media Measures Content. August #measurePR was FAB!

Content 188

Content Metrics Banking Skills 188

Sprout Social

NOVEMBER 2, 2023

Let’s explore what customer journey mapping is and how it helps your brand. A touchpoint on the customer journey map is the point of interaction a customer has with your brand. Seeing a social media ad, getting a branded newsletter and asking a friend for a product recommendation are all touchpoints. Guide multiple departments.

Examples 99

Examples Template Templates How To 99

Waxing UnLyrical

OCTOBER 3, 2016

After the unforeseen break WUL took, we’re getting back into gear with a brand new Social PR Spotlight! What is one Social PR campaign you’re in love with? I love the #firstworldproblems hashtag hijacking campaign from Water is Life. Twitter Facebook Google+ LinkedIn #SocialPR Spotlight: Michelle Kane.

Hashtag 250

Hashtag Delicious Consultant Banking 250

The Realtime Report

JULY 16, 2014

Anyone can use Bubblews by following three steps: Register for free in under 60 seconds. Customize your profile and check out your “bank”. Write and submit your first post. Users collect their compensation in a “Bubblews bank,” and once a user reaches $50, he/she can cash out using PayPal.

Social Networking 175

Social Networking Banking Study Notification 175

Keyhole.co

DECEMBER 13, 2023

Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Mindjumpers

JULY 5, 2012

Tweet As yesterday’s tip on our Facebook page advised, the SoLoMo (Social, Local, Mobile) revolution of how we interact on social media platforms refers to the need of an intensified focus on use of mobile devices in daily life of social media. An additional 19% of the mobile users access Facebook at least once a week on their smartphone.

Mobile 247

Mobile Social Media Module Statistics 247

Techipedia: Tamar Weinberg

DECEMBER 1, 2010

For other businesses, their brand is already so well known that they may feel that they don’t have to step into social media at all. Here’s what you can do to grow that brand even farther — and to make people feel great about you: Engage Your Followers. Run a Creative Campaign. San Francisco, actually.

Airlines 196

Airlines Brands Social Media News 196

Ignite Social Media

FEBRUARY 9, 2021

While most brands spent the majority of their big game advertising budgets on TV spots ( though there were some changes this year ), others took to social media to engage fans and promote their brands. Brands Banking on TikTok. 10 other brands stepped up on TikTok and promoted branded hashtag challenges for the big day.

Trends 85

Trends Social Media Eventful Health Care 85

Unmetric

AUGUST 22, 2016

Banks are increasingly taking social media by storm (and surprise). You’d be amazed to know that quite a few banks are doing exciting stuff on social media. Let’s take a look at some of the top banks in Australia. In this post, I explore the social media habits of Commonwealth Bank, ANZ, Westpac, NAB and ME Bank.

Engagement 60

Engagement Banking Social Media Sports 60

Hootsuite

APRIL 8, 2021

According to Aberdeen Group , brands that use video marketing grow their revenue 49 percent faster than companies that don’t. It’s still common practice for many brands to upload to a video-hosting platform such as YouTube or Vimeo, and then share the link on LinkedIn. How to launch a LinkedIn video ad campaign. Embedded videos.

LinkedIn 145

LinkedIn Video HootSuite Embedding 145