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Intro to Foursquare, Brightkite & Location-Based Social Media

Socialized

That doesn’t mean all of these phones will run Foursquare , Brightkite or any other popular location-based application. Foursquare, for example, runs only on iPhone and Android, though other versions are under development. I use Brightkite and Foursquare on my iPhone, so I am describing the applications from this standpoint.

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Monday’s 5 Social Media Must-Reads

Firebelly

By Pamela Vaughan LinkedIn is a powerful platform that often gets underutilized or put on the back burner. By Ian Paul That idea is very different from the Foursquare model where you check in to let your friends know where you are, gain local deals and win Foursquare mayorships and badges.

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Realtime Olympics: 60% of London 2012 Visits Came Via Mobile; Facebook Was 2nd Highest Traffic Source

The Realtime Report

The Games organizers also used a remarkable array of platforms, strategies and applications to drive fan engagement around the games. million social media followers across Twitter, Facebook, Google+, Foursquare. Social media played an enormous role in driving traffic and engagement: 66% of web traffic (to London2012.com)

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I Don't Care Where. You. Are. Right. Now. | Almost Savvy

Almost Savvy

The great thing about using technology and social networking platforms is that we can easily connect, no matter where we happen to be. If I wanted to know these things, we’d be connected on Foursquare so I could follow along as you cruise through town going to meetings and running errands. Still, it is your choice.

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6 Ways Web Check-ins Can Benefit Your Brand

Convince & Convert

Whether it’s big players like Foursquare inking a new loyalty rewards program with Pepsi, or niche developers like Untappd , addressing the beer drinking vertical with a mobile application that let’s you spread the word about the particular brew you are sipping upon, check-ins are on fire. Link Link Link.

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Repositioning Through Social Media: The Conan O’Brien-Case

Mindjumpers

Well, Conan O’Brien has always appealed to a younger audience than the likes of Jay Leno and David Letterman, hence his tactics were to target them on the platforms popular among this segment. So what exactly has he done? A Twitter account as we described in our previous Conan-post , which is now close to 1.8

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The Voice of the Social Employee Inside the Firewall

Direct Marketing Observations

Can an internal socially powered ideation platform or network empower and propel an employee into massive production and an upbeat morale? How does social enable Juan in shipping who busts his ass and yet no one notices because he’s so quiet and chooses not to use that hot new internal platform?

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