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Social Media Marketing Guide: Facebook

Little Web Giants

Verified accounts have a blue badge with a tick next to the name. Bidding can be optimised for the selected objective (CPA), clicks (CPC) or impressions (CPM). Some well-known public figures (celebrities, journalists and government officials) are verified by Facebook as having an authentic identity.

article thumbnail

Social Media Marketing Guide: Facebook

Little Web Giants

Verified accounts have a blue badge with a tick next to the name. Bidding can be optimised for the selected objective (CPA), clicks (CPC) or impressions (CPM). Some well-known public figures (celebrities, journalists and government officials) are verified by Facebook as having an authentic identity.