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HOW TO: Properly Use Badges to Engage Customers

INFOGRAPHIC] 44 HP Tablet: How to Find a Deeply Discounted HP TouchPad 26 HOW TO: Properly Use Badges To Engage Customers August 19, 2011 by Gabe Zichermann 14 Share on Tumblr email share Share on Tumblr email share Gabe Zichermann is the chair of the upcoming Gamification Summit NYC (9/15-16, 2011), where industry leaders will gather to share knowledge and insight. “Badges?

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Conference Season: Learning for More than Members


Spring conference season is upon us. Soon there will be days filled with registration badges, session evaluations, food and beverage orders and – most important for anyone working in a member driven organization – spending time chatting face to face with members and industry experts. Flash forward, and I’m now writing this post from an airplane on my way to a client conference.

Lanyrd: Social Media Conferences & More

Jason Yormark

A few weeks ago I stumbled across another gem, Lanyrd and it’s officially my go to site for all things conferences. Lanyrd uses your Twitter account to effectively crowdsource conference information and it’s working. In addition to simply listing conference details, you can get information on speakers, sessions & content. I’d love to see a more user friendly badge feature to give bloggers an easy way to implement dynamic content to their sites regarding their conference participation. Also Facebook integration would be a plus.

The Reality Behind the Check-In Hype [infographic]


The infographic was compiled by Beyond in collaboration with the Social-Loco Conference that was held in San Francisco May 5 th , 2011. The theme of the conference was on the future of location based services. However various badges would only motivate 1% of mass consumers to use it. Social Media Facebook Foursquare Gowalla Infographic LBS Social-Loco Conference US

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Need More B2B Sales Leads? Ignore This Research

Webbiquity SMM

During the event, the company can use public relations tactics to meet with industry journalists and other influencers attending the show or conference. Marketing Strategy Social Media Marketing conferences enewsletters MarketingProfs maximize web presence most effective tactics for b2b lead generation and brand awareness Sirius Decisions tradeshows

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A Step-By-Step Guide to Launching a Branded Hashtag

Sprout Social

In 2007, anyone on Twitter could type in #SWSX and see what events at the Austin based conference were trending. Then, we make sure that the hashtag we is consistent on all marketing materials, including attendee badges. Three days before the conference, #TIED16 had already seen nearly 20 million impressions across multiple social channels. As in #barcamp [msg]? Promotions.

5 Luxurious Technology Events for this Autumn


Enjoy cocktails, good conversation and plenty of networking opportunities with others in the field at Lean Kanban Conference that will be held in Paris this October. Where and When: Enjoy the conference in the exciting city of Las Vegas from September 30 – October 4, 2013. Captivate Conference. The title of the conference sure highers expectations, doesn’t it? >From

Engaging the Next-Gen Workforce through Collaboration #SocBiz #Leadership #Leaders

Blue Focus Marketing

So it was good to see this panel put so much emphasis not only on this concept, but also on the idea of gamification through incentives and badges. Indeed, with the badge system, some of the panelists joked that employees would complain any time they earned a badge and the company failed to deliver it. Thanks again to everyone involved. Sell the sizzle, not the steak.

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How to Get Verified on Twitter (If I can do it, you can too!)

Buffer Social

You can apply to be Twitter verified and receive a blue checkmark badge next to your name. It does provide a bit of an ego boost and celebrity moment to see the blue badge, but here’s the real kicker: There are significant business/brand advantages to being Twitter verified. Have you ever felt like a celebrity on social media? Well now Twitter’s gone one step further.

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Returning to the Gravity Summit

Ari Herzog

P.S. To conference producers reading this sentence, I’m more than willing to write pre- and post-writeups about your social media marketing event if you have the goodness in your heart to provide media bloggers like me access. Here is a Gravity Summit overview. You can be sure I will share followup thoughts about the event as I did in 2009. Thank you for reading! Marketing events

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Evernote – Change the Way You Take Notes

Janet Fouts

Even more interesting, include their name badge in the snapshot, even a handwritten name tag, and Evernote will recognize the handwriting and enter it as searchable text ! This is going to make blogging after conferences a breeze. Productivity software? Tried it. Most of the apps I’d tried also had accessibility issues. Until now. SIRI to the rescue. all in one swoop. A lot.

Have You Been Social Selling All Along?

Convince & Convert

Chances are, you’ve read a blog post, joined a webinar or attended a conference that celebrated the “social selling” revolution. Consider how you select which trade shows to attend before buying a badge. The meager adoption of social selling, however, isn’t because it doesn’t work. In fact, 73 percent of social salespeople strongly outperform their traditional selling peers.

Social media training on Foursquare Google Plus Pinterest Facebook Training for June and July 2012

Laurel Papworth

If you would like to have a course run inhouse for your organisation or conference, please email: laurel [at] If you would like to have a course run inhouse for your organisation or conference, please email: laurel [at] Understand Partner Badges and learn about case studies and campaigns that have used Foursquare successfully – or otherwise!

The 12 Startups I’ve Invested In and Why

Convince & Convert

I was having dinner with a friend at the National Speakers Association conference a few days ago. Great for a conference call, small meeting, a quick “breather” when you’re traveling, actors working on their lines, etc. You’ll see an example of those disclosure “badges” at the bottom of this post. I had no idea you did that kind of stuff.”

The Devolving Civility Situation

Geoff Livingston

Like many people, I’ve met Guy Kawasaki at a conference. Here’s a man they worshipped for years; seeking his attention, putting Alltop badges on their blogs, clamoring for pictures with him at conferences, and generally treating him like social media royalty. That should not be a surprise, people who exist online interact in real life. So why bother? No thank you.

Make Your LinkedIn Profile Work for You |

Buzz Marketing for Technology

conference. conferences. HERE STARTS THE BADGES SECTION. When adding new badges, make sure to wrap them in tags. Covering social media business strategy and personal power. About. Speaking. Rockstars. Subscribe. Newsletters. Make Your LinkedIn Profile Work for You. May 19, 2008. LinkedIn is a professional network built around one’s employment capabilities. It is often referred to (I believe somewhat incorrectly) as an online version of your CV or resume. People who use LinkedIn expertly, like Christopher S. Write to be Read. Some Last Thoughts.

Become a Digital Marketing Certified Associate (DMCA) with Simplilearn


But there are a lot of them that are simply out there to collect your money and give you a badge, which may or may not mean much to the world at large. Greg Jarboe , president and co-founder of SEO-PR, has worked on several campaigns for Southwest Airlines, the SES Conference and Expo series, and Rutgers Center for Management Development. Which ones are legit? Would they be legit?

Mobile Necessary Now for Brand Relevancy

Geoff Livingston

It’s no secret that location based services have seen growth slow , in large part because the gaming and badging features have a limited entertainment experience. See Geoff Livingston, Beth Kanter and Allyson Kapin tomorrow at the Innogive, Mobile Giving Applied Conference, Washington, DC on March 16, Mobile and Social Media Panel. Even Mike Tyson gets mobile media.

10 Reasons Market Research is Critical to Social Media

Adam Cohen

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. Consumer segmentation models are typically owned in these groups, and often they are leveraged for behavioral patterns that help with the proverbial 4 Ps – Product, Price, Place and Promotion.

Create a World-Class Online Community for Your Business

Making a leader board, developing badges, or another effort to reward participation with recognition in the community will be an important component of a world-class community. Have an account? Nothing coming to mind immediately? Me neither. Telligent , an enterprise collaboration software company, believes that some day the same answer will immediately occur to both of us. submit_url = [.]

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Content vs. Community: How Online Publishers Can Nurture Both

Join the conversation by adding Mashables Pete Cashmore to your Circles on Google+ Close Welcome to Mashable! Sign in with Facebook or Twitter to get started! Have an account? Follow Jordan on Twitter at @jkretch. The last five years of web innovation heralded a frenzy of shiny new products that provided people with fresh ways to interact. In theory, other potential readers will find it. Used it?

Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Of course, then, today is my birthday, but it’s a big one. Today, I turn 30. I started this “best posts&# idea five years ago and it’s grown huge. 2010 by far was the biggest year yet in the Internet Marketing realm. Enjoy! Social Media: General.

The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity SMM

Marty’s an international speaker at Search Engine Strategies (SES), Search Marketing Expo, SEMpdx and PubCon conferences. He co-founded two Silicon Valley search engine marketing agencies and is a frequent speaker at search marketing conferences. Mack has presented at some of the top social media conferences including SXSW and Marketing Profs Digital Marketing Mixer.

Five Lessons Any Blogger Can Learn from Organized Crime


Let the identity serve as a badge of honour. Combining his wedding with a business conference (he was a romantic at heart) Lansky brought together diverse faces in the crime world, including many who had never worked together before. This is a guest contribution from Steven Gomez. Image courtesy of Boaz Yiftach / Crime in America has many names. I’m just saying.

You Need To Know: Social Media and Retail

Laurel Papworth

Airline staff greet me by name and not just because I’ve left my conference name tag on my jacket. They win badges and special offers for participating. I travel. A lot. So when I’m in a new city and looking for a place to eat, I amble down the street to see what I can find. So do I pop into the empty restaurant congratulating myself on finding a seat? No way! Never again.”

100 Personal Branding Tactics Using Social Media |

Buzz Marketing for Technology

It is even better than the Search Engine Strategies conference one on Social Media Marketing. conference. conferences. HERE STARTS THE BADGES SECTION. When adding new badges, make sure to wrap them in tags. Covering social media business strategy and personal power. About. Speaking. Rockstars. Subscribe. Newsletters. 100 Personal Branding Tactics Using Social Media. June 16, 2008. You are not special. You are not a beautiful or unique snowflake. You are the same decaying organic matter as everything else. Tyler Durden, Fight Club. Listening.

2011 #Nifty50 Top Twitter Women

Blue Focus Marketing

She is an opinion leader on social media, and has been invited to speak at industry conferences and quoted in publications. A phenomenally busy yet amazingly prolific blogger, Missy is a marketing pro at healthcare network Allina, co-founder of the Minnesota Blogger Conference, and is also active social media as the MarketingMama. What is it? Jennifer Aaker – @aaker. Amber Buhl.

20+ Commonly Asked Questions About Blogging & Online Marketing


This includes premium themes like StudioPress , plugins like Scribe SEO , eBooks like Build a Better Blog in 31 Days , conferences like BlogWorld , and courses like the Video Traffic Academy. As each year passes, blog marketing techniques evolve. What worked in 2011 may or may not be as effective in 2012. Photo Credit: Alexander Henning Drachmann on Flickr. Enjoy! Blog Platform. Comments.

Here are 10 Utah Entrepreneurs You Need to Know

Stay N' Alive

Joel has also been a strong leader in a huge new volunteer effort within the IT talent of the Church at , resulting in a yearly conference of hundreds of volunteers that collaborate to work on the Church's IT projects. iActionable provides Foursquare-like reward badges and other items that you can integrate into your own platforms to engage and entice users to stick around. I've been on the list twice as a winner, and I've been nominated again this year. While this is a very humbling experience, I want to be sure others have the opportunity to also be on the list.

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Five tips for SXSW Virgins

Jeff Esposito

In a little over a week thousands of techies, hipsters and marketing folks will arrive in Austin, Texas for the interactive marketing portion of the 26th Annual South by Southwest Conference for five days of sessions, keynotes, events, networking opportunities and parties. The event is something that I am looking forward to and hope to meet some of you at in my second trip to the conference.

The Future of Blogging: I Had to Tell You This

Viper Chill

” News sites like this – besides doing things like conferences and sponsored posts – have to largely rely on advertising to generate revenue. This is an important blog post, because it makes a prediction. A prediction about the future of blogging; a platform actively used by over 181 million people (Nielsen data for October 2011). It’s public, and you can comment.

2011 #Nifty50 Top Twitter Men

Blue Focus Marketing

Marty’s an international speaker at Search Engine Strategies (SES), Search Marketing Expo, SEMpdx and PubCon conferences. He co-founded two Silicon Valley search engine marketing agencies and is a frequent speaker at search marketing conferences. Mack has presented at some of the top social media conferences including SXSW and Marketing Profs Digital Marketing Mixer.

Yet Another SXSW Post (And, No, I Don't Know If You Should Go Next.

Almost Savvy

I’d guess that this unusual evolution has led to a tech event which is more like a festival than a pure conference. This is not like any other conference you’ve attended. Meeting Friends – Old and New At a normal conference, it is fairly easy to connect with friends, bump into acquaintances you didn’t know were attending and network with new people.

I’m Going to Blog World Expo LA [PLUS: Who #BWELA is Good For]


This is the 1 conference that I’m willing to commute for 15 hours (each way) to get to every year. It often happens in the exhibition hall or even while you’re lining up to get your badge. In just over a month Blog World Expo will be happening in Los Angeles from 3-5 November – and I will be there – speaking at one of the Track Keynotes (topic TBA). I didn’t think I would get there this year with a new baby in the house but the little guy is doing really well and so I’m coming. Who is #BWELA For? Need Inspiration? Need Advice? Need a Network?

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mizz information: List of Nonprofit Social Media and Community Managers

skip to main | skip to sidebar mizz information Monday, February 1, 2010 List of Nonprofit Social Media and Community Managers Every time I see Jeremiah Owyangs list of corporate social media strategists and community managers I wonder when hell do a similar list for companies with fewer than 1,000 employees--or nonprofits, for that matter. Im realizing he has his hands full trying to keep up with the list of enterprise social media types since the market for these jobs seems to be exploding, so I may as well just start my own list for nonprofits. the way the way Web 2.0

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Women in Blogging: 125 Fearless Female Bloggers


Adria is a organic technology consultant, business developer, technology trainer, and empowerment / tech conference addict. Deborah is the conference director for Blog World Expo, as well as a professional blogger and social media enthusiast. When it comes to lists of leaders in the tech industry, there is usually always one person who notes the lack of women appearing in them. Enjoy!

7 Tips for Effective Marketing with Twitter


Another great option is the ability to add buttons, badges and widgets to sections of your other sites (articles, pages, etc.) I was speaking at a big conference recently, and a man came over to me and introduced himself, because we were tweeting and he recognized my face. 7 Tips for Effective Marketing with Twitter 30 With millions of people connecting through social media, advertisers and marketers are hustling to get in on the action. In the past year we’ve seen many companies and brands attempt to step into this new world only to fail miserably. So why not reward them? Thanks.

Meta! Here’s how Storify looks telling the story of Storify

Here’s how Storify looks telling the story of Storify At the TechCrunch Disrupt conference this week, one of the new tools to emerge — besides, that is, Lark , the new app that wakes you “silently, without a jarring alarm&# — was Storify. We might need some stinkin’ badges! ABOUT ARCHIVES CONTACT SUBSCRIBE TWITTER Meta! How does it work? Conclusion?

The Slippery Slope of Association Blogger Outreach

Share Posted by Maggie at 10:20 PM | Older Post Home Subscribe to: Comment Feed (RSS) Subscribe via email Subscribe in a reader Get this badge. skip to main | skip to sidebar mizz information Tuesday, October 5, 2010 The Slippery Slope of Association Blogger Outreach Its not often that two of my favorite things to blog about happen to intersect but today youre in luck. Score. Is that fair?

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The Creative Plateau and Content Curation

We’re also sponsoring the forthcoming LikeMinds Conference , which will be taking place on the 28th and 29th of October 2010. Urban sustainability, green building, and alternative transportation Social Media Today LLC © 2010 Terms of Use | Privacy Policy | Jobs | Get a Badge | Help | About & Contact. Here are three possible reasons: 1. After all, my Mum doesn’t blog. Why do it?