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Why marcoms pros should get Facebook Blueprint certification

Sherrilynne Starkie

Now, for the first time in Ottawa, marketing and communications pros can prepare for both of these exams by taking the Facebook Marketing Foundations course offered by TRUEdotACADEMY. Certification requires advanced competency in the following: Facebook Certified Buying Professional. Managing Facebook Pages.

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Top 7 Instagram Marketing Trends for 2020

Later

Wondering what the big Instagram marketing trends of 2020 will be? In 2020, we’ll see Instagram continue its transformation into both an e-commerce platform and a long-form video platform, along with a new focus on conversion through influencer marketing. But will it be enough to compete with marketers’ attention towards TikTok?

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Is Social Proof Marketing the Next Big Thing?

Pixlee

Social proof marketing is when brands leverage social influence to persuade potential customers that their product or service is the best one to purchase. Social proof marketing is heavily integrated into many of today’s marketing messages. Are you Using Using Social Proof Marketing? How It’s Used Today.

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Show Me The Money: How Social Platforms Are Helping Their Creators Monetize

Likeable

As the creator economy on social media continues to grow (in both size and importance), almost every mainstream social platform has found itself competing in a monetization arms race of sorts. Badges in Live & IGTV Ads. At launch, Facebook will not take a fee and writers will retain ownership over their work and subscriber list.

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Work Literacy

Buzz Marketing for Technology

Knowledge Worker Competency Series - #1: Finding, sorting, and determining relevency of information. Im kicking off our Knowledge Worker Competency Series in 15 minutes. Work Literacy Badge. Get your own Work Literacy badge for your website or MySpace page. ( Get More Badges. 1 Comment. ( About Work Literacy.

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The Psychology of Marketing: 18 Ways to Use Social Proof to Boost Your Results

Buffer Social

Science plays a key role in marketing, especially the science of psychology. We have written about the 15 psychological principles in marketing and studied seven social media psychological research. The use of social proof can be found in many areas of both offline and online marketing. Social proof. Let’s get started!

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8 Popular Instagram Trends of 2020 (So Far!)

Later

Given this surge in live streaming, Instagram announced several new features for Instagram Live , including a new button to upload your Instagram Lives directly to IGTV when you’re done, the ability to watch live broadcasts on desktop , and support for businesses and creators with Instagram Live Shopping and Instagram Live Badges.

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