Gamification: Much Less Scary Than What’s Under the Bed
MAY 28, 2012
Once you understand your “ideal” member experience and activities, you can make sure you encourage new members in your online community to check out those activities. When the term “gamification” is used, many envision a highly technical system of levels and badges and that can be done. Companies like Badgeville can help you with that. Identify those members who are not contributing and begin to have discussions around whether they are “lurkers” or disengaged.