Adam Cohen
JULY 28, 2010
A Proposal. I propose the following to the Twitter Pantheon: Get rid of “Follow Us&# signs on web pages, blogs, email, direct mail, catalogs, billing inserts and anywhere else a business wants to use a badge. News Flash: Big Brands Can Be Social Too (6). A Little Help. The Social Media Landing Page Phenomenon (13).
Sprout Social
JULY 11, 2016
One of the earliest brands to successfully adopt the hashtag was South by Southwest. One of the greatest things about the hashtag is that originated from a Twitter user–not a marketing agency, not a brand and not a social platform. Maybe that’s why marketers are often mystified as to how to create a branded hashtag that goes viral.
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Convince & Convert
DECEMBER 28, 2015
We send a notification email to our producer, and provide her with a proposed title for the episode. Send a Thank You Note and a Badge. We also send guests a digital “badge” that they can use on their personal website or blog. It’s called Lessons from 27 Big-Brand Social Media Professionals.
Convince & Convert
FEBRUARY 3, 2015
We send a notification email to our producer, and provide her with a proposed title for the episode. Send a Thank You Note and a Badge The day the show goes live, our producer emails guests to let them know, and encourages them to share the episode. It’s called Lessons from 27 Big-Brand Social Media Professionals.
Convince & Convert
FEBRUARY 26, 2013
The opposite, “brand-to-user,” is pure engagement poison. If you haven’t yet written a book, the “social proof” (or evidence) surfers seek can come from articles, videos, reports, case studies, testimonials, badges, certifications, press releases, and so on. At the very least, save the buzzwords for the product pages and data sheets.
Social Media Strategies Summit
JANUARY 26, 2023
Facebook Pages used to be a lucrative way for brands to connect with customers on Facebook. Assign badges that members can earn and display in this group (such as “new member” and “conversation starter”). These features allow you to assign badges to individual members, enable instant messaging, and unlock various post formats.
Visually SM
JULY 27, 2020
These channels are a direct connection between brand and audience. The app also includes a badging system that makes it easier to alert you when an influencer or advocate has posted, as well as clear analytics. Oktopost focuses on building your brand’s online presence by delivering your content to targeted audiences.
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