HOW TO: Properly Use Badges to Engage Customers

Badges are among the most visible elements of gamification, the use of game-thinking and game mechanics to engage media audiences. However, social media badges are often maligned as boring or weak. This has been exacerbated by the decline of Foursquare ’s badging system.

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Bloggers Are Not Journalists – But They Are Abducted, Imprisoned Tortured and Assassinated the Same #HowManyMore

Laurel Papworth

Shares Extract: George Brandis today said that “Bloggers are not Journalists” meaning they don’t need the same protection. It’s probably worth investigating the number of bloggers killed in the “Line of Duty”… Today, George Brandis Attorney General for Australia stated that “ bloggers are not journalists ” in regard to the #metadata debate (Government accessing Big Data vs Privacy debate). Bloggers are not Journalists. (see

Trending Sources

How to Leverage the Potential of Blogger Outreach


Blogger outreach is reaching out to the blogger community to create a relationship that involves you having regular, constructive and mutually beneficial contact with them. What is Blogger Outreach? The way you approach these publishers forms the very core of Blogger Outreach.

The Vanity of New Metrics

Geoff Livingston

You can see this already with leaderboards and badges for social giving, fitness apps, and more. ” Or badges on their blog. Consider school grades, attendance reports, boy and girl scout badges, colored belts for martial arts, etc. Boy scout badges image by torbakhopper.

Women in Blogging: 125 Fearless Female Bloggers


I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. This list includes female bloggers that cover a huge variety of topics in the blogosphere.

The Slippery Slope of Association Blogger Outreach

skip to main | skip to sidebar mizz information Tuesday, October 5, 2010 The Slippery Slope of Association Blogger Outreach Its not often that two of my favorite things to blog about happen to intersect but today youre in luck. Mom blogger drama has made its way to the association world.

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6 Ways Web Check-ins Can Benefit Your Brand

Convince & Convert

Tweet Guest post by Clinton Bonner , community connectivity expert, futurist, and blogger at Everything to Everything. Instead of “checking in&# at a restaurant or coffee shop via a mobile application, MOJO (and others) let you “check-in&# to a particular piece of Web content (blog post, video, photo, graphical badge), and assign points and other rewards for an array of marketer-determined behaviors. And it’s a lot more than just giving out some badges.

Breaking Out of Social Disclosure Jail With CMP.LY

Convince & Convert

It’s been about 15 months since those crazy kids at the Federal Trade Commission (FTC) passed their new disclosure guidelines to “protect the public&# from inappropriately cozy business relationships being companies and bloggers, tweeters, Facebookers and more. badges.

Link Building Tactics for Publishers

Adam Sherk

Widgets and badges. Utilizing various forms of widgets and badges is a tactic more often used by other types of businesses, but it is applicable to publishers too. Blogger and influencer outreach.

The Baconator on Social Media

Waxing UnLyrical

We bloggers like badges. Right here on WUL, there are a few that I’m proud of (you’ll remember how thrilled I was when we finally got the Alltop badge ). But today I’m exceptionally proud to unveil my newest badge and, perhaps, my favorite of all: the Baconator.

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Outsourcing Social Media Management


Outsourcing Social Media Management: The Flawed Logic of the Badged Employee. For example, a successful blogger outreach program is infinitely more impactful for your brand over one that never gets off the ground! The badge doesn’t change the dynamic.

The Carrot and Stick of Social Media Disclosure

Convince & Convert

URLs, along with our recognizable visual badges for multiple disclosure types across all digital and social media platforms. influencer outreach blogger relations CMP.LY Did you cringe just a bit when you saw the word disclosure in the title?

Lanyrd: Social Media Conferences & More

Jason Yormark

I’d love to see a more user friendly badge feature to give bloggers an easy way to implement dynamic content to their sites regarding their conference participation. It seems like almost every day more and more cool sites are popping up taking advantage of the social web. A few weeks ago I stumbled across another gem, Lanyrd and it’s officially my go to site for all things conferences.

Returning to the Gravity Summit

Ari Herzog

P.S. To conference producers reading this sentence, I’m more than willing to write pre- and post-writeups about your social media marketing event if you have the goodness in your heart to provide media bloggers like me access.

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PR 101- Reaching Out to Bloggers

Janet Fouts

If you’ve got a great story it seems only natural for PR to reach out to bloggers in your space and get them to write about you right? Yeah… well that seems to be the latest problem for bloggers who get tons of emails and press releases every day trying to get them to write about whatever product or service. So if you really want to connect with bloggers you need to read these best practices first. Well maybe some read the PitchEngine releases, but bloggers?

How to Contact Facebook, LinkedIn, Twitter, and Other Social Networks


Pages Badge Application. Insights Badge Application. Ads Badge Application. You''re reading How to Contact Facebook, LinkedIn, Twitter, and Other Social Networks , originally posted on Kikolani and copyrighted by Kristi Hines, freelance writer and professional blogger.

Gamification: Much Less Scary Than What’s Under the Bed


All of them are smart and savvy bloggers, and we know you’ll enjoy what they have to say! When the term “gamification” is used, many envision a highly technical system of levels and badges and that can be done. Here’s the latest post in our “INDUSTRY INSIDERS” column.

Conference Season: Learning for More than Members


All of them are smart and savvy bloggers, and we know you’ll enjoy what they have to say! The client set me up with a staff badge and I spent the day bouncing from session to session, chatting with attendees and walking the floor.

24 of the Best Google+ Guides, Tips, Rants and Raves of 2012

Webbiquity SMM

Plant +1 badges on all your assets to take advantage of the Direct Connect tool that automatically brings customers and prospects searching in your category to your page.” This tip from guest blogger Mark Traphagen (again) is almost too good to share.

How Businesses like Sylvan Learning Center and Computer Explorers.

Saying It Social

Foursquare awards points and badges when users check-in at locations (check-ins can be done via a mobile phone with internet access or a computer). Businesses can engage and reward consumers by providing deals and discounts to Foursquare users that hold certain badges for checking in and patronizing their business.

Dr. Houzz Reveals a Widget-Flawed Google Algorithm

Viper Chill

The Norton badge works totally fine (it is a pop-up with security information like most privacy badges) so there’s really no need for the link. On January 28th you may recall that I did a huge blog post on why I’m building a bigger link network.

4 Critical Mistakes that Cost me 1000?s of Subscribers, Fans and Followers


Like many early stage bloggers, for months I obsessed about seeing the chiclet count on my Feedburner badge hit 1,000, only to find that it wouldn’t do much for me other than inflate my ego. If there’s one thing that cost me and many other bloggers 1,000′s of subscribers, it is not having landing pages in their guest post bylines. There is probably not a single successful blogger who won’t tell you that “the money is in the list.”

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3 Simple Gamification Ideas for Your Brand Strategy

Engaging Brand

Let customers earn points, badges, and rewards. Additionally, you can benefit from offering them badges and rewards like free shipping or gifts once they've accrued a certain number of points. Katheryn Rivas is a freelance education writer and blogger. How does a bank get its customers to trade their free checking accounts for checking accounts that charge a monthly fee? According to the Chicago Tribune , it turns the process of switching accounts into a game.

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Interview with Community Manager: Helen Lynch from

Social Media Citizens

On the blog we’ve been featuring interviews with our ‘Local Heroes’; the independent businesses our users really like, and some of our favourite food bloggers. We’re hoping to extend the scope to interview businesses and bloggers from other spheres in the near future, but when we launched most of our users were focused on reviewing restaurants and cafes so that’s been the focus to date. Visible status symbols, such as badges or greater visibility on site are always good.

PayPal Research Shows Strength of Community Trumps Popularity

Geoff Livingston

A fundraising competition among bloggers —- including TechCrunch’s Michael Arrington and All Things D’s Kara Swisher —- was dominated by a blogger offering to parade around in a tomato suit.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

Top 10 Attributes of a Successful Blogger : If you like writing, have good grammar skills, are creative, and have an entrepreneurial spirit, you might make a great blogger for yourself or your company! It’s my birthday and I have some great news!

Tips for Starting a New Facebook Fan Page


After some browsing of some awesome freelance writers’ fan pages, I decided to name mine with the title Freelance Writer & Blogger. At the bottom of it was a badge saying it was created with the free version of Pagemodo.

Creating Online Courses with Kunerango


You will want to promote your courses every chance you get – consider using organic and promoted posts on social media, an announcement to your mailing list, email signatures, a badge on your blog, a blog post, and any other avenue you can think of to get the word out.

7 Best Newsletter Builders for Creating Great Newsletters

Writtent Blog

Mailchimp is one of the most popular email clients for bloggers thanks to its affordability, ease of use, high-quality campaign reports , and fun quirky culture. Like other forms of content marketing, email marketing can be a very powerful tool for boosting engagement and generating leads.

5 things I’ve learned from failed blog posts

Akamai Marketing

That post last week was easily the least engaging post I’ve ever written earning me yet another badge of lessons learned. So, bloggers…do you agree with my lessons learned? So every once in a while…I think I have a fabulous idea for a blog post.

7 Effective Ways to Market Your Business Blog

Writtent Blog

Promote other bloggers, be an active participant in digital communities, and network tirelessly. Display your Feedburner badge, and don’t be shy about sharing how many subscribers you’ve gained. Over 392 million people worldwide view more than 13.3

Content vs. Community: How Online Publishers Can Nurture Both

As a result, publishers and bloggers of all sizes are constantly bleeding site content to social channels in order to encourage crucial engagement and interaction outside of their homepages. Meanwhile, bloggers and small content producers are adopting new technologies at lightning speed.

4 Free Tools for Researching Guest Blogging and Advertising Opportunities


They even offer a badge you can add to your site that will link advertisers to your Google Ad Planner data.

Become a Digital Marketing Certified Associate (DMCA) with Simplilearn


But there are a lot of them that are simply out there to collect your money and give you a badge, which may or may not mean much to the world at large. Blogger behind Occam’s Razor.

Why Critics of Klout Are Missing the Big Picture

Convince & Convert

The pugilists are plentiful, and appear to be trying to win a merit badge for dismissiveness. I’ve seen Klout engage with a large number of bloggers and talking heads openly and honestly (without of course revealing the algorithmic secret sauce).

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7 Insider Tips To Help You Get Noticed On Blog Directories


Once you’ve found directories to list on, you can be one of the 99% of bloggers who press ‘submit’ without thinking too much about the potential of that listing. If the blog directory requests that you display their hyperlinked badge or text link on your blog, then display it loud and proud.

Create a World-Class Online Community for Your Business

Making a leader board, developing badges, or another effort to reward participation with recognition in the community will be an important component of a world-class community.

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Prepare Your Website for Geolocation with WordPress


If you feel overwhelmed by people battling for mayorships or checking in to earn badges, not to worry – we will walk you through the basics of using geolocation on your website or blog and how to prepare your business for the new service!

Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

The Power of Uniqueness: 19 Starting Points (Problogger): Darren Rowse writes about some great things that can set you apart from other bloggers. The 7 Traits of Highly Successful Bloggers (Dragos Roua): I actually appreciate this blog post.

20+ Commonly Asked Questions About Blogging & Online Marketing


If you’re just doing it for fun or personal reasons, then maybe consider , Tumblr , or Blogger in that order. Anytime someone asks to be a guest blogger, I send them those guidelines. As each year passes, blog marketing techniques evolve.