Net-Savvy Executive

APRIL 26, 2011

Conferences and Meetups Back in 2007, I followed the back-channel conversation at the NewComm Forum using Internet Relay Chat ( IRC ). Now, of course, the back channel is always Twitter, and it sometimes threatens to overwhelm the front channel (the person on stage). Pointing to information.

Eventful 93

Eventful Twitter Radian6 Back channel 93

Convince & Convert

AUGUST 28, 2013

To me, the people tweeting about a show are already watching the show , so the Twitter-fueled “back channel” surrounding the show may result in additional loyalty and/or visits to the show’s website/Facebook page/SnapChat account etc., but won’t generate net new viewers. Is Your Mind Changed?

Research 134

Research Nielsen Twitter Loyalty 134

Direct Marketing Observations

OCTOBER 6, 2014

The days of being informed via other parents, teachers, administrators, students and traditional news outlets on what is happening at school and with your children, their friends and their circle of friends might have worked before the age of digital, but it doesn’t and can’t fly in 2015. By the time you find out, it’s old news.

Back channel 228

Back channel Social Media Class Education 228

Social Media Strategery

MARCH 23, 2010

Everything will be done in the open, encouraging participation, contribution, and truthfulness and discouraging passive-aggressive behavior, back channel discussions, and hidden agendas. Fresh News Theme by Meeting agendas and minutes will be posted to our internal wiki. Powered by Wordpress.

Social Media 122

Social Media Gov 2.0 Committee Collaboration 122