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Social Pros 14 – Jason Falls, Social Media Explorer

Convince & Convert

Jason : So, he sees that and goes, oh well if I enhance my online footprint through my Facebook or my LinkedIn connections, or whatever, I could get a higher Klout score and I might be able to get a deal from Netflix or whatever as a result. He probably knows what Klout is because he reads Wired and Fast Company , and so on and so forth.

Klout 114