WebInKnow

DECEMBER 16, 2020

As companies have pivoted from in-person events to virtual events in 2020, one of the most common questions I’m asked is how to drive social media engagement. Twitter and other networks are an ideal back channel for people to communicate before, during and after a virtual event.

Eventful 98

Eventful How To Back channel Social Media 98

Diva Marketing Blog

OCTOBER 30, 2009

A zillion landing page blogs are pretending to be social media. A comment that lists a company name instead of a person is likely looking for link treats not a relationship. Not listening to your customers' who take time to express their pleasure and concerns in the social world is a sad trick for both customer and company.

Social Media 64

Social Media Strategy Press Release Social Enterprise 64

Direct Marketing Observations

OCTOBER 6, 2014

First I want to quote a paragraph from the abstract of a 2011 paper by danah boyd , a renowned expert on teen culture and social media at Microsoft Research. Not much different than what adults and companies do, but what one has to question though, is the impact. Social media extends the drama for students involved.

Back channel 228

Back channel Social Media Class Education 228

Net-Savvy Executive

APRIL 1, 2011

Back-channel emails are a wonderful thing. A couple of CEOs have pointed out how few of the vendors ever featured in Forrester's reports on social media analysis are still independent. Cymfony is now part of WPP's Kantar Media. Brandimensions Folded into its BrandProtect sibling in early 2009.

Brand Monitoring 77

Brand Monitoring Cymfony Attensity Alterian 77

Social Media Strategery

MARCH 23, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Who Owns Social Media? Everyone viewed “ownership&# of social media differently. Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0

Social Media 122

Social Media Gov 2.0 Committee Collaboration 122

Convince & Convert

MAY 3, 2012

This is Episode 14 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Jason Falls , the founder and principal of Social Media Explorer. Joining us today is the uncanny Jason Falls of Social Media Explorer , who probably requires no introduction to our listeners.

Klout 114

Klout Social Media Conference Influencer 114

Social Media Strategery

OCTOBER 8, 2015

For more than 12 years now, I’ve worked at companies that have been committed to integrated marketing. But any time there’s a new trend, tactic, or channel, this collaboration turns to competition. This happened with websites, with social media , and it’s happening again with content marketing. Social Media?

Content 50

Content Marketing Collaboration Compete 50