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Social Pros Podcast – Scott Monty, Ford Motor Company

Convince & Convert

FEBRUARY 9, 2012

We’ve got major vehicles coming out in May and in September, and that really doesn’t make sense for us to buy advertising now, primarily because, from a legal perspective, we’re restricted in advertising only within 60 days of the launch of a vehicle. It got a rise out of the Twitter back channel.

Company 115
Company Retail iPad Google 115
article thumbnail

Social Pros Podcast – Scott Monty, Ford Motor Company

Convince & Convert

FEBRUARY 9, 2012

We’ve got major vehicles coming out in May and in September, and that really doesn’t make sense for us to buy advertising now, primarily because, from a legal perspective, we’re restricted in advertising only within 60 days of the launch of a vehicle. It got a rise out of the Twitter back channel.

Company 112
Company Retail iPad Google 112
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