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Social Media Strategery
OCTOBER 8, 2015
Rather than rushing to plant your flag in content marketing, invite others to participate. For more than 12 years now, I’ve worked at companies that have been committed to integrated marketing. But any time there’s a new trend, tactic, or channel, this collaboration turns to competition. Who owns content marketing?
Social Media Strategery
MARCH 23, 2010
Internally, we’re going through a similar evolution – in a firm with 20,000+ employees spread across the world and dozens of different business lines and market areas , there’s no shortage of people now looking for ways that social media can help them and their clients. We’ll be blogging internally about what we talk about.
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Convince & Convert
MAY 3, 2012
Before we get going, special thanks to our sponsors, which includes my company, Argyle Social, developers of data driven social media marketing software ; Infusionsoft , developers of email marketing automation software; and Jim. They’re the market leader. Jim Kukral of Digital Book Launch. Eric : Well, you have the floor.
Convince & Convert
FEBRUARY 9, 2012
Mr. Scott Monty was actually the second guest on that program , and we did it live at the MarketingProfs Digital Marketing Mixer in Scottsdale. The problem with marketing is that we insist on killing the golden goose. We have a limited marketing budget that we have to work with. There’s massive synergy here. We are not.
Convince & Convert
FEBRUARY 9, 2012
Mr. Scott Monty was actually the second guest on that program , and we did it live at the MarketingProfs Digital Marketing Mixer in Scottsdale. The problem with marketing is that we insist on killing the golden goose. We have a limited marketing budget that we have to work with. There’s massive synergy here. We are not.
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