Koka Sexton

MARCH 19, 2012

I ran the social selling track and held panels with customers and companies like Sprout Social , Extole , Yammer Cornerstone OnDemand and others. Regardless if your in a B2C or B2B space, social media can be leveraged for support. This is an area that most companies in the B2B space struggle with more than the above.

Press Release 96

Press Release Skills Yammer Social Networking 96

Ignite Social Media

MAY 31, 2016

When we look at the channels that female and male millennials visit regularly, we see that the male audience is much more likely to visit the “micro-social networks” and/or messaging applications, such as LinkedIn, Reddit, WhatsApp, We Chat, Vine, and Yammer, than their female counterparts.

Yammer 60

Yammer Buy Social Networking Report 60

Convince & Convert

JUNE 17, 2010

link] EllisTweet Given the volume of yammering about how to measure social networking success, I must say that this post, Jay, stands out. Convince & Convert [link] #marketing #b2b [link] Assurance RT @ldiomede RT @jaybaer: Is Your Twitter Addiction Paying Off? Convince & Convert [link] #marketing #b2b [link] Evan E.

Twitter 125

Twitter Metrics Social CRM Consultant 125

Socialmedia.biz

FEBRUARY 25, 2016

Alternative B2B channels. Some studies have found social media is not as effective in garnering B2B leads as are time-tested lead-gen methods like business events, trade summits, and telemarketing. B2B content marketing has lately been centering around social media. Another one is Yammer. See the graph below: Figure 1.

Project 65

Project Yammer Social Media Brands 65

Convince & Convert

MAY 31, 2012

B2B Magazine, which also has a website, B2B Online, put out a little research this week that said that amongst B2B companies, 33% of them have “fully embraced social media marketing.” They asked B2B companies, “What was your best social media format? As a B2B company, Eric, what do you think?

B2B 113

B2B LinkedIn Posterous Social Media 113

Oktopost

JANUARY 20, 2020

More than half of a B2B company’s social feed is curated content. Automate Content Delivery. It means you are constantly on the hunt for new ideas and trusted sources of high-quality content. Zapier can cut down a few steps in this process. You can create your own Zaps that will connect Oktopost to hundreds of other apps.

Yammer 22

Yammer RSS Template Templates 22

Convince & Convert

FEBRUARY 16, 2012

I’ve seen a few, in particular, B2B software companies, use Pinterest as a visual gallery for whitepapers and videos and things like. It’s amazing to me how many B2B companies, in particular, are resistant to allowing real employees to step out from behind the curtain. Eric : That’s an interesting use case.

Sharepoint 115

Sharepoint Meeting Social Media Team 115