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Sure I love the conversation but…

Direct Marketing Observations

Great for us but what about B2B ? With this Salesforce/Radian6 deal, and Lithium grabbing ScoutLabs and MarketWire folding Sysomos into the mix, you are now seeing an alignment of B2B with social beyond just the conversation. But what made all of those discussions and conversations cool was that we were connecting. An outcome.

ScoutLabs 159
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The Dirty Dozen Top 12 Social Media Mistakes to Avoid

Webbiquity SMM

There have been numerous posts written about the pitfalls of social media marketing (including helpful pieces from Online Social Networking , Sysomos , and one I wrote for HubSpot ). Except in rare cases (e.g.,

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20 Killer Facts About Business Blogging

Writtent Blog

Sysomos ). B2B marketers who blog gain a 67% in crease in lead generation over their peers that don’t. Blogs are used by upwards of 30% of B2B companies that embrace social media. ( Insideview ). Presentation from Writtent. . 23 % of Internet time is spent on blogs and social networks ( Barnraisersllc ). Insideview ).

Sysomos 104
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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Sysomos has an impressive blue chip customer list and the company’s recent acquisition by Marketwire gives it solid brand and investment backing. 12 Social Media Tools for B2B Pre-Event Marketing by Social Media B2B. ** 5 Stars. Actionly also includes Twitter account management and analytics tools.

Tools 206
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Top Blogging Statistics: 45 Reasons to Blog

Writtent Blog

Tweet (Source: Sysomos ). 7) B2B marketers who use blogs generate 67% more leads than those that do not. 10) 33% of B2B companies use blogs. 22) Article posting (79%) and social media excluding blogs (74%) are the most popular tactics for B2B content marketers. Tweet (Source: MyMarketingDept. ). 9) 61% of U.S.

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Is Your Twitter Addiction Paying Off

Convince & Convert

Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense. Convince & Convert [link] #marketing #b2b [link] Assurance RT @ldiomede RT @jaybaer: Is Your Twitter Addiction Paying Off?

Twitter 126
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Seven Key Categories of Social Media Marketing Tools

Webbiquity SMM

Savvy B2B marketers put significant effort into developing a professional, attractive, and highly functional website design —as the company’s website is often the first impression prospective buyers will get of the business and its offerings. promote the brand through creation and distribution of share-worthy content.

Tools 170