Webbiquity SMM

FEBRUARY 10, 2015

How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 54% of B2B marketers said they have generated leads from social media. ( 01% from Twitter; this compares to almost 10% for paid search and 7% for email marketing.

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year.

Statistics 190

Statistics Research Social Media B2B 190

Convince & Convert

FEBRUARY 23, 2012

Eric : For me, it’s if you’re smart enough to run a reasonable paid search campaign, you’re probably smart enough to put together the product that I want. An oldie in the sense that it’s from I think August 2011, but it’s from a B2B marketing. They surveyed about 2,500 B2B consumers or buyers.

Social Media 118

Social Media Adwords B2B Training 118

Kikolani

NOVEMBER 29, 2010

Her blog based on the book, Stories That Sell Guide , covers B2B marketing, case studies, leveraging customer stories, video testimonials, and more. Her blog, Digital Shenanigans , covers online reputation management, paid search, social media, and more. Follow her @fionnd on Twitter. Follow her @mary_jaksch on Twitter.

Blogger 168

Blogger SEO Consultant WordPress 168

Webbiquity SMM

APRIL 29, 2014

It’s as if sportswriters constantly wrote about “contests in which opposing teams of five players attempt to shoot a round orange ball through a hoop with a net attached” instead of simply saying “basketball.” This approach isn’t SEM (paid search) though SEM is a key component of a wider WPO strategy.

Brands 204

Brands SEO Press Release Engineering 204

Webbiquity SMM

AUGUST 5, 2013

B2b vendors? Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. B2B Infographics ). 82% of buyers say they trust a company more when its CEO and senior leadership team are active in social media. ( War of Words: Myth-Busting Social Media, SEO & Content Marketing ).

Statistics 214

Statistics Social Media B2B SEO 214

Webbiquity SMM

AUGUST 18, 2012

While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. Wondering which social network is most effective at generating b2b leads? Social Media B2B ). Social Media B2B ).

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

MARCH 11, 2013

How are agencies and brands successfully integrating owned, earned and paid media efforts? How can you best manage a team of digital marketing professionals to coordinate and optimize overall efforts? ” We’d add that combining these tactics is even more effective when done by a team focusing on coordinated WPO objectives.

SEO 192

SEO Paid Search Engineering Reputation 192

Webbiquity SMM

AUGUST 18, 2012

While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. Wondering which social network is most effective at generating b2b leads? Social Media B2B ). Social Media B2B ).

Statistics 198

Statistics Social Media B2B Marketing 198

Techipedia: Tamar Weinberg

JUNE 13, 2012

Here’s a short video from Matt Cutts , head of Google’s webspam team, from August, 2011, in which he lays out Google’s definition of white hat SEO. My interpretation: these moves lessen the appetite for organic search and increase the appetite for paid search. Google’s SEO Mindset. Where To from Here?

SEO 228

SEO Paid Search Metrics Google 228

Techipedia: Tamar Weinberg

JANUARY 5, 2011

10 Ideas to Keep Your Social Team Motivated (The Future Buzz): I love this post by Adam Singer. Common B2B SEO Mistakes and How to Solve Them (Online Marketing Blog): B2B’s slow adoption of new technologies often costs them in viable leads. Perceptions need to change, and here’s what you can do.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Writtent Blog

JULY 16, 2013

One of the most compelling reasons to blog is being able to capture interest from the 89% of consumers who begin their search for branded solutions on a major search engine: Image credit: HubSpot. If you think that blogging doesn’t work for B2B companies with serious buyer personas, you’re probably doing it wrong.

Sysomos 88

Sysomos Hubspot SEO ROI 88

Webbiquity SMM

NOVEMBER 28, 2011

” Or that49% of B2B journalists write blogs, and 84% are on Twiter? Or that a third (or more, depending on which study you believe) of all clicks go to the top result on a search engine query? Paid search ads, however, still outperform both. 85% of B2B journalists are on Facebook. Or that 73% of U.S.

Statistics 219

Statistics Research Social Media B2B 219