Nielsen Report: Blogs Still on the Rise | ClickZ

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Nielsen. Email Marketing Best Practices Email Marketing B2B Email Marketing Email Delivery Email Marketing Optimization Advanced Email Marketing. Nielsen Report: Blogs Still on the Rise. By the end of 2011, the Nielsen/McKinsey company had tracked over 181 million blogs around the world, up from 36 million in 2006. readers to Nielsens 181 million global blogs, but one can reasonably ask whether there are almost as many writers as readers. B2B Email Marketing.

Why Your CEO Should Be Active On Social Media [Study]

Mindjumpers

According to an Accenture study of social media among B2B marketers, 31% of respondents said they need increased CEO conviction in order to make social media efforts more effective. At Mindjumpers, our CEO Jonas Klit Nielsen is an active blogger as well as tweeter. Tweet.

Trending Sources

23 Outstanding Social PR Guides

Webbiquity SMM

You Know You Are in PR When… by B2B PR Sense Blog. ** 5 STARS. As noted in several of the posts highlighted below, the PR professional has changed considerably over the past few years. The audiences, topics, tools, and tactics employed in PR have evolved. Image credit: PRNews.

The Shocking ROI of Influencer Marketing

Convince & Convert

Four trends are converging to make influencer marketing an increasingly important part of any B2C or B2B marketing program: There is a glut of content being created, and breaking through the noise is more difficult than ever.

What the Future Holds for B2B Social Media Marketing

mashable.com

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : Facebook Status Updates Tell the Story of Romance Gone Awry [INFOGRAPHIC] October 28, 2010 Ben Parr View Comments What the Future Holds for B2B Social Media Marketing email share email share Do you like this story? What Tools Will B2B Marketers Use?

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Top Trends In Digital Marketing [Graphs]

PWB Marketing Blog

Furthermore, Nielsen reports 55% of U.S. B2B Internet Marketing Integrated Marketing Facebook Media Mobile Marketing PWB QR Code SEO Social Media VideoTop Trends In Digital Marketing.

The Content Marketing Trend Literally Worth Watching

Convince & Convert

Rise of mobile video, per Nielsen. Image via BigStockPhoto.com.

39 More (of the) Best Social Media Guides, Tips and Insights of 2011

Webbiquity SMM

Erik Deckers advises against, among other social media faux paus, socialcasting, relying on a single network, or, interestingly, “Putting a B2B company on Facebook or a B2C company on LinkedIn…People go to Facebook to chat with family and friends, not to buy industrial adhesives.

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How Much Should You Pay Social Media Influencers?

Sprout Social

Recent Nielsen research found that word-of-mouth recommendations continue to outperform all other advertising types. Nielsen found 83% of Americans somewhat or completely trust endorsements and recommendations from people they know.

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

How are B2B marketers using social media differently from their B2C counterparts? ” B2B Marketing Research and Statistics. 10 informative B2B marketing infographics by Econsultancy. B2B Marketing [r]Evolution (Content Marketing) by PropelGrowth on YouTube.

The Best Teachers for Influence Marketing

Convince & Convert

Consumers trust recommendations from real people overwhelmingly more than they trust advertising from companies (according to Nielsen, and others). Succeeding with content is harder than ever for at least four reasons: 1.

3 Really Difficult Ways to Create Great Customer Experience

Convince & Convert

According to Walker, by 2020 customer experience will be more important than even price for B2B buyers. 47% of Americans trust advertising, according to Nielsen. Image via BigStockPhoto.com. How do you make purchase decisions today? Availability? Reputation?

EGC is the Key Content Marketing Trend

Convince & Convert

Nielsen says that advertising from companies is trusted by 47% of global citizens. According to Content Marketing Institute and MarketingProfs research, 50% of B2B content marketers say they struggle to create content consistently.

The 5 Reasons Most Companies Aren’t Measuring Social Media

Convince & Convert

Consider Nielsen ratings, which are used to determine the popularity of all TV shows and, consequently, how the dozens of billions of dollars in TV advertising is apportioned. Nielsen ratings have a direct impact on hundreds of thousands of people in the United States. We hate math.

Top 3 Mistakes Brands Make with Influencer Marketing

Convince & Convert

highlight to tweet) In fact, a Nielsen report that shows 84% of worldwide consumers will take action based on the reviews and recommendations of trusted sources above all other forms of advertising. Are you a B2B brand focused on marketers that work in technology?

Why Critics of Klout Are Missing the Big Picture

Convince & Convert

The most recent example was from B2B social media thinker Paul Gillin who wrote a post unveiling the flaws in Klout’s ranking scheme. Number of Nielsen households among them? Yet we’re not writing blog posts about Nielsen being an abomination.

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35 Great Social Media Infographics

Pamorama

iliyas [link] Top Seven B2B Marketing Tweets Of The Week | B2Bbloggers.com – B2B Social Media and Content Marketing [.] Denise West Here is a new infographic released by The Nielsen Co. Denise West Here is a new infographic released by The Nielsen Co.

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity SMM

How to Use Social Media for B2B Marketing by Inc. McCorvey explains how to integrate targeting, monitoring, content sharing and analytics into a coordinated b2b social media marketing program. How to: Use B2B Social Media for Lead Generation by TopRank Online Marketing Blog.

Online Content Curation: The Key To Building Visibility, Authority And Value

www.masternewmedia.org

Intelligent content curation has emerged as a new and powerful tool for B2B marketers, allowing them to easily sift through the flood of content, cost-effectively advance online thought leadership, and drive business through new and innovative customer interactions.

The Complete, Always-Updated Guide to Facebook Advertising

Buffer Social

Then you can add an exact location by typing in the name of a country, state, region, city, postal code, address — even a Nielsen TV region or congressional district. Behaviors , which contain things like … B2B company size.

What to Consider When Building an In-House Social Media Team

mashable.com

Home Social Media Business Entertainment Tech Web Video Dev & Design Apple Mobile Social Good Jobs Business News Advertising & Marketing Small Business Advice Career Development Money & Finance Business Apps Now Trending : iPhone Versus Android: Nielsen Delivers the Numbers [STATS] November 2, 2010 Amy-Mae Elliott View Comments What to Consider When Building an In-House Social Media Team email share email share Do you like this story? iPhone Versus Android: Nielsen Delive.

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Why Host a Blog on Your Corporate Website?

www.clickz.com

Social Media Metrics Superlist: Measurement, ROI, & Key Statistics Resources

www.interactiveinsightsgroup.com

The Top 20 Social Networks of 2008 From Mashable: Discussion of final numbers from 2008, and with them, a look at the rankings and trends within the top 20 social networks, according to Nielsen Online.

Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

Was their any distinction in B2C and B2B brands? Was their any distinction in B2C and B2B brands? Thoughtful post via @jaybaer w/ @ExactTarget research [link] RT @JasonFalls #B2B [link] Justin “Customers follow you on Twitter not to be informed, but to be interacted with.&# This is especially hard to measure in the B2B world. The B2B Twitterer of the Year Awards have been created to recognize companies for their successful use of Twitter.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Build Your Brand a Social Content Ladder in 5 Steps | Blogging and.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Build Your Brand a Social Content Ladder in 5 Steps April 6th, 2010 |Written By: Jay Baer | View Comments Tweet Sure, social media takes a lot of time, but probably not as much time as you think.

Is Social Media Too Big For Its Britches?

Convince & Convert

Content Marketing & Thought Leadership Most often used in a B2B scenario, you create and distribute free information snacks so you can sell paid meals down the road. – [link] [link] Kim Nielsen Good post from @jaybaer on breaking down the discussion of social media by outcomes.