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Do you need to be an Extrovert to be in Social Media Marketing?

Buzz Marketing for Technology

The 1-9-90 theory that says out of every hundred people who join a community or network – 1% actively contribute – 9% contribute from time to time – and 90% are lurkers. Related posts: Social Media Listening for B2B Marketing One of the biggest challenges for organizations today is managing. Email this to a friend?

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Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

WHY should your audience care that you are on Facebook or any other social network? Are they people who want to engage with your brand on Facebook or any other social network? What About the Silent Lurkers? What is in it for your audience if they engage with you on Facebook? Who is your target audience?

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

I think the same is true for the bevy of social tools. Social networking has hit a tipping point, but the channels will continue to ebb and flow. The social side is interesting when it comes up in B2B or B2C. The channels are interesting and at times very useful, but the channels are not “the change.&#

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

And while substantially smaller than the Facebook brigade, the Twitter crew is tuned in to brands like nowhere else on the social Web. 49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. link] [link] Kirsten Khire #7 – lurkers or inactive accts? population).

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

link] saving4someday Jay, I have been a long time lurker but wanted to wish you and your family all the best. Fully virtual, fully mobile. link] [link] jaybaer Thanks Linda. Great to see you on Saturday. I appreciate you being there. I'm in Phx while my husband is in San Francisco with work. We're talking the plunge too of moving.

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104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

Webbiquity SMM

Social Fresh ). Despite all the hype about online, 67% of B2B content marketers consider event marketing to be their most effective strategy. Social Fresh ). Social Fresh ). 89% of 18-29 year-olds are active on social media, as are 43% of adults 65 and older. B2B content matters. Social Fresh ).

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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity SMM

For those who know little if anything about social media (there are more such people than you may realize; some in rather lofty positions at that), John McTigue offers an excellent primer covering the most popular tools, sites and strategies. 30 Tips: The Productivity Guide of Social Media by WebStudio 13.