Webbiquity SMM

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. Her Connect the Docs blog—frequently featured on the B2B Marketing Zone —is a platform for her own thought leadership content as well as frequently solicited insights from other B2B bloggers.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Kikolani

AUGUST 24, 2012

10 B2B Companies That Create Exceptional Content – Examples of B2B companies that create great content and get inbound marketing right. 13 Experts Chime In on Klout’s New Algorithm to Determine Social Influence – Does the new Klout scoring algorithm measuring influence score social influence better?

Mashup 117

Mashup Resources How To Remix 117

Convince & Convert

AUGUST 10, 2010

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? I did not work on the Klout campaign.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Akamai Marketing

FEBRUARY 11, 2009

The power of events, ESPECIALLY B2b events, is undeniable and people are still attracted to them, computers and phones not withstanding, most of us prefer the company of human beings. Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? What’s your social currency?

Klout 100

Klout Eventful Policies Hosting 100

Webbiquity SMM

MAY 10, 2011

According to MarketingSherpa (and many other sources), generating qualified leads remains the top priority for B2B marketers. Here are 20 ideas. Promote white papers / eBooks / reports for lead generation.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Convince & Convert

SEPTEMBER 2, 2015

Are you a B2B brand focused on marketers that work in technology? What they talk about, their Klout score, community, followers, engagement, and endless other identifiers come into play here. For example, are you a kids toy brand in Atlanta that wants to target mommy bloggers living only in the state?

Influencer 60

Influencer Brands Marketing Authentication 60

Hootsuite

NOVEMBER 25, 2015

You can use metrics like retweet ratio, engagement ratio, klout score, and social platform presence. Discover the age, gender, and language of your biggest fans. Riffle Twitter Insights : Understand the influence of people who engage with your Tweets. Ready to develop your influencer marketing strategy?

Influencer 76

Influencer Tools Marketing Klout 76

Hootsuite

NOVEMBER 25, 2015

You can use metrics like retweet ratio, engagement ratio, klout score, and social platform presence. Discover the age, gender, and language of your biggest fans. Riffle Twitter Insights : Understand the influence of people who engage with your Tweets. Ready to develop your influencer marketing strategy?

Influencer 40

Influencer Tools Marketing Klout 40

Convince & Convert

JUNE 17, 2010

Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense. Convince & Convert [link] #marketing #b2b [link] Assurance RT @ldiomede RT @jaybaer: Is Your Twitter Addiction Paying Off?

Twitter 125

Twitter Metrics Social CRM Consultant 125

Convince & Convert

FEBRUARY 10, 2010

They also have a nice integration with Klout – the leading service to gauge Twitter influence – automatically including Klout scores for each person. Export your email subscriber or customer database to Flowtown, and you’ll know in minutes what percentage of your audience is on Facebook or some other social outpost.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Techipedia: Tamar Weinberg

AUGUST 2, 2011

Chaim’s Favorite Little Known Social Media Tools : In a world where everyone is abuzz over influencer measurement and engagement systems like Klout or PeerIndex, I’m going to give you two other tools that are a little under the radar and which we find to be pretty helpful when identifying influencers in different areas. Jay Berkowitz.

Tools 277

Tools Tips Marketing Social Media 277

Webbiquity SMM

JUNE 14, 2011

A common issue for B2B vendors: how do you sell “boring stuff&# online? Facebook is better for B2B than many businesses realize (the one point of Steve’s on which I remain skeptical). • 92% of b2b buying cycles start with search. Most b2b websites are still static and one-dimensional. Don’t be boring!

B2B 164

B2B Sentiment SEO Klout 164

Janet Fouts

JUNE 5, 2014

A Forbes Top 50 Social Media Influencer, blogger, B2B content marketing and inbound marketing, and social media strategist working with tech companies and B2B. Serial Entrepreneur, Author, Speaker, Consultant, 84 Klout score, Size 10 shoe. Principal @freshid #MLS #SKC. KrisColvin. freshid.com. Steve Farnsworth. Steveology.

Consultant 196

Consultant Klout B2B Influencer 196

Webbiquity SMM

OCTOBER 23, 2012

Secrets of Becoming a Pro B2B Tweeter by Social Media Today. Rachel Thompson offers 10 reasons for using Twitter lists, such as that you can use them to categorize up to 10,000 followers, they can help increase your Klout score, and “Lists are a perfect way to attract followers to your stream. One Final Twitter Stat.

Tools 203

Tools Tips Twitter Klout 203

Webbiquity SMM

SEPTEMBER 12, 2011

9 Ways B2B Companies Can Use Location Based Services by Social Media B2B. by B2B Lead Roundtable Blog. The B2B Social Media Landscape: a portrait by Beyond. ** 5 STARS. B2B Social Media Example: GE MarkNet by Social Media B2B. Social Media Strategy and Best Practices. Social Media Metrics and ROI.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Convince & Convert

JULY 6, 2012

I think LinkedIn for B2B is extremely valuable lead source that probably 99% of people ignore. The synergies… Jim : Your Klout dived 20,000 points for using that word. Eric : Yeah. Jim : Realize that it’s just a big database of names. Now, I’m not saying it’s not valuable. Even you, frankly, for that matter too.

LinkedIn 114

LinkedIn Twitter Hosting Social Media 114

Convince & Convert

SEPTEMBER 27, 2011

That’s also why I see smart PR firms starting to specialize more and more in a particular vertical, whether it’s B2B technology, marketing to women, or food and beverage. Relationships are the foundation of success in business, and Twitter and Facebook and Klout and WordPress don’t change that one iota.

Blogger 148

Blogger Klout Avatar Delicious 148

Webbiquity SMM

FEBRUARY 7, 2011

How to Use Social Media for B2B Marketing by Inc. McCorvey explains how to integrate targeting, monitoring, content sharing and analytics into a coordinated b2b social media marketing program. How to: Use B2B Social Media for Lead Generation by TopRank Online Marketing Blog. FOUND the ROI of Social Media for B2B Marketers!

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

AUGUST 28, 2012

Raymond Morin presents both Klout’s 12-type matrix of social influencer types as well as Lisa Barone’s simpler model of five types, including the networker (“one who has the biggest contact list and found on all platforms. • How much buzz do I have vs. competition/trend? • How do they feel about us vs. the competition?

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Webbiquity SMM

JULY 22, 2014

You Know You Are in PR When… by B2B PR Sense Blog. ** 5 STARS. ” Guides to the Evolution of PR. The awesome Wendy Marx provides an entertaining and video-rich look at how the PR industry has changed over the past decade. ” Quick Refresh on Untapped Opportunities for PR by Ishmael’s Corner.

Press Release 217

Press Release Nielsen Blogger SEO 217

Webbiquity SMM

JANUARY 31, 2011

Twitter is used (officially) in 65 of the Fortune 100 companies , 63% of small to midsized businesses, and nearly half of all B2B enterprises. Somewhat surprisingly, Klout scores appear to have little correlation with retweet rates. And that leads to questions, like: What are the best ways to attract more (relevant) followers?

Tools 193

Tools Twitter Tips Hubspot 193

Convince & Convert

AUGUST 26, 2010

I like the at-a-glance usefulness of this one that shows the people that have tweeted about your company, organized by Klout score (See my post about Klout and online influence mining here). Surprised to see my name is in that Klout chart! The standard charts and graphs are entirely useful. No problem. All rights reserved.

Social Media 119

Social Media Strategy Analysis Reputation 119

Webbiquity SMM

OCTOBER 5, 2010

According to a MarketingProfs study, monitoring and responding to brand mentions are ranked among the most successful Twitter marketing tactics by both B2B and B2C marketers. Chuckie Oliver reviews five key tools for measuring the effectiveness of Twitter activities including Twitter Analyzer , Klout and Tweet Stats.

Tools 207

Tools Twitter Tips Statistics 207

Webbiquity SMM

MARCH 23, 2011

The best also monitor message boards and forums, easy to overlook but critical particularly for niche b2b products and services. Virtually every social media monitoring tool worthy of the label covers the big social networks (Facebook, LinkedIn, Twitter), social bookmarking sites (Digg, Reddit) and content sharing sites (YouTube, Flickr).

Tools 193

Tools Social Media Sysomos Vocus 193

Convince & Convert

MARCH 22, 2012

Because we’re a white label company and a B2B company, awareness is tough sometimes. I’m not looking at Klout scores. It’s not all about leads all the time, but we certainly do look at that. I’m more interested in awareness, actually. They’re on third-party websites.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

Because we’re a white label company and a B2B company, awareness is tough sometimes. I’m not looking at Klout scores. It’s not all about leads all the time, but we certainly do look at that. I’m more interested in awareness, actually. They’re on third-party websites.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Webbiquity SMM

APRIL 9, 2012

Introducing PeerIndex: A New Companion to Klout for Social Media Influence Measurement by WindMill Networking. Neal Schaffer reviews PeerIndex, a competitor to Klout for social media influence measurement. ” 17 Alternatives to Klout by ReadWriteWeb. Nine companies B2B marketers should know about by Velocity Partners.

Review 200

Review Tools Social Media Klout 200

Techipedia: Tamar Weinberg

JANUARY 5, 2011

How to Hire Social Media Strategists (Creativity Unbound): Edward Boches of Mullen takes a tactical approach toward hiring for social media — and for him, it’s not just about Klout or following numbers. 74 B2B Link Building Queries for B2B SQO Link Prospecting (Ontolo): B2B websites need link profiles too.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. Contributor to the Social Media Marketing Magazine – B2B Column.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Convince & Convert

JULY 9, 2010

I recently got chose as an influencer by Klout ( [link] ) and Virgin Airlines to take a free round-trip flight. [link] 40deuce Taking it from the online to offline is always great to make the whole “influencer&# thing more real. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Influencer 122

Influencer Ustream Authentication Social CRM 122

agora pulse

OCTOBER 19, 2016

For example, with my larger brands I share B2B corporate news to LinkedIn, B2C competitions news and events to Facebook, and curated industry updates to Twitter. Use a tool like Klout to measure influencer scores and connect with the influencers in your industry.

Social Media 60

Social Media Content Marketing Real Estate 60