Kikolani

JULY 5, 2013

12 Google Reader Alternatives to Consider – You still have until July 15th to download your Google Reader subscriptions and move them to an alternative RSS reader. Search Engines / SEO. Social Media / Social Networking. This Week on Kikolani. Learn how to do it and which alternatives are best in this post.

Domain Name 128

Domain Name Marketing Embedding RSS 128

Pam Moore

JULY 12, 2019

Unfortunately many marketers like to take the easy route, yet they'll be the first to complain that social media doesn't work. The social networks and any digital platform is nothing more than a medium for you to connect with your audience, partners and friends. How to Subscribe to Social Zoom Factor Podcast . SoundCloud.

ROI 60

ROI Content Marketing Template 60

Webbiquity SMM

MAY 10, 2011

It’s challenging to get the metrics really needed to measure social media ROI primarily because social media is much more like public relations than it is like direct marketing or search engine advertising. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Razor Social

JANUARY 10, 2018

Did you know that more than 50 percent of B2B marketers are unclear on what content marketing effectiveness looks like ? Depending on your business and your goals, this action e.g. conversion can be anything from e-book download to product purchase. No wonder so many companies fail at it! Shares on a piece of content.

Content 104

Content How To Marketing Metrics 104

Sprout Social

JANUARY 20, 2021

B2B buyers have a lot to consider on their path to purchase, and that path is not linear or simple. In fact, 77% of B2B buyers say their latest purchase was very complex or difficult. This is why B2B market research is critical. Market research helps companies to: Understand and build B2B buyer personas.

B2B 111

B2B Research Sentiment Marketing 111

Webbiquity SMM

OCTOBER 16, 2012

Social media accounts for only 16% of customer engagement today, but is expected to increase to 57%—the second-most used channel, behind only face to face interaction—within five years. 56% of Americans have a profile on at least one social networking site. Social networks and blogs In the U.S Marketing Pilgrim ).

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

MAY 23, 2017

But what does this mean for brands, especially B2B vendors, that have traditionally relied on more conservative means of attracting their audiences? The rules of the game are changing, and establishing a digital presence has gone well beyond having a basic website and occasionally updated social media pages. Dig right in!

B2B 198

B2B Strategy Marketing Microsoft 198

Webbiquity SMM

DECEMBER 15, 2020

Twitter is consistently rated as the second-best social network for B2B and tech companies, behind only LinkedIn. Not a perfect score, but better than the 54% level of B2B tech companies overall. Which businesses understand the “social” part of social network, and which are just there to broadcast?

Company 149

Company Twitter Software System 149

ProBlogger

MAY 17, 2013

After you published a great post and pushed it through your social network, the third step is to leverage your email list too. You might consider a short eBook or report, or something like more adventurous like access to a web tool, a widget download, or access to a member’s only area with key features and valuable information.

How To 47

How To eBook Resources Widget 47

Oktopost

APRIL 7, 2022

The top of the funnel (TOFU) pulls its leads in from a wide range of channels, such as through search engines, blog posts, and social media. Before leading down to the middle of the funnel (MOFU) for the leads that have shown interest, through downloading white papers, reading testimonials, signing up for a free trial, etc.

Social Media 118

Social Media How To Metrics B2B 118

Buzz Marketing for Technology

JUNE 27, 2008

Social Computing. Social Media. Social Media Summit. Social Networking. Social Objects. Social Work-net-ing. B2B Vertical Search: Enabling Information Discovery and Decision Making for an Industry Communityâ?? - Find out more and download the paper today. Search Engine Watch.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Oktopost

OCTOBER 26, 2020

Social selling has become an almost inevitable part of B2B selling. Sadly enough, even though social selling is proven to increase company revenue by upwards of 16% , 3 in 4 sales reps don’t implement the strategy. According to the same survey, 84% of company decision-makers are using social media to support a purchase decision.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Koka Sexton

DECEMBER 20, 2009

if you’re just looking to get started in social media or deciding if it’s right for you and/or your business, he helps you ask the right questions to make your decisions. 10 Secrets of the Best Social Media Users From Digital Labz: Here are 10 steps to creating a successful social media marketing strategy.

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

if you’re just looking to get started in social media or deciding if it’s right for you and/or your business, he helps you ask the right questions to make your decisions. 10 Secrets of the Best Social Media Users From Digital Labz: Here are 10 steps to creating a successful social media marketing strategy.

List 96

List Social Media Case Study Wiki 96

Convince & Convert

MAY 27, 2010

Let’s say you have a white paper for download on your site. If someone fills out the form to download the document, and they have a large following on Twitter (as determined by an instant Flowtown look-up), you can automatically send and email to your PR team to follow up with that individual. Comment away! All rights reserved.

Consultant 122

Consultant Metrics Social Media Social CRM 122

Convince & Convert

APRIL 20, 2010

Because of the specificity, it’s much easier to achieve a top 10 search engine ranking for long tail searches, and higher rankings = higher conversions. The Long Tail of a Blog – In Action Last month on Convince & Convert , 6,243 incredibly discerning folks visited from some sort of search engine query.

Hitwise 117

Hitwise Content Blogger Consultant 117

Hootsuite

JUNE 27, 2022

That’s because the TikTok algorithm is a recommendation engine, designed to show you videos it thinks you’ll enjoy based on user interactions (like what videos you’ve watched or liked previously), categories you’ve marked as interesting, and more. Download now! On other networks, this works against you. Declining organic reach?

B2B 97

B2B Trends Authentication Film 97

Webbiquity SMM

JUNE 14, 2011

Steve is one of the most brilliant marketing strategists I know, and co-author of a new book, Revenue Engine. Online buyers discover information in three ways, which require three different approaches to capitalize on: active search (use SEM), passive search (use content marketing and SEO), and influence (social media). •

B2B 164

B2B Sentiment SEO Klout 164

Hootsuite

DECEMBER 10, 2019

As we sifted through this huge mountain of information, five key trends emerged that we predict will shape the social media space in 2020 and beyond. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2020. Top 5 social media trends for 2020.

Trends 145

Trends Social Media CPA Sports 145

Kikolani

JULY 19, 2013

Search Engines / SEO. The PPC Guide for B2B Professionals – Learn how B2B market characteristics can influence and inform your PPC campaigns in this PPC guide for business-to-business companies. Social Media / Social Networking. Do you know how to stop them so you unleash your success?

Marketing 128

Marketing RSS Mashup SEO 128

Webbiquity SMM

FEBRUARY 11, 2013

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. 6 Tips to Get Retweeted More Often by Search Engine Journal.

Tools 192

Tools Twitter Tips HootSuite 192

Buffer Social

AUGUST 8, 2017

To make it easier for you to compare the tools, I’ve created a spreadsheet with the following information of each social media management tool : The prices. Social networks supported. The platform for successful social media management. Sprout Social. Powerful social media software. Free plan or free trial?

Social Media Management 111

Social Media Management Social Media Tools Price 111

Convince & Convert

MAY 25, 2010

Fink Some good stuff: RT @jaybaer: Adding SEO, Web analytics, email marketing, social media services to your ad/PR agency. Or is there a way to download it and open it. link] Sathya Hi jay, could i see the presentation in a bigger size. link] jaybaer Hi there. I believe you can go full screen at [link] [link] jaybaer Hi there.

Marketing 123

Marketing Social CRM Conference Social Media 123

Convince & Convert

MARCH 1, 2012

Read on for insights from Chad, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: are we unfriending each other more than ever?). Click the play button to listen here: Download the audio file: [link]. Eric: We’re a B2B software company. Listen Now. ’ Jim: Really?

Social Media 140

Social Media Hubspot Software Hosting 140

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. What are the most popular sites in these age groups?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Kikolani

JUNE 29, 2012

Pay With a Tweet vs. Pay With an Email [Case Study with Infographic] – Which method will win in this A/B test for downloading and eBook by supplying an email or tweeting about it? Search Engines / SEO. Social Media / Social Networking. Business / Career.

Mashup 115

Mashup Resources eBook RSS 115

Webbiquity SMM

JANUARY 5, 2016

The New B2B Buyer And The Collaborative Economy by Tony Zambito. Understanding the new B2B Buyer in the Collaborative Economy can be difference between longevity and struggle. Tony Zambito explains why some traditional B2B marketing tactics no longer works—and what does now. J-P De Clerck explains how, in words and pictures.

Content 60

Content B2B Marketing Hubspot 60

Techipedia: Tamar Weinberg

JANUARY 5, 2011

How to: Calculate the ROI of Your Social Media Campaign (Mashable): Jamie Turner offers suggestions on understanding qualitative, quantitative, and ROI metrics. The Perfect Social Media Measurement Plan (Search Engine Land): Brian Massey illustrates a system that gives reliable conversion data to a spreadsheet automatically.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Convince & Convert

FEBRUARY 16, 2012

Read on for insights from Justin, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: are people comfortable giving their credit card information to social media sites?). Click the play button to listen here: Download the audio file: [link]. Listen Now.

Sharepoint 115

Sharepoint Meeting Social Media Team 115

Convince & Convert

APRIL 8, 2010

You have to pay for WiFi, e-books, itunes downloads, apps? Just saw a post on Mashable that you can download a.99 I totally get the point of the iPad as a way to make casually web browsing, social networking, and ebook-reading simpler and trendier, but in no way are these things “computers&#. That's pretty cool.

iPad 136

iPad Content iPhone Wireless 136

Webbiquity SMM

MARCH 6, 2012

And while its primary marketing value is on the B2C side, more than a third of B2B marketers also rate it as their most active social network. 11-Point Facebook Checkup by Social Media Today. Using Facebook for B2B Marketing. 7 Steps For Awesome B2B Facebook Marketing by Social Media B2B.

Tips 219

Tips Facebook Tools B2B 219

Convince & Convert

SEPTEMBER 21, 2010

All In One SEO Pack Like many bloggers, I utilize the excellent All in One SEO Pack plug-in to optimize posts for search engine rankings. Pricing is very reasonable, as you can download and use 60 images a year for just $229. Here’s another to add to the list – in the social media listening section check out Viralheat.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

JANUARY 12, 2016

Please read it, Jonathan has some amazing tips for marketers everywhere, especially in the B2B sector. How an internally driven social plan (versus externally created) leads to a trustworthy and speedy network. How an internally driven social plan (versus externally created) leads to a trustworthy and speedy network.

B2B 60

B2B Social Media eBook Consultant 60

Webbiquity SMM

JUNE 8, 2011

It ideally should include: • The primary media contact’s name and contact information (including social network profile links). Management team bios and photos (downloadable JPGs in high-res and low-res versions for print and web). Downloadable JPG images in hi-res and low-res formats. . if absolutely necessary.

Press Release 200

Press Release scribd Vimeo How To 200

Sprout Social

APRIL 6, 2023

This may look like assisting them with making a purchase, enrolling for a free trial, downloading an asset and more. Additionally, your chat conversations will differ based on the pages, networks and channels your programs live on. Here are some examples of brands using chatbots in a B2B and B2C environment.

Marketing 80

Marketing Airlines Conversation Team 80

Convince & Convert

AUGUST 25, 2010

Imagine a customer-only network chock full of ‘In Network’ freebies that you can ONLY get while on ‘location’ (in this case at a Starbucks). Free access to premium news sites such as the New York Times and Wall Street Journal, free iTunes downloads, and for the kids free access to Nick Jr.

Facebook 142

Facebook Yahoo Collaboration Social CRM 142

Buzz Marketing for Technology

JUNE 27, 2008

Register your site with all the top search engines. Passports are accounts on other social networks and social media platforms. Twitter.com is a must if you have a social media audience. Facebook and/or MySpace are useful social networks where you can build outposts (see next list). Again thank you.

Social Media 280

Social Media Brands Technorati RSS 280