Webbiquity SMM

DECEMBER 16, 2013

Content marketing is more than just text of course, and infographics have become one of the most popular non-text formats. How do infographics fit with other content marketing tactics? How do infographics fit with other content marketing tactics? Infographics About Content Marketing.

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Content Marketing B2B Journal 201

Sprout Social

MAY 18, 2022

Inbound connections and network growth. By 2025, Gartner expects “80% of B2B sales interactions between suppliers and buyers to occur in digital channels.” Social selling is all about building relationships. To get the most out of your content, look at what other B2B buyers are using for distribution. Prospect referrals.

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Metrics B2B Software Social Media 138

Webbiquity SMM

MARCH 15, 2018

Every business has its own set of goals when it comes to social media marketing, so it makes sense that they’d use different tools based on those objectives. What is the right social media scheduling tool for your business? What are your goals from social media marketing? To drive more traffic.

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Direct Marketing Observations

NOVEMBER 20, 2013

One of the tougher jobs on any given days in the digital space is the curation and or the creation of good content. The interview, conducted by Steve Olenski on Explore B2B was titled: What Twinkies Can Teach Marketers About Comebacks And Social Branding. Pay attention to what Joachimsthaler says about social metrics.

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Unmetric

JUNE 11, 2019

We all know how big of a role social media plays for business and that managing multiple social accounts on different social media networks can be time-consuming. But luckily there are several analytical tools to help marketers automate such mundane activities. Pricing: $29 – $129 per month. CoSchedule.

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Hootsuite

APRIL 29, 2020

A social media posting schedule is a lifesaver for busy social marketers. To keep things simple, you can use our free social media audit template to help you create an up-to-date inventory of all your social accounts. As part of your audit, make a note of how often you’re currently posting on each social network.

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Kikolani

JULY 5, 2013

Curation for Inspiration: Tips for Marketers – Wondering how content curation fits into your marketing mix? Check out these tips and tools to help you curate wisely. Social Media / Social Networking. Business / Career. – See more at: [link].

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Pam Moore

JULY 12, 2019

Content marketing ROI. Every marketer is talking about it. Most marketers know how to throw content marketing up on an Instagram or Facebook virtual wall. ” Or “what was the ROI on your last content marketing campaign? ” Or “what was the ROI on your last content marketing campaign?”

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Pam Moore

OCTOBER 6, 2016

Social media and digital marketing present phenomenal ways for brands and people to establish thought leadership far better than traditional methods. Thought leadership tends to get a bad rap as it’s very much an over hyped term by many marketers. 3 Things You Must Know to Be Successful as a Social Media Marketer .

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Social Media How To B2B Authentication 167

Writtent Blog

MAY 20, 2014

Content marketing — like any other type of online marketing — is continually changing and evolving. Example: one of my Internet marketing buddies’ content marketing campaign was built heavily around article directory submissions (think Ezine Articles ). Social Media Reigns King. Image source.

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Webbiquity SMM

MARCH 7, 2019

Social networks have become the primary means of keeping friends, family members, and business contacts up to date on what’s happening in our lives. 77% of all Americans have at least one social media profile. Social media is a powerful tool to build buzz around your event and drive attendance.

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Diva Marketing Blog

MAY 20, 2016

Diva Marketing's 12th Birthday celebration continues with a very special post written by the first blogger I met IRW (in the real world) -- Paul Chaney ! Paul and I have collaborated on several projects including developing and facilitating training programs for the American Marketing Association. About Paul Chaney.

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Domain Name Content Marketing Real Estate 71

Writtent Blog

JUNE 25, 2013

Being able to blend your branded messaging with relevant topics will significantly increase the virality of your content marketing. However, as content marketing expert Marcus Sheridan believes, “many businesses…are missing the mark big time.”. Use the dashboard to curate content in real-time. Image Credit: Luna Metrics.

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Writtent Blog

JULY 10, 2013

It’s no exaggeration to say that smartphones and tablets are the biggest thing to hit marketing since the internet appeared. Cultural shifts can eat a weak marketing strategy for lunch, which is why it’s crucial for small businesses to immerse themselves in the realities of mobile, and adapt to the change. Source: Chief Marketer ).

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Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard.

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LinkedIn Analytics Metrics Social Networking 76

Diva Marketing Blog

MAY 20, 2016

Diva Marketing's 12th Birthday celebration continues with a very special post written by the first blogger I met IRW (in the real world) -- Paul Chaney ! Paul and I have collaborated on several projects including developing and facilitating training programs for the American Marketing Association. About Paul Chaney.

Domain Name 40

Domain Name Content Marketing Real Estate 40

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].

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LinkedIn Analytics Metrics Feed 60

Convince & Convert

FEBRUARY 1, 2016

So what does this mean for the marketing world? Gen Z is familiar with every marketing and advertising tactic there is. Banner ads, SEO, sponsored ads, influencer marketing, and content marketing—they’ve seen it. From textbooks to news stories to medical information, Digital Natives rely on the web for everything they do.

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agora pulse

DECEMBER 23, 2019

Unlike many of its social media peers, Amazon has a diversified, profitable business model. But this trust carries a very high price tag as Amazon continues to gobble up both the B2C and B2B business ecosystem in 2020 and beyond. These next-generation social platforms intend to fix the major problems around privacy and user data.

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Social Media LinkedIn YouTube Platform 92

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. It can take months for a B2B marketing team to build up a company’s presence and credibility online. This is exactly why employee advocacy is so powerful: your team is the key to unlocking the true potential of social media marketing. Why Employee Advocacy Matters for B2B.

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B2B Survey ROI Metrics 144

Keyhole.co

MARCH 18, 2023

Did you know 89% of B2B marketers rely on LinkedIn for lead generation? One aspect of LinkedIn that sets it apart from other social networks is the opportunity to generate quality leads for businesses. Besides finding and targeting leads on LinkedIn, it offers automated follow-ups and lead capture features.

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LinkedIn CPM CPC Hashtag 52

Keyhole.co

MARCH 18, 2023

Did you know 89% of B2B marketers rely on LinkedIn for lead generation? One aspect of LinkedIn that sets it apart from other social networks is the opportunity to generate quality leads for businesses. Besides finding and targeting leads on LinkedIn, it offers automated follow-ups and lead capture features.

LinkedIn 52

LinkedIn CPM CPC Hashtag 52

Sprout Social

MARCH 8, 2019

Recent video marketing statistics note that 80% of people note that videos are helpful in making purchasing decisions. Online social listening on YouTube starts with your brand name. Here’s a good example of curated reviews for Blue Apron. Simply put, its user base is not exactly friendly to businesses or marketers.

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Reddit Tumblr YouTube Review 100

Buffer Social

NOVEMBER 30, 2016

When I first started out with digital marketing, I was blown away by the sheer amount of online marketing resources and social media classes. I read hundreds of articles and enrolled in as many marketing courses that I could possibly get my hands on. Digital marketing classes (9-17). What Is Social?

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Convince & Convert

JUNE 2, 2010

The killer app isn’t information, it’s curation. In addition to their desire to be the hub of the Web, and create the greatest analytics-driven advertising platform imaginable, Facebook wants to enable our relationships to curate the world for us. to get a glimpse of the potential for friend-curated information.

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Webbiquity SMM

JULY 24, 2018

Savvy B2B marketers put significant effort into developing a professional, attractive, and highly functional website design —as the company’s website is often the first impression prospective buyers will get of the business and its offerings. Social Media Monitoring Tools. content performance reporting.

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Keyhole.co

JANUARY 4, 2022

LinkedIn is the most popular professional social network. Along with being a preeminent social network for hiring top talent, more and more businesses are using LinkedIn marketing to network, connect and sell to potential customers. These statistics highlight that you need a LinkedIn marketing plan.

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LinkedIn How To Marketing Newsletter 130

Hootsuite

JANUARY 23, 2024

While many social networks saw business use decline in 2023, LinkedIn saw 5% business use growth. Hootsuite’s Social Trends Report finds that change in usage is driven by a renewed focus on ROI. Especially those focused on B2B sales. 1 Social Media Tool Create. 1 Social Media Tool Create.

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LinkedIn Tools HootSuite Marketing 84

Convince & Convert

DECEMBER 7, 2010

To be clear, the Open Community concept is not about building an online community platform or internal, private social network. Content curation. Why You Need to Open the Kimono in Social Media. Help Me Connect the Social Media Economy. Demystify Content Marketing with Content Rules.

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Skills Communities Collaboration Organization 125

Webbiquity SMM

AUGUST 11, 2015

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. The Wonder of Tech ).

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Social Networking B2B Paper.li LinkedIn 100

Sprout Social

JULY 20, 2016

Unlike social networks such as Facebook, Twitter or Instagram where users sign up for a variety of purposes, a majority of LinkedIn users are there for business. Most people sign up for LinkedIn for one of three reasons: Networking. When it comes to social media advertising , Facebook is known as the top dog. Job hunting.

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Webbiquity SMM

JUNE 26, 2019

Social media marketing has come a long way over the past decade. Creativity and engagement are essential for a successful B2B or consumer brand social strategy. Here are four key benefits of social media marketing. Here are four key benefits of social media marketing. Build Brand Awareness.

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Social Media Marketing B2B Loyalty 194

Koka Sexton

APRIL 6, 2015

Not too long ago, the most commonly used B2B sales technique was cold calling which made it very difficult to establish a cordial relationship with clients. However, the world of sales is quickly doing away with this outdated technique and ushering in the era of Social Selling. Make your description crisp and creative.

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Education LinkedIn B2B Banking 40

Koka Sexton

APRIL 6, 2015

Not too long ago, the most commonly used B2B sales technique was cold calling which made it very difficult to establish a cordial relationship with clients. However, the world of sales is quickly doing away with this outdated technique and ushering in the era of Social Selling. Make your description crisp and creative.

Education 40

Education LinkedIn B2B Banking 40

Sprout Social

AUGUST 14, 2023

Most businesses know their employees are their biggest asset, but did you know they’re also your strongest marketers? Employee advocacy empowers employees to share smart, quality content with their social networks. used Sprout to leverage employee networks for these very reasons. The result was a 48.6%

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ProBlogger

DECEMBER 12, 2012

The problem is that that leaves just 20% of your time to split between time-intensive (but important) activities like social networking, ad sales, new product creation, and marketing. In this post, you’ll learn how to automatically share your blog posts to your social networks. Stop Socializing!

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Oktopost

JUNE 13, 2022

For good reason – according to the State of B2B Marketing report we performed in late 2021, we found that nearly half of CMOs said employee advocacy was their best-performing social initiative. We explained what kinds of content work best on each social network, and the core truths that hold true regardless of channel.

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