Writtent Blog

APRIL 2, 2014

Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. I’ve curated a list of resources that I can recommend without hesitation to anyone. Content Marketing Made Easy. 29 Content Marketing Secrets. The Grande Guide to B2B Content Marketing.

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Resources Content Case Study eBook 99

Convince & Convert

JUNE 1, 2014

That happened to me – and you’re damn right I dad-milked that sucker – when it was announced last week that (among digital marketers) I am the most retweeted and most mentioned person on Twitter (PDF). How is Pharrell the #10 most mentioned person on Twitter among digital marketers? That guy is EVERYWHERE!

Twitter 167

Twitter Marketing Conference Consultant 167

Keyhole.co

NOVEMBER 29, 2023

In the ever-evolving world of online content curation, uploading your video at the perfect time has become the key to increasing views, engagement, and subscribers. After surveying 1200+ marketers, Hubspot says this: 6-9 p.m. She likes researching topics related to B2B and SaaS. to 6:00 p.m. to 11:00 a.m. and 3- 6 p.m.

YouTube 59

YouTube Analytics Analysis Engagement 59

Webbiquity SMM

MAY 3, 2011

The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney.

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Twitter Pharmaceuticals B2B Biotechnology 279

Writtent Blog

MAY 26, 2014

SEO and blogging form the backbone of content marketing, something that every serious business and marketer should be doing today to grow their online presence. Are you taking full advantage of these marketing practices? Businesses that make blogging part of their online marketing strategy get significantly more sales leads.

SEO 97

SEO Hubspot Press Release Engineering 97

Writtent Blog

JULY 10, 2013

It’s no exaggeration to say that smartphones and tablets are the biggest thing to hit marketing since the internet appeared. Cultural shifts can eat a weak marketing strategy for lunch, which is why it’s crucial for small businesses to immerse themselves in the realities of mobile, and adapt to the change. Source: HubSpot ).

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Statistics Mobile comScore Marketing 108

Buffer Social

AUGUST 23, 2018

And we’ve seen first-hand that businesses are working hard on perfecting their LinkedIn marketing strategy so that they can tap into the world’s largest professional network. 5 LinkedIn marketing tips to grow your Company Page 600% faster. Let’s get started! LinkedIn is only just getting started!

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LinkedIn Company Tips RSS 104

Buffer Social

NOVEMBER 30, 2016

When I first started out with digital marketing, I was blown away by the sheer amount of online marketing resources and social media classes. I read hundreds of articles and enrolled in as many marketing courses that I could possibly get my hands on. Digital marketing classes (9-17). Diploma in Social Media Marketing.

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Class Skills Social Media Marketing 40

Convince & Convert

FEBRUARY 1, 2016

So what does this mean for the marketing world? Gen Z is familiar with every marketing and advertising tactic there is. Banner ads, SEO, sponsored ads, influencer marketing, and content marketing—they’ve seen it. From textbooks to news stories to medical information, Digital Natives rely on the web for everything they do.

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Content Tips Analysis Curation 60

Oktopost

AUGUST 15, 2023

And, before someone came along and made actioning scalable and profitable social media strategies for B2B enterprises possible, delivering a strong ROI from social media marketing was tricky, to say the least. A strong B2B social media publishing strategy can change the game.

Social Media 117

Social Media B2B How To ROI 117

Oktopost

DECEMBER 18, 2023

B2B marketing leaders plan to spend 30% of their budgets on brand building , and community management is a vital part of that. With community building being a rising B2B marketing trend , it’s no surprise that businesses are investing in these solutions. We will explore this in detail in the next section.

Software 62

Software Communities Forums Hubspot 62

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. How can B2B organizations, marketers and sales professionals adjust to, and thrive in, this new environment? B2B Marketing Trends, Tips and Strategies.

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B2B Strategy Marketing Buy 190

Social Media Strategies Summit

NOVEMBER 18, 2022

Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. With so much competition from other marketers, you must take the time to develop smart strategies for social media marketing to help you: Target the right people through the right channels.

Social Media 241

Social Media Strategy Influencer LinkedIn 241

Sprout Social

AUGUST 14, 2023

Most businesses know their employees are their biggest asset, but did you know they’re also your strongest marketers? Plus our automated content distribution enabled their internal team to curate and deliver relevant content to employees across the globe to share within their networks. The result was a 48.6%

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Platform Tools Curation LinkedIn 71

Oktopost

OCTOBER 26, 2020

Social selling has become an almost inevitable part of B2B selling. This makes sense when you consider that 46% of B2B decision-makers are now between the ages of 18 and 34 years old. But who likes a challenge more than a B2B marketer? No two businesses are the same and no two social media marketing strategies are alike.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Sprout Social

JANUARY 30, 2020

Even so, the cloud market is scheduled to grow a staggering 17% in 2020. Doing so means nailing down your SaaS marketing strategy, though. In this guide, we’ve broken down everything you need to know about SaaS marketing. What makes SaaS marketing “different?”. SaaS marketing is all about long-term customers.

Strategy 97

Strategy Marketing Case Study How To 97

Webbiquity SMM

JANUARY 24, 2017

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. HubSpot has noted Twitter has more than 300 million active monthly users, and “accounts for 16% of referrals to longer articles from social sites and 14% for shorter news articles.”

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Tools Twitter Sample Samples 100

Oktopost

JULY 13, 2023

Remember those long-gone days when marketing teams would be wrapping up a productive meeting – maybe checking their Blackberries for IMs or tapping a couple closing notes into their palm pilots – when the plucky new intern would say, ‘Hey, what about this social media stuff?’ You know, sites like Myspace.

Social Media Management 62

Social Media Management Social Media Tools ROI 62

Keyhole.co

JANUARY 30, 2024

Are you exhausting your marketing funds, hiring the best creative geniuses, and publishing content regularly but not seeing tangible results? No matter how creative your social media marketing is, all efforts will drown in the noise if you don’t know what your target audience looks like. billion social media users?

Social Media 59

Social Media How To Patterns Sports 59

Buffer Social

AUGUST 8, 2017

How do you stay on top of all your social media marketing tasks? From creating and publishing content to analytics and reporting, it can be pretty overwhelming to think of all the jobs social media marketers have to complete every day. Social media marketing & scheduling tool for agencies & social media professionals.

Social Media Management 111

Social Media Management Social Media Tools Price 111

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s my list for 2008.

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

JANUARY 9, 2012

In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. More than 80% of U.S.

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Tools Twitter Tips B2B 201

Convince & Convert

MARCH 18, 2016

This is episode two of my new show: Marketing Marvels. There is A LOT of marketing technology out there, and it’s difficult to know what all the platforms and packages do, whether it makes sense for your business, how it stacks up to competitors, and a bunch of other key questions. Marketing Marvels viewers get a two week free trial.

Marketing 60

Marketing Content eBook Joomla 60

Writtent Blog

MAY 21, 2013

While it’s easy to share standards between one or two content marketers, it’s very hard to scale without a system in place. Your company’s content marketing is your online voice, and a consistent tone will ensure you’re able to achieve memorable branding. You can’t escape having a content style guide for very long. Optimal Length.

Content 96

Content Tools Marketing Hubspot 96

Sprout Social

APRIL 23, 2019

Creating and maintaining an up-to-date LinkedIn Page is crucial for any marketing strategy. As a certified LinkedIn Marketing Partner, Sprout is now the second company to release “real-time” notifications for comments in the Smart Inbox, making it even easier to build connections with your consumers. Resources and case studies.

LinkedIn 105

LinkedIn How To Notification Organization 105

Webbiquity SMM

OCTOBER 23, 2012

A Beginner’s Guide to Twitter and the Twittersphere Culture by Creative Marketing Channel. ” 17 Examples of Twitter Brand Page Backgrounds to Inspire You by HubSpot. Secrets of Becoming a Pro B2B Tweeter by Social Media Today. ” Tailoring Twitter: The ROI of Curating Content on Twitter by Successful Blog.

Tools 203

Tools Tips Twitter Klout 203

Webbiquity SMM

JANUARY 5, 2016

As noted here previously, content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing. All of those marketers are creating an enormous amount of content, which is making it difficult to stand out and rise above the noise. Image credit: HubSpot. Is your Content Boring?

Content 60

Content B2B Marketing Hubspot 60

Writtent Blog

JULY 18, 2013

Visual content marketing has never mattered more, particularly in an era where consumers are increasingly savvy, connected and crunched for time. It’s never mattered more to incorporate multimedia elements in your marketing strategy. Lori Kozlowski – @LoriKozlowski. Heidi Cohen – @HeidiCohen. Image credit: Heidi Cohen.

Content 95

Content Marketing Meme Hubspot 95

Writtent Blog

NOVEMBER 22, 2013

While there’s an intense focus among marketers to leverage blogging for lead generation and new customer acquisition, content marketing can also be critical to delighting your current clients. We’ve curated some ways to tailor your blogging strategy to delight your current customer base: 1. Smart Web Content. Give Freebies.

Content management systems 81

Content management systems Hubspot Case Study Education 81

Writtent Blog

JUNE 24, 2013

Being able to engage your customers with content that’s perfectly attuned to the times is how marketing should be done. He credits his meteoric success – and his current status as a sought-after keynote speaker and recognized thought leader – to a solid small business strategy which was based on content marketing. Written Quotations.

Small Business 93

Small Business Strategy Content eBook 93

Webbiquity SMM

SEPTEMBER 22, 2015

As social media marketing has become ubiquitous ( 88% of marketers say social media is important for their businesses), hundreds of new tools have developed just in the past few years: tools for social media management, monitoring, measurement, automation, identifying influencers, creating graphical content, and more.

Review 100

Review Tools Social Media HootSuite 100

Webbiquity SMM

MARCH 27, 2017

Pinterest is going beyond its wedding-planning-and-home-decorating roots and being embraced by leading B2B companies. And SnapChat may become difficult for B2B marketers to ignore; the mobile messaging app now has more than 150 million daily active users , and half are older than 25. Now part of Salesforce.com Marketing Cloud.

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Rebekah Radice

SEPTEMBER 4, 2016

Plus, you can pull in any RSS feed, add them to a curated folder full of your favorite content creators, and Voila! A ‘potentially significant market shift’ is happening in housing #biz #business [link] pic.twitter.com/EVyXNKcbqZ. According to Hubspot , these posts get a lot more engagement. Find or snap a picture.

Engagement 97

Engagement Twitter Hashtag Travel 97

Rebekah Radice

SEPTEMBER 4, 2016

Plus, you can pull in any RSS feed, add them to a curated folder full of your favorite content creators, and Voila! A ‘potentially significant market shift’ is happening in housing #biz #business [link] pic.twitter.com/EVyXNKcbqZ. According to Hubspot , these posts get a lot more engagement. Find or snap a picture.

Engagement 60

Engagement Twitter Hashtag Travel 60

Webbiquity SMM

AUGUST 18, 2012

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). Marketing Charts ). Marketing Charts ).

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

AUGUST 18, 2012

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). Marketing Charts ). Marketing Charts ).

Statistics 198

Statistics Social Media B2B Marketing 198

Writtent Blog

JUNE 19, 2013

With 25 million members and growing , Pinterest has grown from a niche curation platform to a formidable presence among major social media networks. However, is the network a viable tool to promote content in the B2B realm? Behind every great piece of content marketing is a lot of effort and elbow grease. Create Custom Images.

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B2B Content Curation Hubspot 95