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How to Build the Ultimate Online Newsroom

Webbiquity SMM

JUNE 8, 2011

Almost every PR pro over a certain age remembers press kits–actual physical folders stuffed with a company’s recent press releases, management bios, a corporate fact sheet, a few case studies, and maybe an article reprint or two. Too little , and the writer won’t understand how cool and unique your company really is.

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Social network commerce and referrals: Rubbish in, rubbish out?

The Way of the Web

APRIL 10, 2011

The networks included ranged from Facebook and Twitter to the likes of Foursquare, Scribd and Meetup. The second was a Forrester report into Facebook Ecommerce, which looked into 24 companies, with 7% citing social networks as one of their most effective sources of customers (90% cited paid search marketing).

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