Webbiquity SMM

JANUARY 19, 2011

But fundamentally, 1) there are now far more online venues than just your website or blog where you and/or your company be found (social media pages and profiles, articles, videos, etc.), Sally Falkow reports research on new influences in the B2B buying process (e.g., Why B2B Marketers Should Leverage Flickr by Search Engine Land.

Tips 179

Tips Press Release Reputation B2B 179

Webbiquity SMM

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year. You just shared a link.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? e-Strategy Trends ). As many companies have learned the hard way, unanswered complaints on social networks can go viral, causing real damage to a company’s brand. e-Strategy Trends ). B2B Marketing Insider ). Which explains a lot.

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

AUGUST 11, 2015

The number one challenge for content marketers cited in Content Marketing Institute’s 2015 B2B Content Marketing Benchmarks, Budgets and Trends is ‘creating engaging content’. Content Marketers continue to struggle with production and execution of high quality content. Most content fails, and the cost of that failure is real.

How To 60

How To Software B2B Cost 60

Webbiquity SMM

FEBRUARY 26, 2019

More than half of companies with revenue under $50 million already spend the majority of their marketing dollars online. But the channels they focus on change as their companies grow. Here are five main findings that detail how marketers change their digital marketing budget allocations as their company’s revenue grows.

Strategy 161

Strategy ROI SEO B2B 161

Webbiquity SMM

APRIL 29, 2014

A helpful companion to the post above, Ross Hudgens here focuses on the value of PR for SEO: “Many PR companies still blast releases out to publishers that have no reason to receive them. Many SEO companies do the same with their outreach to bloggers. Time for a New Definition of SEO by Search Engine Watch. by MediaPost.

Brands 204

Brands SEO Press Release Engineering 204

Webbiquity SMM

AUGUST 5, 2013

As marketing becomes more data-driven, it’s vital to use data to keep up with trends, competitor strategies, and developments in your market. Rapidly growing companies? B2b vendors? Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. B2B Infographics ).

Statistics 214

Statistics Social Media B2B SEO 214

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. Paid Search Re-Upping Your Google AdWords Certification (Stuntdubl): Getting certified?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

JANUARY 5, 2011

How to Develop a Social Media Strategy: A Roadmap for Integration (Very Official Blog): Shannon Paul did an amazing job on this post that presents questions and answers that will help companies consider their goals for the creation of a social media strategy. Why not see how some companies are gaining from it right now?

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

SEPTEMBER 8, 2010

What percentage of Fortune 100 companies are on Twitter? How do B2B social media marketing practices differ from B2C companies? What percentage of web searches stop after page one of the results? Second, social media and search are rated more influential by younger buyers and high-income consumers than by other groups.

Research 191

Research Social Media B2B Statistics 191

Oktopost

DECEMBER 5, 2019

One of the hardest things about B2B marketing is that you’re trying to reach an audience that has customers of their own to market to and is reading the same blogs, following the same trends, and trying the same new approaches you are. It costs 41% less than paid search ads, and gets you three times as many leads for each dollar spent.

Platform 104

Platform Content B2B Education 104

Webbiquity SMM

MARCH 11, 2013

Our research showed a 59% improvement in conversion rates from organic search traffic for marketers who integrated social media and SEO, over those who did not.” ” SEM + SEO [PRESENTATION] by e-Strategy Trends. How to integrate your paid, owned, and earned media by iMedia Connection.

SEO 192

SEO Paid Search Engineering Reputation 192

Techipedia: Tamar Weinberg

JUNE 13, 2012

This is a developing trend, but the day may come when a powerful author could have more impact on search visibility than any amount of traditional SEO work. The rise of personalized search. Today, search results can be objective or subjective. Great for investors … not so great for SEOs. Where To from Here?

SEO 228

SEO Paid Search Metrics Google 228

Writtent Blog

JULY 16, 2013

Have you heard that 90% of companies are using custom content for marketing? Search leads are more than twice as likely to become customers as clicks from paid search, and are significantly more qualified than social media leads. There’s a difference between blogging, and having a company blog that you update so often.

Sysomos 88

Sysomos Hubspot SEO ROI 88

Webbiquity SMM

NOVEMBER 28, 2011

companies now use social media for marketing (though the figure varies widely based on size of company)? ” Or that49% of B2B journalists write blogs, and 84% are on Twiter? Or that a third (or more, depending on which study you believe) of all clicks go to the top result on a search engine query? Or that 73% of U.S.

Statistics 219

Statistics Research Social Media B2B 219