B2B Company Focus Group Paid Search 
Writtent Blog
JULY 16, 2013
Have you heard that 90% of companies are using custom content for marketing? Search leads are more than twice as likely to become customers as clicks from paid search, and are significantly more qualified than social media leads. There’s a difference between blogging, and having a company blog that you update so often.
Convince & Convert
JUNE 16, 2010
Whether B2B or B2C, customers are buying based on what they need. It’s balanced, and always gives your company the opportunity to foster more behaviors. They didn’t employ a secret formula or best practice from outside the company. I'm curious as to how you see companies identifying the needs of their audiences?
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