Sprout Social

FEBRUARY 14, 2023

It’s a win-win-win, and the companies that capitalize on the opportunity are reaping the benefits. The time to build your social advocacy program is now. How advocacy can strengthen your social media strategy Social media algorithms are constantly evolving.

Authentication 90

Authentication Examples Class Team 90

agora pulse

DECEMBER 26, 2016

Carved up by social media channel, Anurag Mehra curates around 20 articles for your perusal and clickthrough folly. Its most recent roundup included links to posts about Facebook offline event ads, Twitter automated replies, and Pinterest scheduling, among other important topics for social media managers.

Social Media 124

Social Media Curation Journal SEO 124

Visually SM

JULY 27, 2020

In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. The good news is that as social media has grown up, so have the tools available to help you master it. Source: Twitter Media.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Oktopost

OCTOBER 26, 2020

Social selling has become an almost inevitable part of B2B selling. Sadly enough, even though social selling is proven to increase company revenue by upwards of 16% , 3 in 4 sales reps don’t implement the strategy. Clearly, your buyers are now all over social media. Do you even need these specialized tools?

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Writtent Blog

APRIL 1, 2014

If you hope to use social media to boost your SEO, these steps might look like the following: Provide social media managers with training on social media optimization. Ensure social media posts include the most important keywords. Percentage of Curated vs. Original Content.

Social Media 98

Social Media Strategy Tips Curation 98

Oktopost

AUGUST 2, 2022

A key challenge of B2B marketing is finding ways to generate the trust and credibility necessary to convert those leads into buyers. By putting their badge on your site, B2B brands have the chance to “borrow” some of their credibility for their own needs. Social Media Links. Trust signals can take a variety of forms.

Examples 27

Examples Badge B2B Case Study 27

Oktopost

JULY 13, 2023

Recent research has shown that consumers find brands with an active social media – either posting multiple times a day or a couple of posts a week – more trustworthy than brands who do not stay active. Visibility, then, has become the difference for companies seeking success, customer attention and customer loyalty.

Social Media Management 62

Social Media Management Social Media Tools ROI 62

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Convince & Convert

MARCH 25, 2012

I enjoy what Kawasaki does on Google + as his curated links are almost always interesting photos or videos. He clearly understands what is often missed about Google Plus – that it is a multi-media discovery network. Unlike most heavy curators on Twitter, however (including me), Kawasaki does not link to source material.

Social Media 167

Social Media Strategy Alltop ROI 167

Convince & Convert

MARCH 25, 2012

I enjoy what Kawasaki does on Google + as his curated links are almost always interesting photos or videos. He clearly understands what is often missed about Google Plus – that it is a multi-media discovery network. Unlike most heavy curators on Twitter, however (including me), Kawasaki does not link to source material.

Social Media 165

Social Media Strategy Alltop ROI 165

Oktopost

JUNE 9, 2020

Why Employee Advocacy Matters for B2B. Employee advocacy is the promotion of a company by its employees. By sharing company-related content to their personal social media profiles, employees amplify a company’s message. Employee advocacy is the promotion of a company by its employees.

B2B 144

B2B Survey ROI Metrics 144

agora pulse

DECEMBER 23, 2019

Unlike many of its social media peers, Amazon has a diversified, profitable business model. But this trust carries a very high price tag as Amazon continues to gobble up both the B2C and B2B business ecosystem in 2020 and beyond. And having valuable content resources on your site helps interested people/companies find you.

Social Media 92

Social Media LinkedIn YouTube Platform 92

Buffer Social

AUGUST 8, 2017

Thankfully, there are a bunch of awesome social media management tools available to help. With so many great social media management tools out there, we thought it could be great to showcase some of the top ones to help you pick what’s best for your business. Social networks supported. Unique value.

Social Media Management 111

Social Media Management Social Media Tools Price 111

Oktopost

DECEMBER 18, 2023

Social media strategies aren’t just about acquiring new customers; they also involve nurturing relationships with existing customers and ensuring your followers remain engaged and interested in your brand. B2B marketing leaders plan to spend 30% of their budgets on brand building , and community management is a vital part of that.

Software 62

Software Communities Forums Hubspot 62

Buffer Social

NOVEMBER 30, 2016

Identifying influencers and content curation possibilities. This free social media class on how to monitor what your audience and customers are saying online is for marketers looking to keep a finger on the pulse of their community. Managing and measuring a successful social media program. Keyword research.

Class 40

Class Skills Social Media Marketing 40

Sprout Social

AUGUST 14, 2023

With our social media management platform, your team executes seamlessly across tactics to maximize your reach and engagement. Plus our automated content distribution enabled their internal team to curate and deliver relevant content to employees across the globe to share within their networks. The result was a 48.6%

Platform 71

Platform Tools Curation LinkedIn 71

Oktopost

APRIL 4, 2023

And, somewhere along the way, social media came to represent an incredibly lucrative opportunity for businesses that could capture attention. We curate our feeds and, for the most part, decide who will get that free and regular access to us. Besides paid ads, our feeds unravel at our discretion. The restrictions vary by country.

Social Media 118

Social Media Marketing B2B Banking 118

Oktopost

FEBRUARY 15, 2024

Content is king, but B2B buyers are all drowning in more content than they can ever consume. 94% of marketers report that curated, personalized content increases sales. For example, B2B trends in social media are constantly changing. Source What are the benefits of using a content creation studio?

Content 62

Content B2B Case Study Price 62

Webbiquity SMM

JULY 24, 2018

Savvy B2B marketers put significant effort into developing a professional, attractive, and highly functional website design —as the company’s website is often the first impression prospective buyers will get of the business and its offerings. Social Media Monitoring Tools. Social Media Management Tools.

Tools 170

Tools Social Media Netvibes Lithium 170

Sprout Social

OCTOBER 4, 2022

It’s the easiest way to extend your reach on social, without overextending your budget. Employee Advocacy by Sprout —an employee-driven advocacy hub built into your social media management platform—makes it possible to boost reach while cutting ad costs by turning your employees into brand advocates. Request a demo.

Brands 81

Brands Curation LinkedIn Social Media Management 81

Oktopost

AUGUST 8, 2023

The same is true of social media. For B2B brands looking to maximize quality lead conversions and diversify their digital presence beyond the traditional marketing avenues, social media publishing holds as much promise as a diamond mine. But community management is a big task.

Social Media 62

Social Media B2B Marketing Collaboration 62

Oktopost

JUNE 28, 2023

While the B2B world is a little more serious-minded than its counterpart, it’s definitely had its fair share of funny moments. There are rainbows, unicorns, anthropomorphized animals…everything you wouldn’t expect to see in a B2B campaign. Being the funny one is always more of a challenge than a good company makes it out to be.

Social Media 62

Social Media Engagement Strategy B2B 62

Sprout Social

JANUARY 9, 2017

Managing all of your social media networks can be a daunting task. Knowing the best times to post on social media is even more challenging. Just ask any seasoned social media manager how difficult it is to be on top of each network. Share Industry and Company Events. and 5 p.m.

Social Media 40

Social Media Instagram LinkedIn Social Networking 40

Oktopost

AUGUST 9, 2020

Did you know that as an employee, you are a top asset when it comes to spreading your company’s brand awareness on social media? Employees collectively have at least 10 times the number of followers the company has. B2B marketers harness this power by asking employees to promote their organization on social media.

Hashtag 131

Hashtag B2B Policies Authentication 131

Hootsuite

JANUARY 23, 2024

Hootsuite’s Social Trends Report finds that change in usage is driven by a renewed focus on ROI. Especially those focused on B2B sales. That’s because LinkedIn wants to encourage real connections between real people and companies. And LinkedIn is the top platform for B2B marketers worldwide.

LinkedIn 84

LinkedIn Tools HootSuite Marketing 84

Unmetric

JULY 24, 2019

Given that there are hundreds of publishing tools out there, we were curious about which social media publishing tools were the most popular. We did a little bit of digging using Unmetric to see what the tweet source was for major B2B and B2C brands. Salesforce Social Studio. About this report. G2Crowd Rating: 4.1.

Publishing 105

Publishing Tools Brands HootSuite 105

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. do that for me?”

Social Media 245

Social Media Tumblr Marketing B2B 245

Oktopost

APRIL 24, 2023

These days, competitor research is a lot more complicated than walking out of your corner store and into the corner store at the other end of the street to see what deals they’re running, or renaming your business Platinum Star Taxis because the other big cab company in town just rebranded as Gold Star Taxis.

Analysis 62

Analysis Sentiment Statistics B2B 62

Sprout Social

OCTOBER 21, 2019

However, industries like software and tech have seen a lot of success with Twitter because they can curate content and pull users into their site. The simplest way to determine what social networks cater to your industry is to look at your competitors’ social media activity. Do they get engagement?

Social Media 95

Social Media Brands Social Networking Curation 95

Keyhole.co

JULY 28, 2023

In business-to-business (B2B) marketing, social media has become a potent tool for connecting, engaging, and building lasting relationships. However, navigating the B2B social media marketing landscape requires a clear understanding of the best strategies and pitfalls to avoid.

B2B 52

B2B Company Social Media Marketing 52

Webbiquity SMM

JUNE 14, 2011

But few companies have sufficiently sophisticated analytics in place today to do this properly. • The trick in using social media monitoring tools is not to automate “fast, shi**y answers&# as Steve put it, but rather to find the right person to respond. 92% of b2b buying cycles start with search.

B2B 164

B2B Sentiment SEO Klout 164

Webbiquity SMM

MARCH 27, 2017

The number of people using social media continues to grow, usage is increasing, and more networks require attention. Pinterest is going beyond its wedding-planning-and-home-decorating roots and being embraced by leading B2B companies. Sprout Social. Instagram has more users than Twitter. ” — iag.Me.

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Webbiquity SMM

SEPTEMBER 22, 2015

As social media marketing has become ubiquitous ( 88% of marketers say social media is important for their businesses), hundreds of new tools have developed just in the past few years: tools for social media management, monitoring, measurement, automation, identifying influencers, creating graphical content, and more.

Review 100

Review Tools Social Media HootSuite 100

Webbiquity SMM

DECEMBER 4, 2012

How can marketers make more productive use of their time on social networking sites? How can you make sure your company’s social media policy doesn’t run afoul of employment law? Slideshare: The B2B Social Media Powerhouse by Heidi Cohen.

Social Media 213

Social Media Resources Tips Policies 213

Convince & Convert

JANUARY 11, 2017

This tactic is called social media attribution. To get at the data, you need a robust social media management platform , such as Oktopost. And to help you get your head around the immense potential of this sophisticated form of tracking, I called on the company’s CEO Danial Kushner. Daniel: Yeah.

Social Media 60

Social Media ROI B2B Metrics 60

agora pulse

AUGUST 19, 2020

What is content curation? Here’s a look at what each offers social media managers and digital agencies. The Content Creation versus Content Curation debate has been around a while. But first, let’s be clear on content creation vs Content Curation. Pros for Curating Content. Generates leads.

Curation 130

Curation Content Curata Flipboard 130