Firebelly

AUGUST 8, 2012

A B2B marketer is going to reach her audience differently than a B2C marketer. The B2C marketer will take advantage of mobile video consumption among Gen Y while still reaching out on laptop and desktop users who want to read text. If you’re a B2B marketer, then LinkedIn and Twitter will be your best bet.

Curation 194

Curation Publishing Content B2B 194

Kikolani

JANUARY 16, 2011

I always recommend doing a detailed transcript for any video posts you do on your site, that way you get additional SEO value from the text, people who prefer to read instead of watch video can do so, and people who can’t access the video (such as those on mobile) can still get the content through the text.

Questions 167

Questions WordPress Postrank Blogger 167

Techipedia: Tamar Weinberg

JANUARY 5, 2010

How to Make Social Media Work for Non-Consumer Brands (Mashable): This is a good B2B social media article which is chock full of examples. The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Here are 10 reasons why you as a company entity should avoid it.

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

JUNE 12, 2013

While these strategies are an acceptable start, they overlook the simple fact that for the vast majority of companies (unless you’re a market-leading megabrand), simply publishing content gets them nothing resembling good results. The world tends towards entropy, ignorance, and forgetting your company exists. Nothing markets itself.

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Convince & Convert

SEPTEMBER 21, 2010

Flickr Creative Commons Search This is my go-to source for photos for the blog and presentations. Using Flickr’s advanced search, you can browse photos that are specifically made available under a Creative Commons license , allowing you to use them with attribution in blog posts, etc.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

JUNE 24, 2016

Jess : I think the biggest reason why content has become so important is because people are able to have all of the information that they could have ever wanted at their fingertips literally with their mobile phones and of course at their computers. So companies really need to be sitting down and figuring out what is that good content.

Content 113

Content How To eBook Platform 113

Webbiquity SMM

MAY 14, 2013

500 companies maintaining corporate blogs has dropped for the first time since 2007. Yes, Your Company Needs a Blog – 13 Reasons Why by AboutUs. companies now maintain blogs. Dozens of reasons why corporate blogs still matter in B2B marketing by Content Marketing Experience. Reporting that “the number of Inc.

Resources 195

Resources Tips Syndication SEO 195