Sprout Social

JULY 6, 2022

With 436 million monthly active users worldwide and 52% of Twitter users using the platform daily, Twitter has been the go-to platform for up-to-the-minute conversations and breaking news. Now, with new features like Twitter Spaces and Twitter Communities , businesses and brands alike can further build relationships with followers.

Twitter 102

Twitter Tourism Travel Education 102

Buzz Marketing for Technology

MARCH 18, 2010

And once you have identified the conversations where you think a sales opportunity may be occurring you need to feed that into your listening platform so you can flag those opportunities when they come in. Related posts: Social Media Listening for B2B Marketing One of the biggest challenges for organizations today is managing.

B2B 225

B2B Platform Social Media Marketing 225

Webbiquity SMM

JANUARY 24, 2023

Elon Musk acquired Twitter, prompting concern among some advertisers and a freak-out among some users even as daily user growth hit all-time highs. These small communities share interests and requirements, making them more inclined to purchase the items and services the microinfluencer vouches for.

Advertising 238

Advertising Social Media Strategy Authentication 238

Oktopost

SEPTEMBER 28, 2020

Catch the conversation by searching for B2B Marketing Now and subscribing wherever you listen to podcasts. Or Follow Oktopost on LinkedIn , Twitter and Facebook for episodes delivered right to your social media feed. You can find Megan on LinkedIn actively sharing insight in B2B content marketing.

LinkedIn 107

LinkedIn B2B How To Metrics 107

Oktopost

JUNE 19, 2020

Only 50 of the 501 CEOs surveyed are on Twitter and 57 are on Facebook. The social executive community isn’t a complete wasteland; outside of the Fortune 500 bubble, 80% of CEO s around the world, are adopting a social presence. A dry social feed that only consists of outbound links reads like a robot, not a human being.

Company 124

Company B2B Loyalty Survey 124

Sprout Social

SEPTEMBER 30, 2022

Meryoli Arias , Senior Social Media and Community Manager, and Daniel Cmejla , Senior Director of Community, Customer Marketing, Events, PR, and Social, of Chili Piper gave us an inside look into how they approach social selling. According to Cmejla, being helpful is how you maintain authentic relationships within online communities.

Tips 131

Tips Authentication LinkedIn Groups 131

Social Media Strategies Summit

OCTOBER 21, 2021

And for another, the business community seems to like it too. Whether you’re looking for some great new content to add to your feed or maybe some inspiration for your own CEO’s channels, we’ve rounded up a list of some of the greats you should consider following. Only 12% disagree. Kimberly Bryant. Profiles: LinkedIn. Danielle Morrill.

Social Media 212

Social Media Startup LinkedIn Telecommunications 212

Sprout Social

OCTOBER 25, 2022

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ Your community knows what their friends and family like. But how do you become a familiar face within your followers’ feeds versus someone they just scroll past? There’s no one correct answer to that question.

Strategy 129

Strategy Brands Hubspot Survey 129

Writtent Blog

APRIL 23, 2013

LinkedIn doesn’t have the same mass appeal as Twitter, or the billion members of Facebook, but that’s just fine. It remains one of the best destinations for B2B marketers, due to the fact it’s niche appeal. It remains one of the best destinations for B2B marketers, due to the fact it’s niche appeal. Company Pages.

B2B 107

B2B LinkedIn Tips Marketing 107

Direct Marketing Observations

MAY 13, 2022

It’s not just Twitter and Facebook anymore either. In fact, chances are, on any given day, a headline that you see in your email, or online, or in ‘your feed”, was fueled by social and you may not even know it. With that said, let’s focus on social media’s impact in a B2B world. Social resets every day. It always has been.

B2B 112

B2B Social Media Conversation Platform 112

Waxing UnLyrical

AUGUST 18, 2014

Why: The new roles and responsibilities of the modern-day communicator can seem daunting. 4 content creation tips for B2B software companies. Why: According to a recent survey, only 38% of B2B software providers felt they were effectively carrying out their content programs. Based in the Washington, D.C.,

B2B 187

B2B Collaboration Consultant Flickr 187

agora pulse

NOVEMBER 4, 2020

When we say “paid social,” the first thing that jumps to mind is usually Facebook and Instagram, maybe with some Twitter, LinkedIn, or Pinterest Ads in there. Ads in feeds. The second ad type will appear in feeds. When we compared Twitter Ads and Reddit Ads , the same pattern held true. There are over 2.2

Reddit 115

Reddit CPC CPM Cost 115

Hootsuite

JANUARY 4, 2023

Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. There’s also potential for building a sense of community, which creates brand loyalty. Community management. Create community and brand loyalty. All in a day's work. Social media advertising.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Pam Moore

FEBRUARY 21, 2017

Are you tired of your Facebook cover image, Facebook advertising images, Facebook Group image, Twitter cover images, Pinterest board covers and LinkedIn images not looking as beautiful as the cool social media kids (aka visual savvy social marketers)? We didn’t stop at just creating an amazing image sizing reference guide!

Template 167

Template Templates Social Media Social Networking 167

Webbiquity SMM

APRIL 11, 2012

Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms. In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all. Three of the companies aren’t on Twitter.

Social Media 176

Social Media B2B Exercises Hubspot 176

Kikolani

JUNE 28, 2016

And yes, it brings you at least three content crises to overcome, but you still need it for brand awareness, building trust, communication with your customers, SEO, SMM, etc. Just change the approach: don’t think of building an audience but a community, as the community is what brings engagement. Surprise-surprise!

Statistics 100

Statistics B2B Vimeo Social Networking 100

Waxing UnLyrical

AUGUST 18, 2014

Why: The new roles and responsibilities of the modern-day communicator can seem daunting. 4 content creation tips for B2B software companies. Why: According to a recent survey, only 38% of B2B software providers felt they were effectively carrying out their content programs. Based in the Washington, D.C.,

B2B 100

B2B Consultant Collaboration Flickr 100

Waxing UnLyrical

JUNE 15, 2011

On Twitter especially, a new term has arisen called “humanizing a brand.” Someone you employ to humanize your brand on Twitter should represent the brand, personify the brand, and embody the brand. Fast Company recently showcased the top 5 trust agents on Twitter. However, when it comes to branding, the opposite may be true.

Brands 196

Brands Fashion B2B Communities 196

Oktopost

APRIL 21, 2022

This is just one straightforward example of how social listening can feed directly into your content strategy. User-generated content avoids that apathy by showing audiences that there’s a real community of people who are interested in your brand. ? Article] The Value of Social Listening in B2B Digital Marketing.

Content 118

Content FAQ Sentiment Hashtag 118

Buffer Social

JUNE 13, 2019

” Ugly Drinks’ social media and community manager Brittany Zenner calls it “influencer saturation.” And you can use memes in your feed and in your Stories, in DMs, and anywhere else you communicate with your customers. Here are some examples of memes in the Instagram feeds of top brands.

Meme 75

Meme Instagram Feed Feedly 75

Techipedia: Tamar Weinberg

JANUARY 11, 2012

Content creation is original text, images, video or HTML content created for publication on Twitter, Facebook, the company blog, etc. Engagement and community building is the time-consuming task of connecting with relevant social media participants. Ongoing SMM Activities. Once you know what you need, where do you turn for help?

Social Media 168

Social Media How To Marketing Syndication 168

Pam Moore

OCTOBER 20, 2020

Your dream customers are not waking up in the morning thinking… “oooooh… I can't wait for all the brands who are going to spam me in my Facebook, Instagram, Twitter and LinkedIn news feeds today.” How to leverage online communities to research your dream customers. ” NO! They want value.

Research 78

Research Template Templates Training 78

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Communities 117

Communities Groups Groups Social Media 117

Convince & Convert

MARCH 8, 2012

The RSS feed is: [link]. You are very much and hopefully you will not be the last international guest after the European community gets word of the Social Pros podcast. Listen Now. Click the play button to listen here: Download the audio file: [link]. Find us on iTunes: [link]. Please Support Our Sponsors. Jay: You are.

Company 120

Company Instagram B2B Survey 120

Convince & Convert

SEPTEMBER 6, 2013

The RSS feed is: [link]. Social Media Stat of the Week: Only 51% of B2B Marketers Say Marketing has Financial Value. Shockingly, according to MarketingCharts, only 1 in 2 marketers of the B2B persuasion agree that marketing has clear financial value to their business. Listen Now . Find us on iTunes: [link]. Tweetable Moments.

Crowdsourcing 136

Crowdsourcing B2B Social Media Retail 136

Kikolani

JUNE 28, 2016

And yes, it brings you at least three content crises to overcome, but you still need it for brand awareness, building trust, communication with your customers, SEO, SMM, etc. Just change the approach: don’t think of building an audience but a community, as the community is what brings engagement. Surprise-surprise!

Statistics 60

Statistics B2B Vimeo Social Networking 60

Sprout Social

MARCH 12, 2020

Harness the Voice of the Customer and community . However, social marketers on the frontlines of social feeds have the data to understand better than anyone what content is resonating most powerfully with audiences and exactly who makes up those audiences. . Focus on what matters most so you can let go of what doesn't.

Data 98

Data Skills Meme Social Media Management 98

Pam Moore

JUNE 23, 2019

I speak and train all over the globe in both b2b and b2c markets. Hashtags provide incredible value in researching important topics, conversations and key influencers inside and surrounding the event community, both online and offline. Monitor Your Social Media Feed . Incredible presentations don't just happen. SoundCloud.

Hosting 90

Hosting Eventful Tips Training 90

Pam Moore

JUNE 23, 2019

I speak and train all over the globe in both b2b and b2c markets. Hashtags provide incredible value in researching important topics, conversations and key influencers inside and surrounding the event community, both online and offline. Monitor Your Social Media Feed . Incredible presentations don't just happen. SoundCloud.

Eventful 90

Eventful Tips Training Authentication 90

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more. Why use social media for B2B marketing. Wondering if B2B social media marketing is right for your business?

B2B 98

B2B Social Media Tools Tips 98

Sprout Social

MARCH 8, 2019

Reality check: there’s more to listening than just the “usual suspects” such as Facebook and Twitter. When we talk about online social listening, we’re referring to social sites beyond “the big five” (Facebook, Twitter, Instagram, LinkedIn and Pinterest). What is online social listening? Sounds pretty “social” to us!

Reddit 98

Reddit Tumblr YouTube Review 98

Oktopost

MAY 26, 2020

For every company that scores free positive exposure by letting their social media interns “get weird” on Twitter, there’s a dozen whose attempts at achieving virality end up as minor PR disasters. It’s easy to lose your audience’s interest by pushing too many ads into their feed or throwing too much financial jargon at them.

Social Media 141

Social Media Banking Marketing Mobile 141

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions!

Tools 277

Tools Tips Marketing Social Media 277

Convince & Convert

JUNE 14, 2013

The RSS feed is: [link]. Most of their business is B2B, but about 18% of it is B2C, and that’s where Greg started out. “I am not a community manager.” ” Right now, there are three different worlds: marketing and sales, PR communications, and IT. Listen Now . Find us on iTunes: [link].

Case Study 118

Case Study Community building Social Media Skills 118

Sprout Social

FEBRUARY 22, 2021

Creating captivating B2B social media post ideas can be… challenging. If you’re in B2B social, you know it has a bit of a reputation of being kind of dull. One survey even found 48% of B2B customers say the ads they receive are boring and lack the creativity found in B2C marketing. Let’s be honest.

B2B 135

B2B Social Media Hashtag Press Release 135

Convince & Convert

MAY 3, 2013

The RSS feed is: [link]. With the rise in “do-it-yourselfers” and homeowners who want to be able to maintain their own lawn but don’t necessarily know how, Scotts has been able to provide informational and educational materials on their @LawnGardenHelp handle and in their Facebook community. Listen Now .

Social Media 130

Social Media Retail Education Airlines 130

Oktopost

SEPTEMBER 24, 2019

This is done by crowding out the negative content with positive content that will show up in the same searches, hashtags, and news feeds as the negative stuff. It’s about building credibility and positive regard before you have a viral Twitter mess to clean up. Check out O2’s Twitter feed for inspiration: 3.

Reputation 83

Reputation Press Release Airlines Construction 83