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Twitter for Business: Is It Time?

Webbiquity SMM

The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.” Though 90% of B2B software companies are on Twitter , barely half are active.

Twitter 228
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The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. Her Connect the Docs blog—frequently featured on the B2B Marketing Zone —is a platform for her own thought leadership content as well as frequently solicited insights from other B2B bloggers.

Twitter 279
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10 Inspiring Examples of Amazing Brand Communities

Social Media Strategies Summit

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. That’s a big deal, with research from KPMG revealing: 86% of loyal customers will recommend a company to friends and family.

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The best times to post on Twitter 2022

Sprout Social

Now, with new features like Twitter Spaces and Twitter Communities , businesses and brands alike can further build relationships with followers. Social media and journalism: how to effectively reach the public. However, it’s a perfect fit for tech companies and B2B brands to respond to customer care on Twitter in real-time.

Twitter 105
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This Week in Social Media – 7/24/2013

Social Media Marketing

customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media. Facebook’s Q2 earnings show mobile growth, U.S.

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For The Love Of Words

Twist Image

They toil, grapple, struggle and massage ideas into words in what is a solitary environment, with the hopes that others will feel the same way, share these words and build a community around these stories. By the time blogging platforms became popular, I had moved on from freelance journalism as my full-time profession. charlie rose.

Journal 97
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Hosting Influencer Events: The Dos and Don’ts

Pixlee

One of the greatest benefits of utilizing influencers is the genuine connection they can build with a brand and its community. An influencer event is set up by brands and companies alike for the sole purpose of connecting with their influencers on a more meaningful level. Hand out awesome swag bags. You can also personalize the items.

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