B2B, Brands, Facebook and Reddit - Social Media Informer

What in the World … ! Surprising Facts About Reddit Ads

agora pulse

NOVEMBER 4, 2020

When you think of paid social, do you think of Reddit ads? Here’s a look at all the reasons why Reddit ads can be a secret ingredient in the social media manager’s mix. If you’re like most advertisers, th e last thing that you’d probably think about is Reddit Ads. However, not for Reddit ads.

Reddit CPC CPM Cost

Three Reasons We Can’t Disconnect from Social Media

Webbiquity SMM

APRIL 4, 2023

Our research among 4,000 US respondents ages 18-75 reveals that out of 10 social media platforms, only Facebook is primarily associated with serving social connection. Social connection: Facebook is about connecting and bonding; it is the only platform primarily associated with the ostensible purpose of “social” media.

Social Media

Social Media Reddit LinkedIn Research

How To Grow Your B2B Social Media ROI In 2023?

Keyhole.co

JANUARY 27, 2023

Social media is quickly becoming the go-to method medium for B2B marketers looking to promote their business. In fact, a study by the International Data Corporation found that 75% of B2B buyers use social media to make purchasing decisions. This has made producing social media content a top priority for 95% of B2B marketers.

ROI

ROI B2B Social Media How To

The 4 C’s of B2B Marketing

Buzz Marketing for Technology

JANUARY 19, 2010

So let’s take a look at another more contemporary framework for B2B marketing – the Four C’s. The 4 C’s of B2B Marketing are: Content – the creation of a steady stream of engaging content. Share this on Facebook. Share this on Reddit. Share this on Linkedin. Share this on del.icio.us.

B2B

B2B Marketing StumbleUpon Patterns

37 Sensational Facts and Stats About the Seven Most Popular Social Networks

Webbiquity SMM

AUGUST 24, 2021

Women aged 35-64 are significantly more likely to click on Facebook ads than any other age/gender cohort. Facebook Facts and Statistics. Facebook advertising reaches 2.18 As massive as Facebook is, it’s still growing by double-digit percentages, on average, year after year. and 38 million in the U.K.

Social Networking

Social Networking HootSuite Advertising LinkedIn

Will Facebook replace your B2B Marketing email system?

Buzz Marketing for Technology

MARCH 4, 2010

I want to roll the clock back a few weeks to the announcement of an initiative by Facebook called – Project Titan. Well first that means that Facebook will issue 400 Million email account – which is no small feat. Second those email accounts will be tied to your Facebook profile Vanity URL in my case PaulDunay@facebook.com.

System

System B2B Facebook Marketing

Which social media channels should your brand be present?

Visually SM

AUGUST 19, 2020

A big part of succeeding in Digital Marketing is finding out the right channels to promote your brand. By the end of this article, you will be able to understand: Why does a brand need a social media presence? What social media channels should your brand be present? Why does a brand need a social media presence?

Social Media

Social Media Brands Reddit Platform

11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

DECEMBER 8, 2010

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? NFO is the new SEO – that’s News Feed Optimization on Facebook.

B2B

B2B Marketing Mobile CPM

B2B Marketing needs a stronger Why

Buzz Marketing for Technology

SEPTEMBER 8, 2010

And I would argue this is exaggerated even more when it comes to B2B Marketing. Ok so now that I depressed you – lets talk about what I have been thinking B2B Marketers need to do. The problem is, most B2B companies don’t have a strong why. Share this on Facebook. Share this on Reddit. Enter Simon Sinek.

B2B

B2B Marketing Airlines StumbleUpon

B2B Blogging Trends for 2011

Webbiquity SMM

FEBRUARY 8, 2011

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work.

Aggregage

Aggregage B2B Trends Hubspot

LinkedIn Search Optimization (LSO) Critical for B2B Marketers

Buzz Marketing for Technology

JANUARY 7, 2010

For B2C or B2B Marketers this was a huge revolution. But for B2B Marketing fans I think you need to expand your game around search to start include what I am calling … LinkedIn Search Optimization (LSO). Personal branding expert Dan Schawbel suggests that your profiles should be rich in keywords that anyone would be searching for.

B2B

B2B LinkedIn Marketing StumbleUpon

12 Solid Stats Surrounding Social Networking (Plus Four Timely Tips)

Webbiquity SMM

FEBRUARY 27, 2018

Though it’s dangerous to assume anything about leadership in the social networking space (Facebook overtook MySpace as the biggest social network less than a decade ago , after all), the landscape does seem to have matured and stabilized somewhat at this point. Two-thirds of Facebook users (66%) get news on the site.

Social Networking

Social Networking Tumblr Tips B2B

Social Media Listening for B2B Marketing

Buzz Marketing for Technology

MARCH 11, 2010

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Share this on Facebook. Share this on Reddit.

B2B

B2B Social Media Radian6 Tweetdeck

B2B Marketing: Trust + Community = ROI

Buzz Marketing for Technology

FEBRUARY 9, 2010

Trust is not a new thing in the world of sales either – its a fact that people enjoy buying from people that they trust and in B2B Marketing part of our job is to shorten the time spent building trust so sales can have an easier time and focus on selling. This is actually good news for the B2B Marketer. Share this on Facebook.

B2B

B2B ROI Communities Marketing

B2B Marketers Fate Rests in the Hands of a Few

Buzz Marketing for Technology

JUNE 9, 2010

At the recent ITSMA Marketing Leadership forum I was stunned by a presentation given by Sean Geehan CEO of the Geehan Group author of the upcoming book the B2B Executive Playbook. But in many cases, 20% of a B2B company’s’ customers are responsible for 80% of the revenue. Share this on Facebook. Share this on Reddit.

B2B

B2B Marketing Loyalty StumbleUpon

In B2B Marketing: Content is Media

Buzz Marketing for Technology

FEBRUARY 16, 2010

But these days for B2B Marketers I think we need to take it a step further and say that “Content is Media&#. Building a solid content creation engine is critical to B2B marketers today. I think B2B marketers really need to think and act more like a media house themselves. Share this on Facebook. Can you stick to it?

B2B

B2B Content Marketing StumbleUpon

Social Media Budget Ratio in B2B Marketing

Buzz Marketing for Technology

MARCH 9, 2010

The question is – What is the appropriate level of budget to support social media for a B2B company? First was the post on the Media Budget Ratio (MBR) for a B2B company. Share this on Facebook. Share this on Reddit. Sharing is how you build a Brand In a recent BusinessWeek article featuring Tony Hsieh from Zappos.

B2B

B2B Social Media Marketing Survey

Social Media Lead flow in B2B Marketing

Buzz Marketing for Technology

MARCH 16, 2010

You must keep a constant eye on mentions of your brand, your products and your services in order to survive in this market landscape. This one is harder to find since they didn’t directly mention a particular brand name. But its worth it if that question is so relevant to your brand. Share this on Facebook. Tweet This!

B2B

B2B Social Media Marketing Sample

Brand Advocates vs Brand Adversaries – it’s a Very Thin Line!

Buzz Marketing for Technology

NOVEMBER 17, 2010

It saves customers who are having an issue call them Brand Adversaries and delights them into becoming a Brand Advocate while it also provides a cost reduction ROI when it comes to the call center. The line between a happy customer who is now having an issue (a Brand Adversary) is VERY thin. Share this on Facebook.

Brands

Brands Reputation ROI Case Study

Creating Engagement in B2B Marketing

Buzz Marketing for Technology

MARCH 2, 2010

And the payoff for such engagement is evident in the 53 percent who already say they have developed a stronger connection to a brand through social media encounters. Share this on Facebook. Share this on Reddit. Related posts: B2B Marketing Content: Lure or Lasso? Tweet This! Share this on Linkedin.

B2B

B2B Engagement Marketing Sentiment

How to Choose a Social Media Listening Platform for B2B Marketing

Buzz Marketing for Technology

MARCH 18, 2010

But for true 360-degree brand tracking, you may require a vendor that also integrates offline sources such as the traditional press. For multi national brands you may also want to evaluate each technology based on support for multiple languages. Share this on Facebook. Share this on Reddit. Tweet This!

B2B

B2B Platform Social Media Marketing

Facebook Advertising for Dummies (Wiley)

Buzz Marketing for Technology

AUGUST 11, 2010

Whether you’re on the Facebook home page, reading comments on a friends’ Walls, or playing your favorite Facebook game, you have probably noticed at least one advertisement running on the right hand side on the page. Share this on Facebook. Share this on Reddit. We hope you agree! Tweet This! Share this on Linkedin.

Advertising

Advertising Facebook Adwords B2B

Could AT&T kill the iPhone Brand?

Buzz Marketing for Technology

AUGUST 25, 2010

Could Apple’s decision to sell exclusively through AT&T be the very decision that kills there brand? My advice to Google and the brand group at Android is this – stop advertising the phone and start creating exclusive apps that only are available on the Android platform. Share this on Facebook. Share this on Reddit.

iPhone

iPhone Brands Apple Microsoft

Sharing is how you build a Brand

Buzz Marketing for Technology

JANUARY 14, 2010

In a recent BusinessWeek article featuring Tony Hsieh from Zappos – they closed with a quote from Tony “Sharing is how we build our brand.&# Whether you are a CMO’s of a B2C or B2B Marketing team the key in this next decade is sharing and the key to sharing is Content! Share this on Facebook. Tweet This!

Brands

Brands Hubspot Social Capital StumbleUpon

Is User Generated Content building a Wall between your Brand and your Customer?

Buzz Marketing for Technology

NOVEMBER 24, 2010

Now take that same dynamic and put that in front of your brand. The dynamic I am pointing out exists for most brands today B2C and B2B brands. They quantity of conversations are growing every day about your brand (at Avaya our brand mentions have increased 5 fold in 18 months!!) Share this on Facebook.

Brands

Brands Content Microsoft StumbleUpon

8 Things Social Media Listening Can Do For Your Brand

Oktopost

DECEMBER 1, 2020

Regardless of which platform, it’s almost impossible to grow a brand’s online presence without a social media presence. So it should come as no surprise that B2B brands also need an effective social media strategy to foster growth and customer interaction. How these things help your brand.

Social Media

Social Media Brands Reputation Reddit

Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity SMM

SEPTEMBER 21, 2010

These technologies include Browse My Stuff (which powers both the B2B Marketing Zone and Social Media Informer ) and Paper.li , which enables users to create custom online “newspapers&# based on a Twitterer and his/her followers, a hashtag subject or a Twitter list. Share this on Facebook. Share this on Reddit. Tweet This!

Aggregator

Aggregator Paper.li B2B Content

15+ social media platforms your customers are using in 2021—and why you should be using them

Sprout Social

JUNE 22, 2021

With more social platforms than ever before to choose from, brands are faced with a tough question: where should they show up? Consumers’ social platform preferences vary based on factors like age, interest and gender, and even then there’s no guarantee the platform of their choice is where they like to engage with brands.

Platform

Platform Social Media Tumblr Reddit

What Can Social Media Do for SEO?

Oktopost

DECEMBER 5, 2022

Enhance brand awareness and brand search. Social media is likely a big part of the digital marketing strategy of any brand. Making sure your social media pages appear in the SERP for branded search queries doesn’t take much work and serves an important function. Backlinks from social media. Social signals. Social signals.

SEO

SEO Social Media Reputation Real Estate

How are Those 2022 Predictions Working Out?

Direct Marketing Observations

MAY 13, 2022

It’s not just Twitter and Facebook anymore either. It’s Snap, Reddit, Instagram, Twitch, Tik-Tok, We-Chat, and What’s App, in addition to a host of newcomers such as GETTR, Discord, Truth Social, and Clubhouse. With that said, let’s focus on social media’s impact in a B2B world. Social resets every day. It always has been.

B2B

B2B Social Media Conversation Platform

How to use AI analytics for targeted business decisions

Sprout Social

JANUARY 9, 2024

In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. AI analytics gives a more comprehensive report on continuous performance using trend analysis so brands have a holistic view of the various factors and changes over time. What is AI analytics?

Analytics

Analytics Sentiment Analysis Patterns

B2B Marketing Content: Lure or Lasso?

Buzz Marketing for Technology

FEBRUARY 4, 2010

Gary defines in the how to build your personal brand sense of commenting on blogs and inserting yourself in to conversations. Perhaps on Facebook, or syndicated to another group blog, or just other places to get you exposure. Share this on Facebook. Share this on Reddit. Share this on Linkedin. Share this on del.icio.us.

B2B

B2B Content Marketing Syndication

Influencers vs Advocates in B2B Marketing

Buzz Marketing for Technology

JANUARY 28, 2010

They are “advocates&# of the Avaya brand. Share this on Facebook. Share this on Reddit. An Advocate is an individual we know perhaps via social media that tweets about Avaya or retweets about news coming from Avaya. My social media team deals directly with them and they rarely talk about other firms in our space.

Influencer

Influencer B2B Marketing Wikipedia

From Obscurity to Opportunity: Demystifying Dark Social

Oktopost

NOVEMBER 30, 2023

While the precise number of shares attributed to dark social is difficult to come by, it is estimated that around 84% of all shares can be traced to ‘hidden’ sources such as WhatsApp, Facebook Messenger, private subreddits, Facebook Groups, Slack, or email. Are there discussions about your latest video on X? Another bonus?

Forums

Forums Reddit Analytics Sentiment

Beyond integrations, Sprout’s focus on partnership adds value for our customers

Sprout Social

NOVEMBER 19, 2020

As a provider of B2B software, Sprout’s frontline teams often get asked the question: what integrations and partnerships do you provide? It’s a common and necessary inquiry for any brand or agency selecting a software vendor, particularly in the marketing technology space.

Reddit Hubspot API Reputation

5 Hot New Trends in Social Media

The Social Media Incubator

DECEMBER 26, 2012

It’s interesting to see the trends developing in ways businesses are using the newest tools to their advantage: Pinterest Contests – An auto manufacturer asked its Pinterest followers to complete a puzzle made up of images of a brand new car. Now businesses can shine on LinkedIn, which will be particularly effective for B2B.

Trends

Trends Social Media Reddit Startup

11 Common Mistakes That People Make With Their Personal Brands.

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing > 11 Common Mistakes That People Make With Their Personal Brands 11 Common Mistakes That People Make With Their Personal Brands by Tamar Weinberg on October 7, 2010 Share This is a guest post from James Adams.

Brands

Brands Handbook MySpace Construction

Online reputation monitoring: What it is and why it’s important for business

Sprout Social

OCTOBER 19, 2023

It’s no stretch to say that reputation management is more important than ever for brands today. From shout-outs to call-outs, brands need a pulse on many channels to keep a clean reputation. Online reputation monitoring is how brands oversee and analyze their digital reputation. or G2), it goes far beyond that. Translation?

Reputation

Reputation Sentiment Analysis Notification

The complete guide to online social listening

Sprout Social

MARCH 8, 2019

If you haven’t noticed by now, social listening is kind of a big deal for brands today. But while the importance of monitoring your mentions and conversations is a no-brainer, many brands are actually missing out on some crucial interactions because they’re stuck in a bubble. What products are people digging?

Reddit Tumblr YouTube Review

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Worldwide, 86% of companies have a presence on Facebook and Twitter, while just over half use YouTube and Linked and only slightly more than a third have a presence on Pinterest and/or Google+.

Social Media

Social Media B2B Marketing SEO

The 4 P’s to Social Media Marketing

Buzz Marketing for Technology

JANUARY 21, 2010

Ok ok – based on the great response I got from my readers on my last blog post The 4 C’s of B2B Marketing I thought I would try to apply the same principle to Social Media Marketing. I think this strategy is exceptionally good for B2B marketers with long lead cycles. Share this on Facebook. Share this on Reddit.

Social Media

Social Media Marketing B2B StumbleUpon

3 Ways to Analyze Facebook Fan Page Traffic «

The Marketing Blog

SEPTEMBER 7, 2010

Home About In the Media Building a People Centric Organization A Study on How Business Entities in India are Using Facebook September 7, 2010.5:43 If your brand has a website, you would definitely want to analyze its performance in terms of visitor traffic, its navigation patterns, where the visitors are coming from etc.

Facebook

Facebook Web 2.0 Startup Applications

The Ultimate Social Media Information Destination: Social Media Informer Launches

Webbiquity SMM

AUGUST 25, 2010

SMI was developed by some of the same people as the popular B2B Marketing Zone b2b marketing portal. It also uses the same underlying Browse My Stuff technology , which enables publishers, PR agencies, corporations and other enterprises to efficiently SEO-friendly build branded content aggregation hubs. Share this on Facebook.

Social Media

Social Media Aggregator B2B Technorati

How to Get Found Where Your Buyers are Looking: Web Presence Optimization

Webbiquity SMM

JUNE 11, 2013

With more and more purchases, for business-to-business (b2b) and high-value consumer goods, now starting with online research, it’s imperative to make your business ubiquitous when potential buyers are searching for what you sell. Editor’s note: a version of this post originally appeared on ChamberofCommerce.com in January 2013.

Social Bookmarking

Social Bookmarking StumbleUpon Engineering Sites

What in the World … ! Surprising Facts About Reddit Ads

Three Reasons We Can’t Disconnect from Social Media

Trending Sources

How To Grow Your B2B Social Media ROI In 2023?

The 4 C’s of B2B Marketing

37 Sensational Facts and Stats About the Seven Most Popular Social Networks

Will Facebook replace your B2B Marketing email system?

Which social media channels should your brand be present?

11 B2B Marketing Predictions for 2011

B2B Marketing needs a stronger Why

B2B Blogging Trends for 2011

LinkedIn Search Optimization (LSO) Critical for B2B Marketers

12 Solid Stats Surrounding Social Networking (Plus Four Timely Tips)

Social Media Listening for B2B Marketing

B2B Marketing: Trust + Community = ROI

B2B Marketers Fate Rests in the Hands of a Few

In B2B Marketing: Content is Media

Social Media Budget Ratio in B2B Marketing

Social Media Lead flow in B2B Marketing

Brand Advocates vs Brand Adversaries – it’s a Very Thin Line!

Creating Engagement in B2B Marketing

How to Choose a Social Media Listening Platform for B2B Marketing

Facebook Advertising for Dummies (Wiley)

Could AT&T kill the iPhone Brand?

Sharing is how you build a Brand

Is User Generated Content building a Wall between your Brand and your Customer?

8 Things Social Media Listening Can Do For Your Brand

Content Aggregation: The Future of (B2B and Consumer) Media?

15+ social media platforms your customers are using in 2021—and why you should be using them

What Can Social Media Do for SEO?

How are Those 2022 Predictions Working Out?

How to use AI analytics for targeted business decisions

B2B Marketing Content: Lure or Lasso?

Influencers vs Advocates in B2B Marketing

From Obscurity to Opportunity: Demystifying Dark Social

Beyond integrations, Sprout’s focus on partnership adds value for our customers

5 Hot New Trends in Social Media

11 Common Mistakes That People Make With Their Personal Brands.

Online reputation monitoring: What it is and why it’s important for business

The complete guide to online social listening

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

The 4 P’s to Social Media Marketing

3 Ways to Analyze Facebook Fan Page Traffic «

The Ultimate Social Media Information Destination: Social Media Informer Launches

How to Get Found Where Your Buyers are Looking: Web Presence Optimization

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