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B2B Social Media Gets Intimate

Social Media Marketing

It is now popular wisdom that Facebook, Twitter and Linkedin are good places for businesses to market their products and services. When it comes to B2B social media uses like privileged discussions between manufacturers and resellers or internal discussions between sales and marketing personnel, you'd need a more intimate social network.

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5 ways to use social media for solution marketing

Buzz Marketing for Technology

I’ve been working with many B2B companies to help them figure out when and how to use social media in their business. 2) Leverage your brand advocates – If you already have fans and followers on Facebook and Twitter, why not energize their word of mouth about your solution? So there you have it.

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Make Your CFO a Social Media Fan

Buzz Marketing for Technology

B2B marketers often host bi-annual advisory boards or annual user group meetings and these are just screaming for a way to keep them connected via a tool like on online community. When you do that the results reported in a recent Jive report of over 2000 customers are outstanding. Activating brand advocates.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

What role does social play in a brand’s overall online visibility? How does social media use differ in B2B vs. B2C companies? 7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. Which emerging platforms are essential (or even worth investigating)? MediaPost ).

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Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.

Techipedia: Tamar Weinberg

There’s relationship building (see rule #6), influence, branding, and more. Handling all incoming inquiries professionally (and even quickly) can do wonders on indirectly building up your blog (and maybe even your brand) with high regard. B2B correspondence should be polite and respectful foremost.

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Social Media Strategy: 10 Experts Reveal Their Secrets

Viper Chill

Facebook After recently surpassing Google as the most popular site in America and closing in on 500,000,000 monthly unique visitors, Facebook has huge amounts of traffic that you can ethically leverage to grow your business online. Leverage Facebook advertising to gauge the audience opportunity. Master the news feed algorithm.

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How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

For me, it’s just asking, via email, Twitter, or Facebook. They can use any channel they would like – email, Facebook, Twitter, etc. He is also the author of a brand new book, Engage and co-author of Putting the Public Back in Public Relations. Submit content that jives with the recipient. Be a purple cow.