Remove B2B Remove Brand Monitoring Remove Hashtag Remove Social Networking
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Twitter for Business: Is It Time?

Webbiquity SMM

Twitter is generally viewed as the second-best social network for B2B marketing , behind only LinkedIn. In the current environment where the coronavirus outbreak and COVID-19 pandemic have shut down live events and even coffee meetings, forcing increased online interaction, B2B marketing activity on Twitter should be exploding.

Twitter 228
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Three Things Twitter’s Marketing Team Needs to Do

Webbiquity SMM

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Event marketers in particular have been an active segment: virtually every live event, from 90-minute presentations to week-long conferences, now has its own hashtag. Remind People How Useful It Is.

Team 160
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Social Data Analysis: The Pros and Cons of Social Data

Oktopost

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. It’s not just about networking anymore. The data is out there.

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21 best social media analytics tools

Unmetric

There’s a host of features that will help you analyze your brand’s social media performance and make better marketing decisions. You can dissect which type of your posts on social garner more engagement and at what time. Using the tool’s hashtag tracker you can discover the most engaging hashtags used by your brand.

Analytics 125
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29 Best Social Listening Tools To Stay Ahead Of Competition

Keyhole.co

BrandMentions BrandMentions is another social media monitoring tool that offers standard features like brand monitoring, competitor tracking, sentiment analysis, and reputation management. Pro: BrandMention also allows you to integrate website traffic monitoring into your analytics reports.

Tools 84
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From Obscurity to Opportunity: Demystifying Dark Social

Oktopost

For this reason, you should use a social listening tool that will pick up on your brand name as well as specific keywords and hashtags related to your industry. By employing a social listening tool , you’ll be able to track more of the conversations around your content and brand, identify the source, and measure its impact.

Forums 62
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Three Things Twitter Needs to Thrive

Webbiquity SMM

First, it occupies a unique position among the leading social networks: Facebook is for family and friends, LinkedIn is for work, and Twitter is for news. The three big gaps that stand out, for B2B marketers in particular, are targeting by industry, company, and job title. show related hashtags and their relative popularity.

Twitter 177