Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. Case in Point: Event Marketing. What can Twitter do from a marketing perspective? Lots of things.

Team 160

Team Marketing B2B Eventful 160

Webbiquity SMM

JANUARY 23, 2024

Retaining your existing consumer base is also, as noted above, much more cost-effective than concentrating entirely on expensive marketing campaigns in hopes of acquiring new customers. Social listening, and more broadly online brand monitoring, is essential. Adjust marketing strategies. Customer-centric strategies.

Sentiment 142

Sentiment How To Analysis Trends 142

Oktopost

DECEMBER 22, 2019

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. Keeping an eye out for mentions and Google Alerts and the like is just social media monitoring, and you can miss out on a lot of nuance and context.

Tools 116

Tools B2B Sentiment Notification 116

Oktopost

JULY 18, 2023

It Tells You What They Want It’s Vital for Lead Scoring It Shows You What They’re Getting From Your Competitors Knowing What Content Attracts Them Means Knowing What Content To Create Why is Social Listening Important? It Tells You What They Want What do your customers want? Here’s a simplified scenario for social listening.

B2B 62

B2B ROI Social Media Sample 62

Keyhole.co

MARCH 9, 2023

Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1. Keyhole Keyhole helps marketers measure the impacts of their marketing campaigns. HubSpot HubSpot is an all-in-one stack of marketing, sales, and service tools.

Tools 84

Tools Sentiment Hubspot Price 84

Oktopost

NOVEMBER 16, 2023

75% of B2B buyers use social media to make buying decisions. Your buyers are online, scrolling through their favorite platforms and engaging with your brand (and others). To best understand which content types and topics resonate with your audience, measure engagements such as likes, comments, shares, clicks, retweets, or reposts.

Analysis 70

Analysis Data Sentiment Metrics 70

Oktopost

NOVEMBER 30, 2023

Dark social refers to sharing online content through private channels such as DMs, messaging apps, email, or other non-public platforms. As marketers, this is a huge problem. After all, the best marketing strategies and methodologies are only as good as the data that showcases the results and ROI of our efforts.

Forums 62

Forums Reddit Sentiment Analytics 62

Unmetric

JUNE 11, 2019

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. CoSchedule is a one-stop platform for all your marketing needs. G2Crowd Rating: 4.1.

Analytics 125

Analytics Tools Social Media Curation 125

Webbiquity SMM

OCTOBER 10, 2023

Those stats certainly aren’t lost on marketing professionals, who also understand that more than 70% of people who have a positive experience with a business on social media will recommend that business to their networks. These converters use advanced algorithms to analyze and interpret visual content.

Social Media 220

Social Media Marketing B2B ROI 220

Oktopost

JULY 20, 2023

Back then, businesses would adapt their database marketing model by sending out direct mail brochures and performing outbound sales calls, but by the end of the 1980s, the birth of the ACT – the very first contact management software – made it possible for industries to track customer and prospect details all in a digital space.

Social Media 62

Social Media Social Media Management Team B2B 62

Webbiquity SMM

SEPTEMBER 10, 2019

The top two social networks for B2B software-as-a-service (SaaS) companies are LinkedIn and Twitter. Fortunately, as noted in the post How B2B Tech Marketing on Twitter is Changing (Research) , the majority of SaaS tool providers profiled in The Comprehensive Guide to Content Marketing Software maintain an active Twitter presence.

Company 38

Company Twitter Content B2B 38

Oktopost

MARCH 28, 2022

Social media management platforms are now an essential part of any business’ digital marketing toolkit. Without these tools, marketers would have to scramble trying to maintain all their social media profiles individually. For example, it is known for its scheduling feature, which makes content planning much more efficient.

HootSuite 99

HootSuite Tweetdeck Social Media Management Comparison 99

Webbiquity SMM

AUGUST 29, 2017

No other platform can match its brevity and immediacy for amplifying breaking news and fresh content. Second, it has unique features, such as Twitter lists, which can be very powerful for marketers if used strategically. Here are Twitter’s options: Image credit: agency:2. Improve Search Capabilities.

Twitter 177

Twitter Airlines Hashtag Brand Monitoring 177

Keyhole.co

JUNE 21, 2023

As far as frequency goes, Google gives you a few options, including: As it happens At most, once a day At most, once a week Speak with your marketing team, consider your goals, and analyze how quickly the information you track shifts when deciding on frequency. Of course, Google Alerts isn’t a be-all-end-all solution.

Real Estate 52

Real Estate Google How To Brand Monitoring 52

Webbiquity SMM

APRIL 12, 2022

That will help protect your brand image and preserve your corporate reputation. Your social media policy serves as the manual for your customer-facing employees, marketing staff, and sales team. This policy should tell your employees the following: Brand guidelines: Not everything is fit for posting. In Closing.

Social Media 189

Social Media Policies How To Guidelines 189

Webbiquity SMM

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Which social media monitoring tools should I use? What should I monitor for? 9 Ways B2B Companies Can Use Location Based Services by Social Media B2B. by B2B Lead Roundtable Blog. What to do?

Social Media 257

Social Media Trendrr SM2 Alterian 257

Webbiquity SMM

JANUARY 9, 2012

In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. More than 80% of U.S.

Tools 201

Tools Twitter Tips B2B 201

Keyhole.co

DECEMBER 26, 2022

Are you still on the fence about whether Instagram influencer marketing campaigns are right for your brand? You probably pay more attention to a brand whenever you see a rave review from someone you know and admire – even if you’ve never met them in real life. What is influencer marketing? Why is that so?

Influencer 52

Influencer Campaign Instagram Data 52

Sprout Social

DECEMBER 20, 2023

According to The Sprout Social Index™ , 81% of marketers already say AI has had a positive impact on their work. Between new platforms and new innovations, there’s a lot keeping marketers on their toes—and their schedules full. Hootsuite is a major player in the social media marketing platform space. The takeaway?

HootSuite 110

HootSuite Brands Price Collaboration 110

Keyhole.co

NOVEMBER 4, 2020

You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. Helping you put your brand in front of the right audience at a the right time. Monitoring your brand online has never been easier.

Analytics 105

Analytics Social Media Tools Price 105

Oktopost

JULY 24, 2023

On paper, social media looks great for your digital marketing. Social media is like any other digital marketing channel in one key aspect: if you’re going to see those returns, you can’t afford to get complacent. Jump to Section What’s the Key to a Successful Social Media Marketing Strategy? Centralizing your efforts.

ROI 62

ROI Analytics Social Media Curation 62

Sprout Social

JANUARY 5, 2023

Which types of marketing messages really resonate. Brands are often guessing and not listening. . Through strategic social listening, brands can analyze customer conversations at scale. The end result is a more meaningful and effective social media marketing strategy. . Table of Contents: What is social listening?

Social Media 84

Social Media Sentiment Hashtag Analysis 84

Keyhole.co

FEBRUARY 13, 2022

You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. In addition, tracking the right metrics can improve your brand management, customer service, and experience, and help you grow your brand.

Analytics 52

Analytics Social Media Tools Price 52

Webbiquity SMM

SEPTEMBER 22, 2015

As social media marketing has become ubiquitous ( 88% of marketers say social media is important for their businesses), hundreds of new tools have developed just in the past few years: tools for social media management, monitoring, measurement, automation, identifying influencers, creating graphical content, and more.

Review 100

Review Tools Social Media HootSuite 100

Oktopost

MAY 8, 2023

For any business, the internet is an essential platform to leverage for marketing and growth – but, for the SaaS industry, it’s so much more than that. Why do SaaS Businesses Need to Build Brand Authority? The answer is by building brand authority. It’s the ecosystem in which they, their products, and their customers exist.

Industry 70

Industry Social Media Brands B2B 70

Webbiquity SMM

FEBRUARY 13, 2017

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. However—96% of the people who discuss brands online do not follow those brands’ owned profiles. Retweet, reply, comment, and like relevant content, right from your tagboard.

Social Media 207

Social Media Tools Netvibes Sample 207

Visually SM

OCTOBER 20, 2014

One of the frustrations of managing multiple Twitter accounts is the need to log in and out any time you need to review content, respond to messages, or read tweets. Hootsuite takes it a step further and allows you to manage multiple social content streams from Twitter, Facebook, LinkedIn, Google+, Foursquare and many more networks.

Social Media Management 100

Social Media Management Tools Social Media HootSuite 100

Hootsuite

JANUARY 10, 2023

Are you feeling overwhelmed with all of the digital marketing tools out there? We’re here to help you navigate the ever-evolving world of digital marketing tools. This guide has the top tools for everyone, from novice marketers to managers of enterprise corporations. Social media marketing tools. Brandwatch.

Team 130

Team Tools HootSuite Marketing 130

Webbiquity SMM

APRIL 20, 2021

A dozen years into B2B social media marketing as a channel, research can still reveal surprises (and mistakes), as this infographic illustrates. What is surprising is how both marketers and the social networks continue to make mistakes and miss opportunities. Twitter is missing the B2B opportunity.

B2B 222

B2B Social Media Vimeo Brands 222