Oktopost

JULY 6, 2022

Want to hear more from renowned B2B marketing leaders? That experience is an opportunity to showcase the individual moments that make up the relationship employees have with their company. Adam is an award-winning B2B SaaS-focused marketer and blogger with over 15 years of B2B and B2C experience. Episode Summary.

Organization 125

Organization B2B Apple Meeting 125

Webbiquity SMM

NOVEMBER 12, 2019

Original research reported here in How B2B Tech Marketing on Twitter is Changing showed that of nearly 400 B2B SaaS companies active on Twitter, just 23% responded to brand mentions in any way, and only 6% went beyond a simple “like.” It’s the digital media equivalent of flying blind. Here are five reasons why.

Brand Monitoring 155

Brand Monitoring Brands B2B Review 155

Convince & Convert

MARCH 8, 2012

This episode features Jonathan Wichmann the head of social media for Maersk Line , the world’s largest container shipping company. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. I’m B-to-B.

Company 120

Company Instagram B2B Survey 120

Convince & Convert

NOVEMBER 2, 2010

There’s no doubt about it, those of us tasked with enterprise-level B2B marketing have some incredible hurdles to overcome. Your job is to use social media to reach and influence decision makers at companies in your target space. If all that mattered was traffic, B2B bloggers could write about Justin Bieber and win every time.

B2B 115

B2B Bazaarvoice Content Influencer 115

Writtent Blog

JUNE 19, 2013

However, is the network a viable tool to promote content in the B2B realm? Your company can stand out on the visually-driven network where pins of products with prices reign supreme, but it requires some ingenuity and effort. There’s no rule that says B2C companies get to have all the fun on Pinterest. Showcase Engagement.

B2B 95

B2B Content Curation Hubspot 95

Convince & Convert

MARCH 23, 2015

You’ve successfully converted your B2B leads into prospects. Though he writes about software startups, his advice applies to any B2B business. That way, it creates a dialogue between your company and your customer, and you can find out their business needs. Does your B2B business successfully convert prospects into customers?

B2B 60

B2B How To Case Study Startup 60

Oktopost

OCTOBER 7, 2021

She has led full-stack marketing efforts for high-growth companies transitioning from start-up to exit. She also has experience working in large B2B hi-tech enterprises. Her passion is storytelling – creating a compelling narrative for the company to help buyers engage. Meet Julie Preiss. Episode Summary. Stay in the Loop.

B2B 62

B2B Apple Journal Startup 62

Webbiquity SMM

NOVEMBER 8, 2012

Of the more than 200,000 publishers who use Shareaholic tools (such as social sharing buttons at the bottom of this post), the company selected the top 25 bloggers in each of the following seven categories to feature: • Food. Fashion & Beauty. • Social Media Marketing. Personal Finance. Who is Shareaholic?

Curation 189

Curation Alltop Content API 189

Webbiquity SMM

SEPTEMBER 28, 2021

Minds had been delivering traffic to my site as I was part of a blogger group there. Even website hosting companies like Amazon have been banning websites. You may have remembered Parler was banned from the Internet until they could find a new host company last year. But then I lost mine, and for no reason. Quora Policies.

Social Networking 265

Social Networking Guidelines How To Policies 265

Kikolani

NOVEMBER 29, 2010

I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. This list includes female bloggers that cover a huge variety of topics in the blogosphere. Many are pretty active bloggers, although some I include in hopes that they will get going again!

Blogger 168

Blogger SEO Consultant WordPress 168

Oktopost

APRIL 26, 2021

B2B companies are especially guilty of this — but they don’t have to be. Christina Garnett, strategist at social media management company, ICUC explains: “Anytime you have a conversation with someone, whether it’s online or in person, there needs to be a give and take. Share the results, deliver on their opinion.

Engagement 156

Engagement Social Media How To Hubspot 156

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. Given its utility, value, and reach, one might presume B2B event planners consider Twitter as essential as their mobile phones.

Team 160

Team Marketing B2B Eventful 160

Webbiquity SMM

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. She describes herself as a “small business coach, speaker, corporate trainer, blogger, singer, lover of life, dreams, family and God.” Allison Mooney. allimooney. Amber Buhl. ardath421.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Social Media Strategies Summit

OCTOBER 21, 2021

According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. Brian Scudamore is the Founder and CEO of O2E Brands , the company behind home service brands like 1-800-GOT-JUNK? million Twitter followers –– 30 times more than his company!

Social Media 212

Social Media Startup LinkedIn Telecommunications 212

Webbiquity SMM

SEPTEMBER 26, 2017

LinkedIn is the world’s largest professional network, with approximately 500 million users and more than nine million companies represented. This is an excellent way to let businesses on LinkedIn know what your company does without doing the blatant self-promotion that everyone hates. Guest post by Lexie Lu. Start a Group.

LinkedIn 186

LinkedIn How To CPA B2B 186

Webbiquity SMM

JUNE 1, 2021

Be heavy on video content: If your company is a laggard in producing video content for your audience, this is the year to step up your game. Hordes of bloggers may want to collaborate with you for the sales commission. If you are a SaaS company, G2 is a great choice. But it’s vital to develop a strategy first. To Conclude.

Tips 352

Tips Marketing Privacy Influencer 352

Webbiquity SMM

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. This is a very successful company. They need a pipeline of companies that want to hire them to recruit on their behalf. By Peter Caputa. They’re a leader in their field and they have a good number of recruiters working for them.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Webbiquity SMM

AUGUST 18, 2012

Wondering which social network is most effective at generating b2b leads? The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet –yet only 25% of companies offer social business training to their employees. Marketingeasy ).

Statistics 198

Statistics Social Media B2B Marketing 198

Mindjumpers

MARCH 28, 2012

Lots of brands encourage their CEOs and CMOs to join Twitter with their individual profiles and talk about the company from an insider perspective. The need for the top officials to communicate on behalf of the company becomes more apparent through the study done by social media branding firm BRANDfog.

Study 272

Study Activities Social Media Nielsen 272

Janet Fouts

JUNE 5, 2014

Social Media Marketing Blogger,Strategist & Speaker,Forbes Top 50 Social Media Power Influencer 2013,Huffington Post Top 100 Business Twitter Accounts. Helping companies Think Like a Rock Star & with a Southern accent. BuzzMachine blogger and j-school prof; author of Public Parts, What Would Google Do? lizstrauss.

Consultant 196

Consultant Klout B2B Influencer 196

Webbiquity SMM

DECEMBER 13, 2011

Social networks are invaluable for helping you make connections with prospective customers, additional contacts within client companies, industry journalists, bloggers and other influencers that it would be difficult if not impossible to connect with otherwise. Develop and build relationships.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Oktopost

DECEMBER 5, 2022

Only some links must be manually created by reaching out to bloggers and editors to collaborate on content. Doing this is especially important for companies that don’t have their blog pages ranking in the top 10 of the SERP, as it boosts traffic and may lead to more backlinks as people discover your content off Google.

SEO 115

SEO Social Media Reputation Real Estate 115

Social Media Strategies Summit

MARCH 18, 2021

Or maybe a B2B company using social platforms to generate leads. Over the years, the TSA has racked up close to one million followers on Instagram – the spiritual home of aspirational lifestyle influencers and envy-inducing travel bloggers. But those aren’t the only use cases for social – far from it. How does it do this?

Social Media 279

Social Media Transportation Feed Feedly 279

Diva Marketing Blog

FEBRUARY 16, 2011

How Do You Build B2B Relationships Using Social Media? That's how a good b2b relationship could start. The real digital relationship honors go to the company that can leverage the CRM -- someone who can remember anniversaries and birthdays, if you will. How do you create B2B relationships using social media?

B2B 72

B2B Social Media Authentication Foursquare 72

Oktopost

MARCH 22, 2022

Recall the experiences you’ve had with these companies and why they motivated you to tell others about them. An advocacy marketing strategy involves mobilizing and engaging a company’s customers, staff, and other partners to promote products and services. Advocacy programs are primarily marketing strategies.

Marketing 88

Marketing Loyalty Case Study Cost 88

Webbiquity SMM

OCTOBER 5, 2012

Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. This post is starting to show its age, but the guidance is still useful to beginning bloggers. For a more up-to-date look at marketing strategy, check out the Best B2B Marketing and Sales Strategy Guides and Insights of 2011.

Vocus 155

Vocus B2B Social Media Statistics 155

Writtent Blog

JUNE 25, 2013

B2B buyers typically love conferences , and you can fulfill their hunger for details on professional events, even if your business budget didn’t have room for you to actually attend in-person. If a marketer is the first to newsjack a story their buyer personas don’t care about, will it do the company any good? Remember Yahoo Answers?

Tools 91

Tools Content Blogger Curation 91

Oktopost

JUNE 14, 2021

It’s not uncommon for B2b marketers to conflate these two processes and definitions, which is an unfortunate lousy habit. . For this reason, blogger outreach, niche edits (editing older published articles with anchor text, updated content, and links,) and content writing services are the bread and butter services offered by SEO firms.

Comparison 145

Comparison SEO Curation Domain Name 145

Webbiquity SMM

SEPTEMBER 9, 2013

If your website traffic from organic search has fallen over the past year, take some small solace in knowing you’re not alone—in fact, you’re in good (if not happy) company. Companies need to take a broader view of their overall online visibility and embrace a web presence optimization (WPO) approach. . Experiment. . •

Directory 196

Directory SEO B2B Real Estate 196

Writtent Blog

JULY 6, 2016

92% of bloggers who posted multiple times on a daily basis were successful in acquiring a customer via their blog. This figure is as low as 66% for those blogging on a monthly basis and 43% for bloggers who created a post less often than once in a month. 83% of B2B marketers prioritize focusing on lead quality rather than quantity.

Strategy 83

Strategy Hubspot B2B Blogger 83

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Podcasts vs. YouTube.

Social Media 147

Social Media B2B Strategy Consultant 147

Sprout Social

JANUARY 27, 2020

For internet and software companies with products and services they’re proud of, social media provides a platform to reach new customers, show off those products and establish your share of voice in the industry. . Here’s five stats to get you fired up about social media marketing for your software company. . Not convinced?

Software 102

Software Industry Social Media Marketing 102

Mindjumpers

AUGUST 28, 2012

Today’s guest blogger is Samantha Porter, who is a writer and researcher for Marketing Degree , an online marketing education site who is interested in, and predominantly writes about, the way technology has changed our lives. of companies that use Facebook, 11.4% of companies that use Twitter and 10.9% How Social Is B2B?

Strategy 228

Strategy Facebook Metrics Advertising 228

Waxing UnLyrical

MARCH 25, 2013

Two years ago when the Midwest had a massive heat wave, and the company had trouble keeping up with demand, plenty of cups of yogurt were spoiled in transit or at the store. And the company honored every spoiled cup with a replacement, whether the spoilage was its fault or not. Where did customers go to complain?

Travel 254

Travel Price Consultant B2B 254

Writtent Blog

JANUARY 10, 2014

About two-thirds of marketers say their company blog is “critical” or “important” to their business. Bloggers between the ages of 21 and 35 dominate blogging, totaling more than 53%. online consumers say they’ve made a purchase as a direct result of reading a blogger’s recommendation.

Sysomos 104

Sysomos Blogosphere B2B Social Networking 104

Convince & Convert

AUGUST 25, 2011

Where this gets particularly important is when companies send multiple attendees. If you and your co-worker(s) are going to the same event, act as though you ARE NOT from the same company. But it doesn’t do you, Phil, or your company any favors to overlap learning and relationship-building. You want more meat, less bun?

Eventful 127

Eventful Social Media B2B Conference 127

Kikolani

JULY 19, 2013

The Best TED Talks For Internet Marketers & Bloggers – These are all of the best TED talks for internet marketers & bloggers including a couple of my personal favourites along the way! 12 Tips on Creating the G.O.A.T Business / Career. Get inspired now! Do you know how to stop them so you unleash your success?

Marketing 128

Marketing RSS Mashup SEO 128