Webbiquity SMM

AUGUST 9, 2010

While there are unquestionably many ways that social media marketing results can be measured , the debate rages on as to whether it’s truly possible to quantify the ROI from these activities. Some experts contend that because social media activity is rich in metrics , you can and should be measuring ROI constantly.

SM2 187

SM2 Alterian Vocus Social Media 187

Buffer Social

JULY 10, 2017

Is social media best used for sales or for brand awareness and engagement? Many marketers lean towards the side of brand awareness and engagement, while others can’t quite see the point of social media unless it’s eventually leading to sales. How to listen : iTunes | Google Play | SoundCloud | Stitcher | RSS.

Social Media 106

Social Media ROI Directory Team 106

Convince & Convert

SEPTEMBER 21, 2010

Then this is the blog post for you. I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar.

Social Media 167

Social Media Strategy Consultant Conference 167

Mindjumpers

JANUARY 3, 2011

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. This post is not about movies but about “the loyalty&# of fans, followers and all those other labels we give to people on social media.

Loyalty 205

Loyalty Social Media Study Social Networking 205

Convince & Convert

JULY 28, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Is Starbucks the Most Dangerous Competitor to Facebook?

Social Media 150

Social Media Strategy Consultant B2B 150

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. You might want to test this. • What about you?

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Webbiquity SMM

JANUARY 24, 2011

Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time? Promote events through social media? Cool Social Media Tools. Social Media Monitoring Tools. Wildfire Social Media Monitor.

Tools 206

Tools Social Media Lithium Sysomos 206

Convince & Convert

MARCH 23, 2010

Your blog works exactly the same way. There’s a First Time for Everything New research (pdf) by my clients at Compendium Blogware show that for more than two-thirds of corporate blogs, new visitors comprise more than 80% of total blog traffic. State Indicator – Turns orange when you’re in that section 2.

Social Media 120

Social Media Strategy Consultant RSS 120

Convince & Convert

FEBRUARY 15, 2010

Social network connectivity is becoming the post-modern email newsletter. This puts significant pressure on email to be more relevant, because most of what would be contained in an email newsletter or special offer now happens faster and more personally within Facebook, Twitter or other social outposts.

Social Media 114

Social Media Strategy Social CRM Newsletter 114

Buzz Marketing for Technology

FEBRUARY 18, 2010

A typical day starts at 6am with answering the new email that came in over night and then some morning reading in my RSS reader (see photo of this mornings Google Reader). Weekends are devoted to Blog posts and writing the new book. Related posts: Social Search could it be a Google Killer?

Social Media 117

Social Media Google Reader Delicious Tweetdeck 117

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Or, you could just use Swix, the super slick new social media scoreboard that just works. Trade show.

Social Media 117

Social Media Strategy Statistics Metrics 117

Waxing UnLyrical

DECEMBER 16, 2010

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one. All the comments were thoughtful, but there were a few that made me think a lot more about this whole “social media&# thing.

Social Media 224

Social Media Class Creative Commons Flickr 224

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Buffer Social

AUGUST 23, 2018

While much of the focus over the last few years on social media has been on Facebook and Instagram, LinkedIn has been steadily growing its user base to more than 500 million users. In the long-term, LinkedIn marketing will be a game-changer for businesses and brands in the B2B space. Pro tip: Use RSS feeds.

LinkedIn 104

LinkedIn Company Tips RSS 104

Jason Yormark

FEBRUARY 18, 2010

The search shows I’ve attended are much more B2B, with Macworld having a much more consumer feel. What’s been most interesting is seeing the social media plan that I’ve been working on for quite a while go into action. Related posts: The Office For Mac Social Media Extravaganza!

Apple 200

Apple Embedding RSS Disqus 200

Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Social Media? If anything, social media is MORE important for B2B companies than it is for B2C companies. For whom is it more important to have a humanizing social media presence?

Social Media 132

Social Media B2B Company Consultant 132

ProBlogger

DECEMBER 12, 2012

The problem is that that leaves just 20% of your time to split between time-intensive (but important) activities like social networking, ad sales, new product creation, and marketing. In this post, you’ll learn how to automatically share your blog posts to your social networks. Run an image-heavy photo blog?

Tumblr 43

Tumblr Social Media RSS WordPress 43

Kikolani

JANUARY 16, 2011

Last week, I was given the opportunity to do a live question and answer session on Social Media Examiner ’s Facebook page. I would have to say that it was the fastest and hardest I’ve typed within one hour, but it was a great experience where I got to really learn a lot about what blogging questions people have today.

Questions 167

Questions WordPress Postrank Blogger 167

Kikolani

JULY 5, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. I would like to make Kikolani your favorite place to go for blogging advice! Blogging / Content. Social Media / Social Networking.

Domain Name 128

Domain Name Marketing Embedding RSS 128

Convince & Convert

SEPTEMBER 6, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. Social Media Stat of the Week: Only 51% of B2B Marketers Say Marketing has Financial Value. How did you get involved with social media? Listen Now . Tweetable Moments.

Crowdsourcing 137

Crowdsourcing B2B Social Media Retail 137

Convince & Convert

FEBRUARY 19, 2010

Maybe your blog. Sure, you can centralize some of your social media chores (great post by Chris Brogan), by using Tweetdeck or Seesmic. For normal humans that check social media a couple times a day, NutshellMail may become your new favorite social companion. You run over to check your Twitter account.

Social Media 115

Social Media Social CRM MySpace TweetBeep 115

Kikolani

AUGUST 24, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Content.

Mashup 117

Mashup Resources How To Remix 117

Webbiquity SMM

FEBRUARY 10, 2011

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. An outstanding list of useful WordPress plugins from Andy Beal, author of Radically Transparent: Monitoring and Managing Reputations Online and the brain behind the Trackur social media monitoring tool.

WordPress 182

WordPress Content management systems Message Boards SEO 182

Koka Sexton

DECEMBER 20, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Corporate Social Media Reading List I’m a huge fan of social media. I try to follow the trends and news around social media as best I can. What I found were a collection of sites and posts that spoke to my social media needs.

List 96

List Social Media Case Study Wiki 96

Convince & Convert

MARCH 4, 2010

Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition. However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum. Is anyone out there? What’s the Point?

Metrics 132

Metrics Strategy How To Tourism 132

Kikolani

NOVEMBER 19, 2010

Here are some of the best articles I have stumbled upon , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Writing. The Blog World eBook – for those who missed Blog World Expo, check out this free ebook on one awesome blogger’s experiences. Social Media / Social Networking.

Mashup 128

Mashup Resources Digg Social Bookmarking 128

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Dynamic Signal. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Convince & Convert

FEBRUARY 15, 2013

Jessica Gioglio , Public Relations and Social Media Manager at Dunkin’ Donuts , joins the Social Pros Podcast this week to discuss Dunkin’s army of brand advocates, whether frequency of using a brand contributes to brand loyalty, and what the social media staffing looks like at a company as socially active as Dunkin’ Donuts.

Activities 131

Activities Tumblr How To Fashion 131

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Dynamic Signal. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Justin Levy

JANUARY 11, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Are You Subscribed Yet? If youre new here or just an old friend, Id love it if you subscribed via RSS feed. Written on January 11, 2010 by Justin Levy in announcements , connectiondrive , miscellaneous 4 Comments - Leave a comment!

Feed Reader 133

Feed Reader Google Reader RSS Flickr 133

Social Media Strategery

AUGUST 8, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Identify the Right People to Manage Your Social Media Initiatives Mon, Aug 9, 2010 Government 2.0 , Prof. Who leads the social media initiatives then?

Gov 2.0 139

Gov 2.0 Social Media Social Media Management Organization 139

Buzz Marketing for Technology

JULY 7, 2008

Nuggets from Social Media workshops as of late… posted in Uncategorized |. The answer is NOT always social media/community - that would be another warning sign if it was. 4) None of the following are community platforms: Wikis, Blogs or Forums. You can follow any responses to this entry through the RSS 2.0

Communities 117

Communities Groups Groups Social Media 117

Buzz Marketing for Technology

JUNE 27, 2008

The debate was recently posted on again in a useful way on this blog by Tom Mandel, Transforming enterprise work â?? He also closes his piece with another thought that is consistent with a number of posts on this blog, including mine. In the early days of blogs, Tom was skeptical of their role for knowledge workers.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Convince & Convert

MARCH 8, 2012

This is Episode 6 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Jonathan Wichmann the head of social media for Maersk Line , the world’s largest container shipping company. The RSS feed is: [link]. I can’t do social media.”

Company 120

Company Instagram B2B Survey 120

Convince & Convert

JUNE 29, 2010

In a sea of “me too&# books about social media, Cognitive Surplus stands out as about so much more. People that make and share coming together to tackle larger initiatives I’d say we’re somewhere between steps two and three, and Cognitive Surplus provides many examples of success at each stage of the process.

RSS 118

RSS Collaboration Social CRM Consultant 118

Kikolani

MARCH 19, 2010

Blogging / Writing. Massive list of blog post ideas. Blogging in 2010 – what you need to know. How to master blogging. How hard work will help you achieve your blogging goals. 30 valuable lessons learned from using social media for small business. 10 social media tips for B2B marketers.

Mashup 112

Mashup Resources Twitter WordPress 112