Convince & Convert
NOVEMBER 2, 2010
Tweet Guest post by Ian Greenleigh , the Social Media Manager at Bazaarvoice – the market and technology leader in hosted social commerce applications. There’s no doubt about it, those of us tasked with enterprise-level B2B marketing have some incredible hurdles to overcome. He also blogs at Dare to Comment.
The Realtime Report
OCTOBER 3, 2012
A recent study of 100 CMOs by Bazaarvoice reveals that nearly half of CMOs have used social data to make predictions or forecasts. It includes executives in both B2B and B2C companies, and over 80% of members represent brands valued at over $50 million. Do you agree?
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Convince & Convert
MARCH 8, 2012
This episode features Jonathan Wichmann the head of social media for Maersk Line , the world’s largest container shipping company. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. I’m B-to-B.
Buzz Marketing for Technology
JUNE 5, 2013
When they have something to say about a product, they’re not just saying it to the company that sold it to them, they’re talking to each other , at an exponential rate. So optimizing company websites for mobile is a no-brainer. Mobile tech and devices are crucial to this process.
Sprout Social
JANUARY 12, 2022
Companies with plenty of positive buzz and frequent social mentions grow rapidly in the age of social media. Food for thought: recent research from Bazaarvoice notes that recommendations from everyday social media users (36%) are the most meaningful to consumers, handily beating out influencers and even subject matter experts.
Webbiquity SMM
AUGUST 23, 2010
determining which topics generate the highest traffic and comment activity on a company blog, what time of day is most productive for tweeting, etc.). Social Media ROI – How 3 B2B Technology Companies Are Achieving Revenue Results by MarCom Ink. CEOs Love Pie: The B2B Social Media Case Study, Part 2 by iMedia Connection.
Convince & Convert
MARCH 22, 2012
This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. I’m an investor in that company, just duly noted.
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