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How to Create a Reader Avatar for Your Blog

ProBlogger

For several years, I’ve been using Reader Avatars (also called Reader Profiles or Personas) on my blogs – and I’ve found them very effective and helpful. To create your first reader avatar, you’ll need to spend some time thinking and writing about a type of reader that you’re either attempting to reach or who is already reading your blog.

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5 Reasons You Need a Personal Branding Strategy and Plan

Pam Moore

Unfortunately, many marketers and business leaders wrongly assume that personal branding is only for those looking to be “famous” or become some type of online or social marketing “guru.” When was the last time that branded Twitter avatar called you back? This couldn’t be further from the truth. How about called you?

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Instagram vs Facebook: which is best for your brand’s strategy?

Sprout Social

billion users , making it the top social media platform for the total number of active users. Over the past decade, Facebook has redefined the way we look at social networks and also expanded the possibilities of social media for businesses. You have to consider how your audience uses each social network.

Instagram 101
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Why Isn’t Anyone Talking About Live Video Anymore? The Current State of Live

Buffer Social

Live video remains a core feature of the top social networks , but have you noticed that the live video buzz may have cooled? How should you be thinking about live video and your social media strategy in 2019? Live video seems to have gone from front-of-mind to back-of-mind for marketers and for the social networks themselves.

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The Real World

Twist Image

Is your online avatar simply that: a representation of who you would like to be instead of who you really are? " People will look at me sideways when I say that online social networks are the real world. I am typing this Blog post right now in the real world. online social network. They don't buy it.

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When Does Social Media Really Work?

Direct Marketing Observations

Basically where social takes off and takes on magical tones is when we get to associate a name with a physical face and voice and not an avatar. Taking social offline should be the goal of every online social media encounter worth its weight. It’s mostly happening face to face. That’s the money shot.

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This is All You Need to Write the BEST Social Media Bio

Rebekah Radice

That’s why I’ve put together a 4-step process to help you create a bio for every social network. This is All You Need to Write the BEST Social Media Bio. Before we jump into the formula to create a social media bio that sells, let’s first analyze what yours looks like across each social network.