How to Create a Reader Avatar for Your Blog


For several years, I’ve been using Reader Avatars (also called Reader Profiles or Personas) on my blogs – and I’ve found them very effective and helpful. To create your first reader avatar, you’ll need to spend some time thinking and writing about a type of reader that you’re either attempting to reach or who is already reading your blog. We’ve created a template you can use to help you do this, and I’ll be sharing some examples of my own reader avatars throughout this post.)

How to Build Community for Niche Site Success


And we were doing our best to monetize the site with your typical affiliate programs, text link ads and PPC campaigns. For details about the fledgling Tripawds site, don’t miss my submission for the 2008 ProBlogger Video Mashup. How to Build Community for Niche Site Success.

Trending Sources

Creating Google Plus Business Pages

Janet Fouts

See that little teeny arrow next to your avatar? I s there a way to connect my pages with my web site? You can grab the G+ Widget from the right side of the page when you create your page or create your own with your Gplus avatar and a link to your new page.

Google 114

Twitter Updates for 2009-02-28

Taylor Marek

I think I’ll let it drift for a while… # Ok, I’m going to try something new out at my site. in reply to gavinseim # @ smosh like the new site, can’t wait till all the bugs are worked out in reply to smosh # Now to make a twitter category for gmail, then I can see more clearly.

What Is A Schema?

Small Business Mavericks

The three search giants have partnered to launch the site , which helps webmasters define structured data for their websites for easier searchability. The website uses this example: *h1*Avatar*/h1*. Avatar is a term that can be used in more than one context. To fix this, you could add a schema to your html code to tell the search engines what “Avatar&# means. h1*Avatar*/h1*. movies/avatar-theatrical-trailer.html&# *Trailer*/a*. */div*.

15 Tips To Optimize Your LinkedIn Initiative

Techipedia: Tamar Weinberg

Therefore, you should treat it as such when corresponding with others professionals on the site. Worse again is using a photograph that looks totally different to your photograph on Facebook or Twitter avatars. This is a guest post by Lior Levin.

Introducing Ello, the New Ad-Free Social Network

Bill Hartzer

Turn off all the notifications, as shown below: Make sure you fill out your complete profile, including adding a header image and an avatar. — An avatar. sized 340 x 340) Most avatar images from other social networks will work, but if you may want to customize this one.

I was bought by Mashable!

Taylor Marek

I am now able to announce that has bought my site! The email also goes on to explain that the ads on my site will be switching to those currently on Mashable (I get paid off of those), that I get to write articles for them once a month, and I get to fly around to events to speak about social media and represent Mashable. Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me I was bought by Mashable!

Sites 16

How to get “Custom Customers”

Taylor Marek

As my college blocks every video site except Facebook videos, I had to catch up on the videos I missed while I was away for three months. 1) How to write a Check (1) Real-time Twitter Feed Popular Posts How to write a Check (3541) A Personal Review of Avatar (235) Marketing Fail: iNET Web Case Study (167) #85 Sponsored by GoDaddy: How Fast do you want your money, The Best Advertisement, Intel Quad-core and Plasma TV’s (151) Entrepreneur vs. Employee, Which one are you?

Sites 16

10 Twitter Tips to Make Friends

Ari Herzog

By logging into the site you’re also able to see which users follow you in return. Facebook, LinkedIn, Youtube, and many other social sites offer this feature. Choose a good avatar. In a similar vein to your bio, you also need to make sure that your avatar provokes interest.

Tips 75

The Social Media ProBook

Social Media Marketing

#ProBook is the brainchild of Joe Chernov and the team at Eloqua and JESS3 - a team I've had the privilege of working with previously on this site. And yes, it can now be revealed that the avatar I've been using on Facebook was in fact tied to this project.

If You Want a Culture of Collaboration, You Need to Accept the LOLCats Too

Social Media Strategery

So embrace the LOLCats, the fantasy football threads, the lunch discussions, and the custom avatars – at least your employees will be creating and sharing something with someone else.

Identify, Create, Promote, Retain, Repeat: How to Drive More Blog Traffic

Simply Measured

Identify: Identify your audience by creating a “reader avatar.” Search Console: A free service offered by Google that helps you monitor and maintain your site’s presence in Google Search results.

News 27

Color Clash: Pink or Purple?

Waxing UnLyrical

October 25th, 2010 Tweet A couple of weeks ago, I noticed my friend Kim Wells was sporting a purple ribbon on her Twitter avatar. Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Color Clash: Pink or Purple?

5 Reasons Why Your Content Marketing Strategy Is Underperforming

Simply Measured

Now that you’ve set your goals and researched your customer avatars, it’s time to begin creating content and implementing your strategy. Publishing on external sites. Syndicating your content to external sites or becoming a guest contributor to relevant publications can further establish your brand as an authority. Whether you’re a small business or brand, your content marketing strategy – or lack of one – can make or break your success online.

How Important are Keywords in 2015?

Convince & Convert

Once upon a time, SEO was synonymous with zeroing in on the right keywords and going crazy with a million iterations and use cases for these keywords all over your site. If you stuffed your site, its meta data, and HTML tags with enough keywords, it was enough to win the battle against Google.

How to Build a Brand on Twitter in 11 Easy Steps

agora pulse

Brand 24 is just one of the many sites that I’ve been featured on, and that list includes the likes of Forbes and Entrepreneur. People like to feel like they’re connecting to a person, rather than an avatar. Can you build a brand on Twitter 140 characters at a time?

How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself

Techipedia: Tamar Weinberg

When you integrate your profiles, you help build the relationships you have already started on each social site. What social media site gives me the most traffic? According to your web analytics, what social media site gets you more traffic?

Your Definitive Guide to Social Media Image Sizes

Convince & Convert

Everything you post on one site will show up on the other (there’s no way around it). Avatar (Profile Photo). Your avatar also may not be featured on your theme (but it will show up as your Tumblr’s favicon on browser tabs).

Does Keyword Optimization Still Matter?

Convince & Convert

Once upon a time, SEO was synonymous with zeroing in on the right keywords and going crazy with a million iterations and use cases for these keywords all over your site. If you stuffed your site, its meta data, and HTML tags with enough keywords, it was enough to win the battle against Google.

20 Top Twitter Monitoring and Analytics Tools


There are many powerful social media tracking and analytics tools available that can monitor your performance on social media sites like Twitter. The site lists all the Twitter updates that had an effect on your follower numbers.

6 Science-Backed Strategies to Get More Followers on Twitter, Facebook, Instagram, and More

Buffer Social

Get more followers, clicks, and engagement by sharing to social media sites at the right times! Dan Zarrella’s research into followers—how factors like conversations, self-reference, and avatars affect follow count —touched on the topic of tone.

Is a Great Blog in the Eyes of the Beholder?


you are a publisher with your site) and. It’s the place where visitors to your site are most likely to come back to, hopefully often, and where they can preview your most up-to-date information. Variety for Readers (an opportunity to cover topics in site’s main categories).

33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

’ Be yourself on social media platforms and reveal your true essence…Show who you are with your avatar and profiles. Wikipedia is one of the most popular sites on the web, so getting exposure there is incredibly valuable.

Tips 124

Best UX Practices for Your Brand Account on Instagram

Simply Measured

There are only three ways (currently) that users can navigate out of Instagram and onto your site. This means you will want to use the same avatar image that can be found on Facebook or Twitter and you will want colors, icons and logos to be consistent. Make It Easy to Visit Your Site.

Supercharge WordPress: A Little Known Way to Increase Pageviews & Conversions

Viper Chill

“For a $100,000 per day ecommerce site, a one-second delay means $2.5 ” When eCommerce site Shopzilla improved their average page load by four seconds, their pageviews went up by 25% and their conversion rate went up around 7-12%.

Updates + Holidays = Crashed Website

Taylor Marek

on my site turned into a couple weeks of error messages. I wanted to write during that time, especially during the Christmas and New Years season, but the errors on my site prevented me from doing that. I basically crashed my site, had to figure out what was wrong, find where in the “code&# it was incorrect, then fix it.

How Do YOU Define A Successful Social Media Campaign?

Taylor Marek

May 28, 2010 by Taylor Marek This is the first time I’m taking an official poll on this site because I want to hear your input. 1) Real-time Twitter Feed Popular Posts How to write a Check (3540) A Personal Review of Avatar (235) Marketing Fail: iNET Web Case Study (167) #85 Sponsored by GoDaddy: How Fast do you want your money, The Best Advertisement, Intel Quad-core and Plasma TV’s (151) Entrepreneur vs. Employee, Which one are you?

How to Create a Scrappy Brand Blueprint

Convince & Convert

While they know that the blog carries all of this branding, it helps their content stand out when it’s shared on off-site outposts such as Facebook and LinkedIn. Technical considerations: If your brand can be nothing more than a small, square avatar, what should it be?

How To Create the Perfect Facebook Fan Page

Techipedia: Tamar Weinberg

Here are some tips you can apply to your Facebook marketing strategy that will put your Facebook Page leaps and bounds ahead of the competition: Maximize Your Avatar Visibility Profile pictures on Facebook can have a maximum size of 200×600 pixels.

Creating and Sharing Videos Online – Quick Guide

The Way of the Web

With each video, you should have a clear aim – is it primarily to build awareness, encourage people to click to visit your site, or help them to better understand and use your product? Video sharing sites: Youtube.

Video 35

12 (of the) Best WordPress Guides and Plugin Reviews of 2011

Webbiquity SMM

Dainis Graveris presents 33 plugins to “power up and evolve comment form possibilities and security,” including Disqus, WP Ajax Edit Comments, Comment Rating and Twitter Avatars in Comments.

Five Ways to Self-Promote

Myrland Marketing

First and foremost, get rid of your cheesy avatar and slip into something a bit more comfortable. He is currently the CEO of InboxCupid , a site for online daters who are sick of browsing through endless profiles and the Director of Interactive Services at New Economy Labs.

3 Simple Tactics for Using Twitter as a Traction Channel

Convince & Convert

Twitter is a vain site, with tons of spammers, black hatters, and fake accounts. Remember: You’re on Twitter, and the people seeing your posts aren’t on your site and don’t give a crap about you. Wondering if Twitter could be the marketing tool your business needs?

How to Create an Online Course Your Audience Will Fall in Love With

Socially Sorted

Nail Your Ideal Customer Avatar. I’m talking about nailing your ideal avatar – exactly who is going to benefit from your content or course most, and then speak their language, as if you’re speaking directly to them like a friend would. Share this Image On Your Site. <p><strong>Please

Getting Mass Traffic from StumbleUpon: A Definitive Guide

Viper Chill

ViperChill received 12,040 visitors from StumbleUpon in May , yet their average time on site was just 26 seconds (overall site average is 2 minutes and 24 seconds) and they each viewed around 1.22 The Stumble button is not the only way to find great content on the site though.

Micro Persuasion: Three Little Tips for Capturing Info Bits Quickly

Buzz Marketing for Technology

« Measure Traffic with the Google Web Site Trends Bookmarklet | Main. Steve, please check out our new site: [link]. Avatar Marketing. Measure Traffic with the Google Web Site Trends Bookmarklet. Mrinal on Measure Traffic with the Google Web Site Trends Bookmarklet.

Enterprise 2.0: social scorecard and social media karma

Laurel Papworth

I couldn’t find anything on his site, and actually wish the whole presentation had been on this concept, rather than just a few minutes. CMS : get karma points AFTER you upload your avatar photo.

Pinterest Review: What is So Pinteresting About Pinterest?

Bill Hartzer

You may or may not have heard, but there is a new social media site called Pinterest. Unlike other social media sites where the main focus is to build a profile, with Pinterest, the emphasis is on “pinning” pictures that interest you to your various pin boards (hence the name Pinterest).

The Ultimate Social Media Etiquette Handbook

Techipedia: Tamar Weinberg

Here are some egregious sins that you must not perform on social media sites. Avoid these violations and learn how to manage and maintain online relationships on a variety of popular social media sites. Add an avatar and a bio at the minimum.