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Top Video Marketing Trends of 2024

Social Media Strategies Summit

more engaging than longer videos, while 66% agree that short-form video is the most engaging of all in-feed social media content formats. Examples include: Synthesia : This platform lets you turn text into studio-quality video content in minutes using AI voiceovers and avatars.

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How to Create a Reader Avatar for Your Blog

ProBlogger

For several years, I’ve been using Reader Avatars (also called Reader Profiles or Personas) on my blogs – and I’ve found them very effective and helpful. To create your first reader avatar, you’ll need to spend some time thinking and writing about a type of reader that you’re either attempting to reach or who is already reading your blog.

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Five Social Channels You May Not Know About

Ignite Social Media

In longer form, Sina Weibo is one of the most popular social media sites in China and is commonly referred to as the “Chinese Twitter”. An article by BBC.com states that 154 million people use it daily with 91% of whom access it via mobile. That’s a pretty big deal right? Original Logo – he looks a little angry.

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Top 17 Social Media Monitoring Vendors for Business

Socialmedia.biz

For instance, internet users create new social media accounts every day. You cannot underestimate the power and impact of social media in the business world today. Previously, people used social media platforms to chat, create friendships, share files, and perform other social activities.

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Instagram vs Facebook: which is best for your brand’s strategy?

Sprout Social

When it comes to social media marketing, Facebook is the big guy on campus. billion users , making it the top social media platform for the total number of active users. Over the past decade, Facebook has redefined the way we look at social networks and also expanded the possibilities of social media for businesses.

Instagram 101
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How to create a YouTube channel for your brand in 5 steps

Sprout Social

YouTube may not be a new player in the social media game. With the importance and popularity of video only growing on social media, developing a YouTube marketing strategy is worth your while–and then some. Part discovery machine, part social platform, YouTube touts over 2 billion monthly active users.

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Snapchat Insights: How to Use the Analytics Tool (And What to Track)

Hootsuite

Tap your Bitmoji/avatar in the top left-hand corner to navigate to the home screen. Shows you the publishers and content sources your audience is spending the most time with. Before Snapchat launched its analytics, marketers had to do a lot of guesswork and screen grabbing to show how the platform contributed to social media goals.

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