How Human is Your Brand? Here are 13 Characteristics of Human Brands

Pam Moore

A brand is not a logo, colors, fancy tag line or even a fancy Super Bowl commercial. A brand is not your Facebook page cover video, Twitter background or set of beautifully designed Pinterest boards or images on your Instagram profile. Your brand is what you say, do and think.

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5 Reasons You Need a Personal Branding Strategy and Plan

Pam Moore

One of the most overlooked aspects of social business and social media is the power of the personal brand. Unfortunately, many marketers and business leaders wrongly assume that personal branding is only for those looking to be “famous” or become some type of online or social marketing “guru.”

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Humanize Your Brand with Data and Social Insights using these 5 Strategies

Pam Moore

It's easy to get lost in a sea of avatars and data insights. Humanizing your brand enables you to build a relationship built on trust, authority and human connection that can be felt in the heart. 5 easy ways to use data and social insights to humanize your brand.

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23 Tips to Build a Brand that is a Sweet Orange in a World of Bitter Apples

Pam Moore

How do you build a brand that is a sweet orange in an online social world of bitter apples? How do the brands that leave lasting imprints in your head do it? Why do you consistently buy one brand over another? There is a reason that the brands, jingles are stuck in your head.

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Could Buyer Personas be Your Secret Weapon for More Leads and Sales with Social Media?

Pam Moore

Executing your social media strategy is similar in that it's easy to skip to the easy parts…the posting on Facebook, Instagram, LinkedIn, Twitter etc. I'm hosting a live training this Friday, August 17th at 2pm with brand new content that has NEVER been shared in a public forum.

Strategy Note: Facebook F8 2019

Ignite Social Media

This week, Facebook held its annual developers conference to announce the road map for their suite of products and platforms. The focus of the F8 announcements supported this statement and how Facebook is building a more privacy-focused social platform. Implications for Brands.

5 Ways to Humanize Your Brand with Data and Social Media Insights

Pam Moore

It’s easy to get lost in a sea of avatars and data insights. Humanizing your brand enables you to build a relationship built on trust, authority and human connection that can be felt in the heart. 5 easy ways to use data and social insights to humanize your brand.

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Instagram vs Facebook: which is best for your brand’s strategy?

Sprout Social

When it comes to social media marketing, Facebook is the big guy on campus. As of June 2019, Facebook has grown to have 2.38 Over the past decade, Facebook has redefined the way we look at social networks and also expanded the possibilities of social media for businesses.

What brands and BTS can teach you about partnerships and social media marketing

Unmetric

At Unmetric, we do something called the #UnmetricBrandStars on Twitter and Facebook. Each day, we trawl through brand posts and feature the most engaging post by a brand on our social handles. In 2019, collaborating with #BTS seems to be the way to go for brands!

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How to Create a Scrappy Brand Blueprint

Convince & Convert

Branding is dead!” ” “Long live branding!” ” Our relationship with the construct of branding is a little sketchy these days. How can you ensure that you’ve built a strong brand behind your marketing megaphone? Branding is dead.

7 Ways to Waste Your Facebook Ads Budget

agora pulse

You are finally getting ready to run a killer Facebook ads campaign. But, before you dive in, let’s take a quick look at some of the quickest ways you can waste your Facebook ads budget — and how to avoid them. Facebook posts with images get up to 2.3

3 Facebook Search Tips You Might Not Know About

agora pulse

Can Facebook search really help you reach your social media marketing goals? Unlike Twitter , Facebook doesn’t have a separate advanced search function. All we’ve got is the “Search Facebook” bar in the top left hand corner.

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Are Social Causes a One Click Pony?

Convince & Convert

In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about thousands of Facebook and Twitter users temporarily changing their avatars in support of marriage equality , currently being debated by the United States Supreme Court.

Eleven Ways Facebook Page Timelines Change Your Content Strategy

SocialFish

The new Facebook page timeline layout changes the way your organization needs to think about content. Custom welcome tabs were also used as a way to convert Facebook fans. But Facebook Pages now make it about the past present and future as well!

21 Top Social Media Sites to Consider for Your Brand

Buffer Social

This will allow you to maximize your brand reach on social media, engage with the right people , and achieve your social media goals. Does it fit your brand image? Facebook – 2.23 So if you want your brand to be on YouTube, I would recommend reading up on YouTube SEO.).

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Eleven Ways Facebook Page Timelines Change Your Content Strategy

SocialFish

The new Facebook page timeline layout changes the way your organization needs to think about content. Previously, a Facebook Page content strategy was primarily focused on two things: Custom Tabs – The the content strategy for custom tabs (landing tabs) focused on engaging visitors with a clear call to action in mind. Custom welcome tabs were also used as a way to convert Facebook fans. But Facebook Pages now make it about the past present and future as well!

Six Links Worthy Of Your Attention #402

Twist Image

Spoiler alert: Avatar is huge." Feel free to share these links and add your picks on Twitter , Facebook , in the comments below or wherever you play. avatar. brand. facebook. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?

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Eleven Ways Facebook Page Timelines Change Your Content Strategy

SocialFish

The new Facebook page timeline layout changes the way your organization needs to think about content. Custom welcome tabs were also used as a way to convert Facebook fans. Here are a 11 things to consider in your new Facebook content strategy: 1. Share your Facebook Page.

35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)

Webbiquity SMM

Facebook is an extraordinary phenomenon. Also included are a few posts from Facebook proponents, and skeptics, to help you determine if you even really need to be concerned with any of this — or if your social media marketing efforts might be best directed elsewhere. Facebook Marketing Tips and Tactics. How to set up a Facebook fan page that works by Direct Creative Blog. How to Better Engage Facebook Fan Page ‘Fans’ by Social Media Examiner. Facebook SEO.

How To Create the Perfect Facebook Fan Page

Techipedia: Tamar Weinberg

Marketers love Facebook. The best place you can place your brand on Facebook is through a Facebook Page (that’s with a capital “P&# , not to be confused with your personal Profile). SEO for Facebook Pages Your Page is visible to search engines!

10 Social Media & Digital Marketing Inspiration Metrics You Can’t Ignore in 2019

Pam Moore

These metrics can only be felt, seen and heard via the people that are behind the avatars, video views, podcast listens, Facebook comments or Instagram likes. Can you now better connect with them via a tweet or Facebook status update?

A More Elegant Question About Pricing

Twist Image

Need I remind you that Snapchat turned down three billion dollars from Facebook back in 2013 (long before anybody had any real clue of what Snapchat could be)? Bitmoji allows you to create a simple cartoon version of yourself (an avatar), and then enables it as an alternative keyboard on your smartphone, so users can up their emoticon game in text messages and emails. A more elegant question of pricing: who is your brand worth the most to? avatar. brand.

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#95: Now is the Hour, 5 Branding Mistakes, and Facebook breaks 250.

Taylor Marek

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me #95: Now is the Hour, 5 Branding Mistakes, and Facebook breaks 250 million July 16, 2009 by Taylor Marek We have an audio comment! Business : 5 Branding Mistakes Don’t make the same mistakes when building your brand. taylormarek me on Twitter Facebook: [link] Taylor is a 21 year old New Media Visionary on a Journey to change the World.

6 Science-Backed Strategies to Get More Followers on Twitter, Facebook, Instagram, and More

Buffer Social

I’ve had my fair share of ego tied to that golden number on Twitter, Facebook, Instagram, and LinkedIn—one day I’ll point out my follower growth to a friend and the next I’ll feel all insecure about the number not being big enough.

5 Key Elements of the Perfect Facebook Ad – Molly Pittman [SSM042]

Buffer Social

Is it possible to create the perfect Facebook ad ? One that increases brand awareness, drives engagement, and leads to sales all in one go? But we needed a true expert on Facebook advertising to find out. Why Facebook Ads are a lot like dating. Molly Pittman on Facebook.

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Social Media Image Sizing Guide [Infographic]

Cody Ward

Consistent branding across your website, print, video, website, and social media accounts is essential in a modern world where consumers are hit with countless advertisements in a single day.

Introducing Facebook Contact View With Message History

Sprout Social

Facebook provides multiple communication touch points for brands and customers to interact. Over time an individual can comment on your post, write on your Page, tag your brand in their status update or reach out to your brand on Messenger. For a customer, Facebook is highly convenient. However, for brands managing a consistent customer experience on Facebook can be incredibly challenging. Facebook Message History Makes Engagement Easier.

#106: Are You Repelling or Attracting Your Potential Customers with Jasmine Star

Amy Porterfield

Because my special guest, marketing and branding strategist Jasmine Star, paints such a vivid picture of her avatar, […]. List Building advertising branding content creation copywriting engagement entrepreneur entrepreneurship facebook instagram interview jasmine star list building listbuilding mindset podcast podcaster podcasting product creation program creation promotions sales selling social media video

Strategies to Ensure an Engaged Social Presence

Harp Interactive

Brian Solis describes engagement as: “Engagement is essentially the first step in building a relationship between your customers and your brand.&#. Reactive engagement is simply responding to direct dialogue to or about you or your brand/business.

Facebook Credit: Zuckerberg next Treasurer of the Internet App2User

Laurel Papworth

Facebook has just announced it’s plans to expand it’s Facebook currency. – will no doubt be encouraged to use this Facebook Credit currency on their external sites. Facebook Money for Social Games. And Zynga are just ONE Facebook game company.

Facebook talks like a pirate. Movember and online community rituals

Laurel Papworth

Want to know how to change Facebook to Talk Like A Pirate? Whether it’s Facebook or Twitter or a blog or forum, always a great idea to agree in advance on viral spiked activities. First, Changing Facebook to Pirate Speak. Change your Twitter avatar to be Santa Claus.

Why Your Brand Is Everything

ProBlogger

What did you think about when I mentioned these brands? Whatever it is that came to your mind is the brand image you associate with that company. When we think about “brands” we think of marketing, business techniques, and icky sales terms. But this article isn’t an article on how to manipulate your brand image, it’s about how to understand and use it. The idea of a brand is a powerful tool that can help you engage your readers, foster trust, and create credibility.

How to Write a Social Media Strategy in 9 Steps

Laurel Papworth

Which Covers: Purpose vs Values, Tribes & Customer Avatar (Targeted Comms),Spaces and Platforms, Roles and Personal Brand Gamification, Engagement Life Cycles & Call To Actions, Key Influencers, Voice & Etiquette, Campaign & Activities, Rituals & Conversation Diary.

Social Media Marketing: The Know How's

Social Media Marketing

The millennials and their millennial means of communication have brought to the fore a new avatar of social media in the face of marketing through the Google Adwords and Sponsored ads which is beneficial both for the brand and the consumers. With channels like Facebook, Snapchat, Twitter, LinkedIn, the marketing avenues have spread its wing-like anything. This new avatar of social media is called Social Media Marketing.

Saying Goodbye to Digital Marketing: Meet the New Me

Ari Herzog

I taught MBA students and small business owners everything from Facebook marketing to email marketing. I logged onto Facebook less. When I removed the Facebook app from my phone and ultimately didn’t care it wasn’t there, my brain started ticking. Footsteps by schick.

Social Media for Schools #NBN October 2016

Laurel Papworth

Facebook or elsewhere). finding and connecting with target markets ( Avatars) across social platforms. social media Australia courses Education Facebook LinkedIn schools Sydney teachers Training Twitter webinar workshops

Why Isn’t Anyone Talking About Live Video Anymore? The Current State of Live

Buffer Social

This week on the Science of Social Media , we hope to give you some fresh perspectives and ideas on what live video could look like for you and your brand in 2019. Facebook Live had just debuted, and you had platforms like Periscope and Meerkat making waves as well.

How to Create an Online Course Your Audience Will Fall in Love With

Socially Sorted

Nail Your Ideal Customer Avatar. I’m talking about nailing your ideal avatar – exactly who is going to benefit from your content or course most, and then speak their language, as if you’re speaking directly to them like a friend would.

Creating Google Plus Business Pages

Janet Fouts

Because this is clearly a direct assault on Facebook pages. Save the Children UK launched their nonprofit page and did a great job setting off their profile with moving photos (hmm, just like Facebook pages eh?). See that little teeny arrow next to your avatar?

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How to Create Visual Content for Social Media on the Fly

SocialFish

Pic Monkey is an amazing desktop app that lets you do everything from making photo and image collages to quickly designing Facebook cover photos, banners, featured posts, avatars and more. Choose from a wide range of colors to match your branding. My favorite free (or cheap!)

When Does Social Media Really Work?

Direct Marketing Observations

Recently in the Wall Street Journal, there was an article titled , Why Successful Branding Still Happens Offline. The article was good but it was really similar to a thousand other articles that I have read over the years about how brands need to do this or that in social in order to be successful. Basically where social takes off and takes on magical tones is when we get to associate a name with a physical face and voice and not an avatar.

Five Social Channels You May Not Know About

Ignite Social Media

The main ones like Facebook, Twitter, Instagram and Pinterest? If you’re a brand that offers your products or services anywhere other than the United States you may want to look into these guys. You can see in this screenshot where you can log in using your Facebook account.

11 Sure-Fire Ways to Get Me to Unfollow You on Twitter

Almost Savvy

Yeah, I don’t really know what you’re wearing, or not, when you’re actually tweeting, but please put some clothes on that avatar. You have the default Twitter avatar or are using a photo of your dog.