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How To Start A Mobile Marketing Strategy

The Realtime Report

How To Start A Mobile Marketing Strategy. Have you considered mobile marketing as part of your advertising strategy? If you haven’t, you probably should, because mobile ads can often be one of the best ways to communicate with an audience. Here is how you can embark with a successful mobile marketing strategy.

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Facebook Brand Engagement Grows 896% Year-Over-Year

The Realtime Report

Mobile engagement is also way up; around one-quarter of Facebook engagement came from mobile users. Mobile engagement on Facebook rose 4X since Facebook Timeline rolled out. A new study by Adobe found that brand engagement (defined as likes, comments, and shares) on Facebook rose 896% year-over-year.

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10 Impressive Examples of AI in Marketing

Social Media Strategies Summit

According to Persado, the company already works with 250 marketers across categories including retail, finance, and hospitality. Starbucks is one example of a brand that is using its loyalty card and mobile app to collect and analyze customer data. Starbucks Uses Predictive Analytics to Serve Personalized Recommendation.

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This Week in Social Media – 5/8/2013

Social Media Marketing

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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The Truth In Digital Advertising

Twist Image

As expected, mobile was a beast, growing 66%, from $13 billion in 2014 to $21 billion in 2015. When it comes to the mobile revenue total ($11 billion), the vast amount of the spend comes from display-related mobile formats such as video, according to this IAB report (meaning: not search). automotive. mobile advertising.

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Recognizing our Agency Partner Founding Members

Sprout Social

Friendemic specializes in online reputation tools, using their proprietary review tracking and management product, for many of the world’s largest automotive brands, retail-level dealer groups, individual dealerships and retail businesses nationwide. Koch Communications. Bloomerang. CF Search Marketing. Arkside Marketing, Inc.

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When Social Comes To Your Automobile

Small Business Mavericks

There’s a growing technology boom in the automotive industry that is based entirely on telematics. Here’s another scenario: Suppose a customer of yours is driving by your retail shop. It utilizes in-dash technology to deliver real time data through the Internet for the benefit of drivers and their friends.