Sprout Social

OCTOBER 16, 2023

This article will unpack how social media insights are essential to understanding younger consumers and how brands are using that data to transform and reach new audiences. For example, a life insurance brand may want to appeal to both older and younger generations. They want businesses to be true genuine and true to themselves.

Brands 113

Brands How To Authentication Collaboration 113

Hootsuite

JULY 4, 2022

You’re probably already managing several social media platforms for your brand. While TikTok users favor authentic, low-production content, there’s still an investment involved in executing clever and engaging videos. Does TikTok and the opportunities it provides align with my social media goals? Definitely.

Questions 104

Questions Insurance Banking HootSuite 104

Convince & Convert

FEBRUARY 8, 2017

There is a new strategy that baffles some people’s social media. I wanted to write about something that would resonate with every business owner active on social media: the topic of making money through the use of social. Psychology plays an important role in driving traffic from social media.

Social Media 60

Social Media Insurance Engagement Research 60

Pam Moore

APRIL 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. How to have a never ending flow of content ideas for social media, blog posts, video and more! Insurance agents. Want the blueprint for social marketing success right now?

Industry 152

Industry Real Estate Insurance Content 152

Oktopost

SEPTEMBER 9, 2021

From creating meaningful interactions to drive lengthy sale cycles to ensuring your initiatives follow the guidelines of the Health Insurance Portability and Accountability Act of 1996 (HIPAA), there’s certainly no shortage of daunting obstacles quarter over quarter.

Automotive 112

Automotive B2B Marketing Apple 112

Sprout Social

NOVEMBER 17, 2022

Use video to carry out a social media contest. Give your engagement a boost by creating a social media contest fueled by video. MeUndies collaborated with creators like Lauren-Ashley Beck to promote their social media contest, #GetSpookywithMe. A post shared by Figo Pet Insurance (@figopet).

Types 117

Types Instagram Brands Collaboration 117

The Realtime Report

JANUARY 27, 2020

Many of the major purchases you make during your lifetime or the financial transactions for utilities, cellular service, and insurance rely on your credit score for favorable terms. Use FDIC-insured Accounts. The FDIC is authorized and secure insurance that works with major financial institutions to protect your savings.

Data 91

Data Insurance Banking Retail 91

Pam Moore

AUGUST 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. How to have a never ending flow of content ideas for social media, blog posts, video and more! Insurance agents. Want the blueprint for social marketing success right now?

Industry 132

Industry Real Estate Insurance Content 132

Sprout Social

FEBRUARY 26, 2024

Welcome back to the Post Performance Report (PPR), a series where we compile and analyze social media posts and campaigns inspiring us, and breakdown what makes them so genius. According to The Sprout Social Index™ , the most memorable thing brands can do on social is respond to their customers.

Report 65

Report Atlassian Brands Sentiment 65

Pam Moore

DECEMBER 26, 2019

Businesses of all sizes from solo-entrepreneurs, startups, small businesses to Fortune 50 brands often turn to social media and digital marketing agencies to help them develop a social media and digital marketing strategy. Many business leaders struggle with budget allocation for social media and digital marketing.

Questions 78

Questions Social Media Proposal Marketing 78

Likeable

JULY 1, 2020

Recently, the brand has been sharing wellness tips on social media in addition to an Instagram Live series featuring a variety of guests who share their advice for self-care. She also appeared earlier this year on our All the Social Ladies podcast , where she talked with our hosts, Jenn and Michelle, about social media.

Industry 134

Industry Insurance Marketing Yahoo 134

Pixlee

JULY 21, 2021

This also shows site visitors a diverse range of customers, so they can more easily identify who they relate to through authentic content. Interactive content like Instagram polls, asking questions in your social media captions, and hosting live streams are great ways to engage with your audience.

Engagement 98

Engagement UGC Content Insurance 98

Kikolani

DECEMBER 21, 2010

I believe that one of the best things you can do though social media is build your brand. There are various ways to insure consistency in your communication, offline and online. Social media has its own distinctive traits, which make certain strategies work best in achieving consistency. Image Credit.

Social Media 163

Social Media Brands Insurance StumbleUpon 163

Pam Moore

SEPTEMBER 14, 2018

However, particularly when it comes to social media and digital marketing, it is very easy to quickly fall into a rabbit hole or wild social media goose chase where you wind up chasing some shiny new social object that could drive you to wasted days, weeks or even months of your time. Here’s why.

Social Media 163

Social Media Marketing Training Industry 163

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Convince & Convert

JUNE 24, 2010

I’ve been thinking lately about why I got involved in social media. But as I pondered this connection, I realized that there was a portion of the advertising world that shared a lot of elements with social media – infomercials. Authenticity You can’t lie in infomercials. But, I’m not.

Social Media 121

Social Media Strategy Social CRM MySpace 121

Pam Moore

AUGUST 7, 2018

Are you doing everything the “experts” tell you to do but still are not seeing measurable business results with your online marketing, social media and digital marketing efforts? Are you sick and tired of being sick and tired of no ROI from your time and money invested into social media? Webinar Details: .

Social Media 112

Social Media How To Training Industry 112

Pam Moore

SEPTEMBER 14, 2018

However, particularly when it comes to social media and digital marketing, it is very easy to quickly fall into a rabbit hole or wild social media goose chase where you wind up chasing some shiny new social object that could drive you to wasted days, weeks or even months of your time. Here’s why.

Social Media 103

Social Media Marketing Training Industry 103

Pixlee

JULY 26, 2021

Pixlee can be used to integrate UGC into your brand’s website and increase engagement using authentic content. . The pet insurance brand used UGC from their hashtag #withTrupanion social media contest to drive their target audience to their website by including a link in the swipe up feature on their story: .

Instagram 98

Instagram UGC Real Estate Insurance 98

Pam Moore

AUGUST 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. How to have a never ending flow of content ideas for social media, blog posts, video and more! Insurance agents. Want the blueprint for social marketing success right now?

Industry 60

Industry Real Estate Content Insurance 60

Social Media Strategies Summit

OCTOBER 30, 2019

There is no shortage of reasons for brands to move away from the social media giant, Facebook. of businesses also report maintaining a presence on Facebook ( 2019 State of Social Media Report ). To increase engagement across this campaign, Aflac looked for ways to demonstrate authenticity and transparency.

Brands 108

Brands Facebook Journal Issues 108

Diva Marketing Blog

MAY 18, 2011

I asked five successful women if they would share their opinions and use of personal "social media" branding. In Part 1 of Social Media Can "Help" Build & Promote Your Personal Brand Amanda, Em. In part 2 they talk about authenticity and how they align the brand promise of their organizations with their own values.

Social Media 73

Social Media Brands Insurance Forums 73

Pam Moore

SEPTEMBER 11, 2019

Have you ever presented what you thought was an amazing digital marketing, social media, content marketing or social selling plan to your CEO or top executives and all you got back was a dead stare and a big fat “NO”? Top 3 Reasons CEOs fear Digital Marketing, Social Media and Social Selling.

Social Media 60

Social Media Training Template Templates 60

Pam Moore

JULY 20, 2020

What if we post something on social media that makes people mad? Make sure your communication is authentic, helpful, human and kind. How to continue to build relationships via authentic conversations. The power of emotional currency and how to get more of it authentically to grow your business.

Strategy 78

Strategy Marketing Authentication eBook 78

Pam Moore

JANUARY 14, 2020

Share an inspirational quote on social media. Every employee is a walking, talking, tweeting, social media posting representation of your brand. Brand messages are re-shared 24x more frequently when posted by an employee versus the brand's social media channels. Share a video on Facebook. Send a tweet.

Brands 78

Brands Training Template Templates 78

Pam Moore

JULY 20, 2020

What if we post something on social media that makes people mad? Make sure your communication is authentic, helpful, human and kind. How to continue to build relationships via authentic conversations. The power of emotional currency and how to get more of it authentically to grow your business.

Strategy 78

Strategy Marketing Authentication eBook 78

Pam Moore

SEPTEMBER 20, 2020

With more than 700 million members in more than 300 countries and regions, LinkedIn has become a power house of digital opportunity for brands and social savvy marketers who know how to build relationships and ignite their brand with authenticity. Social currency on the web today = attention + action.

LinkedIn 78

LinkedIn Engagement Strategy Authentication 78

Pam Moore

AUGUST 7, 2018

Are you doing everything the “experts” tell you to do but still are not seeing measurable business results with your online marketing, social media and digital marketing efforts? Are you sick and tired of being sick and tired of no ROI from your time and money invested into social media? Webinar Details: .

Social Media 60

Social Media How To Training Industry 60

Pixlee

APRIL 18, 2022

This is a good way to expand your brand’s online community while developing a solid relationship with a social media expert in your sector. This customer uses its influencer cat page to praise pet insurance brand Trupanion for the benefits they’ve reaped from using the service.

Influencer 52

Influencer Marketing How To Collaboration 52

Buzz Marketing for Technology

OCTOBER 25, 2013

Some major sites, such as insurer Progressive, are setting the bar high in terms of creating customer experiences that are authentic, engaging, relevant and useful for mobile buyers. Successful brands have a holistic approach rather than approaching social media as a stand-alone tactic. Internet users.

Mobile 225

Mobile comScore Insurance Advertising 225

Sprout Social

NOVEMBER 28, 2022

This also goes for sharing news about your company from other websites and media outlets. Pet insurance company Figo has a highlight dedicated to Stories with links leading to their blog. This is especially useful for brands who rely on long-form content, like media companies. Behind the scenes. Introduce your team.

Instagram 125

Instagram Engagement Brands Avatar 125

Pixlee

MARCH 8, 2018

strategies like content marketing and social media marketing are being implemented more. How does bolstering social communities generate revenue? . Building community on social media platforms helps to spread the word about a brand. messaging apps and social media, brands can post frequently, respond quickly to.

Communities 48

Communities Brands Pharmaceuticals Community building 48

Hootsuite

OCTOBER 5, 2023

Social media mistakes happen. So how do you stay out of hot water and consistently stay engaged with your social media audience? Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. What is Proofpoint for social media?

Social Media 98

Social Media HootSuite Insurance Policies 98

Diva Marketing Blog

OCTOBER 21, 2010

Social (media customer) service" and the "social customer" are impacting how business is being conducted and will be conducted. social service.". So like any good social media diva I dropped a question on a couple of social networks: More companies are using social media to support their customer service strategies.

Industry 89

Industry Social Media Loyalty Resources 89

Pam Moore

JANUARY 23, 2019

If you are new to content marketing, digital marketing or social media you may have heard the term “evergreen marketing” by the experts and not been certain what it is or why you need it. You need a structured plan to be successful using social media. Sign up now to become a founding member.

Content 60

Content How To Marketing Analysis 60

Pam Moore

JUNE 21, 2019

Content marketing is not a new shiny object invented via social media. Without content and humans, social media and digital marketing wouldn't exist. If you are working with a digital marketing or social media marketing consultant or agency be sure to look behind the magic curtain.

Content 113

Content Marketing Loyalty Findability 113

Convince & Convert

APRIL 27, 2012

This is Episode 13 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Ryon Harms , the head of social media for Farmers Insurance. Some people know you, many people on the podcast of course know you for your work in the social media research area.

Insurance 115

Insurance Journal Research Hashtag 115