Hootsuite

DECEMBER 6, 2021

Contests and giveaways can allow authentic user engagement, bringing your audience closer to your page, brand, and ethos. Plus, your followers will love to see it — UGC serves as social proof, showing your followers and first-time account visitors that your brand is loved by the community. Hashtag contest. Plan your contest.

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Keyhole.co

JANUARY 30, 2024

That’s why, their social media marketing revolves around adventure sports and outdoor activities. The brand curates content around adventure sports, shares UGC, and uses catchy captions and relevant hashtags to appeal to adrenaline junkies — their target audience on social media. So what are you waiting for?

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Hootsuite

AUGUST 19, 2020

For a limited period of time, Coors Light promised a six-pack to anyone who tweeted at them using the campaign hashtag. The campaign was a twist on their branded hashtag , #ExploreBC, building on existing brand recognition and usage. They created a simple, clear campaign hashtag. for engaging in the campaign hashtag.

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agora pulse

MARCH 24, 2020

It’s officially an octothorpe, and everyone on social media calls it a “ hashtag.” A hashtag is used right before a word to help categorize content on social media channels. More info about hashtags: Quick Tips for Making the Most of Your Hashtags. Brand authenticity. No fluff, no smokescreen.

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agora pulse

JULY 16, 2019

UGC is a powerful storytelling technique as it means recruiting your customers to tell their own stories. Collate stories with hashtags. Hashtags such as #LikeAGirl, and #ThisGirlCan became amazing collections of stories. Nike always pairs its videos with a hashtag. Curate user-generated content. Utilize influencers.

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Ignite Social Media

JUNE 17, 2016

Additionally, Airbnb frequently showcases user-generated content (UGC), an excellent method to strengthen consumer relationships and authentically connect with customers. Red Bull talks about activities that require energy, like intense sports, traveling, or exams. Disney Pixar. You’ve got a Snapchat friend in Disney Pixar.

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Sprout Social

MARCH 27, 2023

Components of a social media campaign include: Organic posts Paid promotions Contests and giveaways Branded hashtags User-generated content Creator partnerships Social media campaigns are often part of an omnichannel strategy. By reposting UGC, you fulfill your audience’s expectations, while saving your own team time and creative resources.

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Later

DECEMBER 13, 2019

Sarah Nicole added that by switching her thought process to “caption first, and image second,” it allowed her to be more journalistic in her approach, while being able to share more vulnerable and authentic moments of her life with her followers. . Instagram Predictions 2020 #4: Authenticity Will Lead the Way for Brands and Influencers.

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