No-chella: Why Brands Need to Look Beyond Music Festivals for Community-Driven Success
Pixlee
APRIL 25, 2019
Streaming a live event by definition involves a layer of interactivity, Brands can kickstart a new wave of Coachella success by reaching out mid-concert, with new events, technical breakthroughs, and UGC-focused shopping experiences made possible through a sense of community driven by live-streamed stages and sets. Year-Round Influencers.
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