Remove Authentication Remove Geotagging Remove Influencer Remove UGC
article thumbnail

No-chella: Why Brands Need to Look Beyond Music Festivals for Community-Driven Success

Pixlee

Streaming a live event by definition involves a layer of interactivity, Brands can kickstart a new wave of Coachella success by reaching out mid-concert, with new events, technical breakthroughs, and UGC-focused shopping experiences made possible through a sense of community driven by live-streamed stages and sets. Year-Round Influencers.

article thumbnail

#SproutChat Recap: Creating Content for the Travel Industry

Sprout Social

Storytelling and showcasing a natural, authentic scenery and experience can go a long way. If you don’t have the resources in-house, ask for permission on Instagram to use geotagged posts or hire a freelancer. SproutSocial A1: Definitely visual UGC! — CrowdRiff (@CrowdRiff) January 18, 2017. Storytelling. SproutChat.

Travel 40
article thumbnail

Social Media Terminology: Social Media Words You Need to Know

agora pulse

Brand authenticity. Brand authenticity is the “realness” of a brand. Brand authenticity includes a brand voice (how your brand “sounds”) and brand engagement (how a brand interacts with its audience). Influencer. Someone in your industry who can influence your target audience is called an influencer.