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Twitter ecommerce: How to embrace the next social shopping frontier

Sprout Social

But where does Twitter fit into the social commerce landscape, and who is buying on Twitter? To answer this, we reviewed Twitter’s latest ecommerce features and looked to brands mastering them. We also explain how you can leverage these features to sell on Twitter and best practices to get started. Twitter Shops.

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How to Maintain Your Brand’s Authentic Voice

Convince & Convert

Brooks Thomas , Communications Specialist at Southwest , joins the Social Pros Podcast this week to discuss the progressive setup of the Southwest social media team, the widespread success of a long-running corporate blog, and keeping an authentic voice for a large brand. The RSS feed is: [link]. This, they hope, keeps it authentic.

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Unraveling Meta Threads: What we learned from our first 30 days on the network

Sprout Social

Key features as of August 2023 include: Quick follow , which allows users to follow accounts they see in their feed without navigating to their profile by simply tapping the plus icon in the corner of the other user’s profile picture. The Following feed displays posts only from profiles you follow.

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TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

SocMed Sean

TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns. Consumers today are much savvier and appreciate authenticity.

Trends 147
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Social Media News Ticker: Facebook Tests ‘Save for Later’ Reading Feature, Twitter Beefs Up Security

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Foursquare and Buffer: Facebook. Facebook testing Timehop-like feature to surface past news feed posts – Facebook is testing a new feature that will help users surface old posts from their Timeline (AllThingsD).

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Are You Doing Influencer Marketing Right?

Firebelly

Basically, amplifying content in a meaningful and authentic way. Let influencers tell an authentic story. Include all platforms (Facebook, Twitter, YouTube, etc.). Feed your content to brand assets like microsites and content hubs. How do you know if you are doing influencer marketing right? Step 1: Identify Influencers.

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Social Media Stories: What Brands Need to Know About Ephemeral Content

Ignite Social Media

Recently, LinkedIn and Twitter were the latest to announce the launch of a stories format on their channels. Twitter, LinkedIn, and YouTube now have their own Stories feature. Brand Marketing Opportunities: Instagram Story Ads – just as you would run a promoted post in the feed, you can do the same in Instagram Stories.