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What Marketers Need to Know About TikTok

Ignite Social Media

billion app installations and over 500 million monthly users, placing it ahead of other social networks such as Twitter, Snapchat, and Pinterest. This time spend is equivalent to the time spent on Facebook and Instagram and higher than the time spent on Twitter and Snapchat. Authenticity matters here, so let your hair down!

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7 steps to a successful social media video marketing strategy

Sprout Social

With the introduction of Live streaming videos, an interest in brand authenticity and accessible editing apps, it’s easier than ever to dip your toes into the video marketing world. The video can not only be used in Facebook as a feed post but can also be promoted as a social ad. Landscape feed. Portrait feed.

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What Is a UGC Creator? Follow These 5 Steps To Become One

Hootsuite

A UGC creator is someone who creates sponsored content that appears authentic but is designed to showcase a specific business or product. Creators usually film and narrate the content from their perspective, which gives it an authentic feel. It feels authentic. Step 1: Figure out your filming setup.

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Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. But with its forays into films and collaborations with other pop culture icons, the brand is an adult favorite, too. million Twitter: 1 million LinkedIn: 1 million TikTok: 951.9K

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TikTok Marketing for Video-Obsessed Marketers

Pixlee

TikTok is a video-exclusive platform, and marketing on TikTok means authentic, relatable videos – regardless of your budget. Tapping into this saves time and helps your brand feel more authentic. Although not as self-serve as Facebook or Twitter, TikTok offers functionality for you to advertise your brand on TikTok.

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The Ultimate Guide to Social Media Live Streaming in 2020

Hootsuite

Social media live streaming is dynamic, authentic and engaging. You’re in their feeds right next to their sister’s cat vids: you’re basically BFFs now, right? Viewers are hungry for authenticity , so don’t worry about a fancy set or perfect lighting. Facebook or Twitter? authenticate your LinkedIn account.

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Instagram Reels vs TikTok: What You Need to Know

Keyhole.co

The videos can be filmed directly with the IG Reels camera or you can upload them from your camera roll instead. IG Reels can be uploaded to Instagram Stories, or you can find them shared on the feed as an addition to a Reels gallery of users’ profiles. Source: Instagram. Instagram Screenshot by Shelby Brown/CNET.

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