Pixlee

JANUARY 29, 2019

The solution: With the Pixlee platform, users can send UGC straight to the Facebook ad platform to scale their ad content. Marketers can increase their click-through rate on ads by 35% by using permissioned UGC. And how do you quickly match UGC with the corresponding text reviews? AI Powered UGC. UGC-Powered Email.

UGC 60

UGC Features Curation Influencer 60

Ignite Social Media

JULY 19, 2019

Yes, their main feed is chock-full of stunning imagery, but they also share great content on Instagram Stories and IGTV that gives travelers the inside scoop on their next trip that they crave. A key part of our social strategy is the curation of UGC. One look at their feed, and you’ll be itching to book your next getaway.

Travel 94

Travel UGC Brands Tourism 94

Webbiquity SMM

JANUARY 28, 2020

Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events. Social media hubs can help in building trust by displaying UGC, i.e. social proof, of satisfied users.

Social Media 168

Social Media UGC Aggregator Eventful 168

Ignite Social Media

SEPTEMBER 18, 2018

Share Feed Posts to Stories. As of mid-May, Instagrammers can share public posts from their Feed into Stories. This update is a way to get eyes on content that users might otherwise miss in their feed. Now, Instagram is making it somewhat easier for brands to find and share UGC with @mention sharing in Stories.

Instagram 139

Instagram Tools UGC Feed 139

Sprout Social

DECEMBER 15, 2021

Attract new customers: TikTok is all about creating authentic, engaging content that feels human and personal. The first thing you notice when you open the app and scroll through the feed is the seemingly endless amount of video content on the platform. The more authentic you are, the better you’ll do on TikTok.

How To 130

How To Hashtag Influencer UGC 130

Hootsuite

NOVEMBER 28, 2022

User-generated content (UGC) is original, brand-specific content created by customers and published on social media or other channels. UGC acts as a trust signal, taking your brand authenticity to the next level. Only four of these 12 recent posts on the Starbucks Instagram feed are brand marketing posts.

Social Media 122

Social Media UGC How To HootSuite 122

Hootsuite

JULY 6, 2022

Businesses, their partners and qualified public Instagram accounts can slap them directly onto: feed posts, Instagram Stories, IGTV videos, Reels, Guides, and. But only on their feed photos, as video and Stories aren’t yet supported. When people see tagged products in the content on their feed, they can purchase effortlessly.

Instagram 117

Instagram HootSuite UGC Influencer 117

Pixlee

JUNE 8, 2020

From small direct-to-consumer brands to globally renowned luxury brands, user-generated content (UGC) can help brands connect better to consumers. In fact, UGC is one of the most scalable, cost-effective ways to create a relatable experience for customers. UGC works because it is relatable. UGC does precisely that. .

UGC 56

UGC Content Authentication Study 56

Sprout Social

NOVEMBER 29, 2023

The platform wants its users to engage authentically and organically, so Instagram put together limits and penalties for tactics they see as potentially gaming their algorithm. Instagram automations available: Scheduling and publishing Auto-responders and suggested replies in DMs Hashtag discovery Sourcing UGC 2.

Instagram 113

Instagram Tools Strategy Hashtag 113

Sprout Social

APRIL 6, 2022

David Outwear tags individual products in their in-feed posts. As potential customers scroll through their feeds, if an image catches their attention, they can quickly ascertain the price and product details without having to leave the platform. They regularly use videos to promote their products in the Facebook feed.

Examples 111

Examples Brands Facebook Retail 111

Sprout Social

MAY 26, 2022

One way to keep current is to regularly investigate the Discover feed, represented by a magnifying glass in the app. Choose to showcase your inventory with product tags on in-feed videos, LIVE shopping or your product showcase tab. Be authentic, stay consistent in your brand voice and values, and humanize your account, if possible.

Examples 141

Examples Campaign Tips UGC 141

Pixlee

OCTOBER 24, 2018

The holidays are the most important time of year for your eCommerce business—and authenticity is on the top of every consumer’s mind right now. If you want to make an impact this holiday season—and earn the sales to match—develop your authentic eCommerce brand now. This authentic messaging is what sets you apart from competitors.

Authentication 42

Authentication Brands CSR Hotels 42

Pixlee

FEBRUARY 8, 2021

And the trouble is that it still affects you, even if you’re consuming the content passively while scrolling through your feed. 2: Build a Strong, Inclusive Community With UGC. Check out these user-generated content examples to begin creating a UGC campaign strategy that inspires your audience to participate .

Social Media 97

Social Media UGC Marketing Communities 97

Pixlee

OCTOBER 14, 2021

They are looking for more authenticity, purpose, and transparency. Either keep your videos simple to maintain authenticity or go all out and hyper-optimize for engagement by resharing user videos, participating in TikTok challenges, or even putting together captivating social videos. TikTok is Full of User-Generated Content (UGC).

Strategy 86

Strategy Brands UGC Apparel 86

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . UGC Best Practices #1: Be Original with Your UGC.

UGC 60

UGC Content Instagram Hashtag 60

agora pulse

SEPTEMBER 18, 2019

User-generated content (UGC) is a game-changer for businesses. But is UGC worth all the effort? To get all these incredible benefits of UGC, however, you need to actually encourage customers to create content! Run UGC-oriented campaigns. If you want UGC, you need to run UGC-focused campaigns.

UGC 89

UGC Brands Content How To 89

Pixlee

AUGUST 25, 2021

Feature User-Generated Content (UGC) Creatively. Be on the lookout for posts mentioning your brand or industry-related hashtags, identify your existing fans within your follower base, or use a UGC platform like Pixlee to automatically pull in high-quality content from your community. Use Hashtags to Encourage UGC and Feedback.

Instagram 86

Instagram UGC Brands Hashtag 86

Pixlee

AUGUST 10, 2020

TikTok is a video-exclusive platform, and marketing on TikTok means authentic, relatable videos – regardless of your budget. User-generated content (UGC) goes a long way on TikTok. Tapping into this saves time and helps your brand feel more authentic. Creating Compelling Content on TikTok.

Video 98

Video Marketing UGC Hashtag 98

Ignite Social Media

AUGUST 2, 2022

The For You feed is what makes TikTok so addictive. We get it, not everyone is a content superstar, but this brings authenticity to the brand. However, if you’re starting out on your TikTok Marketing Strategy, we have listed down here our top 7 strategies that are sure to give you results. Understand the TikTok Algorithm.

Strategy 175

Strategy Marketing Banking Influencer 175

Hootsuite

MAY 18, 2023

Short videos are intended to be quick, easily digestible content for viewers scrolling through social media feeds or other outlets. On platforms like Instagram, TikTok, and Snapchat, users are used to scrolling through vertical feeds and will be more likely to watch your content if it’s in the same format.

Video 112

Video HootSuite How To UGC 112

Pixlee

JULY 22, 2020

More than half of all brand discovery ( 52% ) is happening in public social feeds. Social contests are also a practical way to provoke more user-generated content (UGC), real customer photos from your fans and followers. Kimpton’s UGC gallery features sourced UGC similar to the content collected in social media contests.

Social Media 56

Social Media Tools UGC Curation 56

Pixlee

FEBRUARY 3, 2021

Yakima is also able to repurpose ambassador content for other campaigns, providing a more authentic strategy to connect with the right potential customers. Not only is UGC 35% more memorable than other media like traditional branded content, but it is also 50% more trusted. Partner with influencers to promote your brand and products.

Instagram 98

Instagram Tips Discount UGC 98

Keyhole.co

SEPTEMBER 13, 2023

When a user searches for a specific hashtag or clicks on one, Instagram shows a content feed with the same tag. The more engagement your content attracts on different explore feeds, the better visibility your brand gets on Instagram. It also humanizes your business by increasing authenticity and relatability.

Hashtag 52

Hashtag Trends Instagram UGC 52

Social Media Strategies Summit

JANUARY 3, 2019

In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. It also drives engagement, posts with UGC have a 4.5% higher conversion rate than non-UGC posts. 5 Glossier.

Instagram 139

Instagram Brands UGC Travel 139

Hootsuite

JULY 5, 2022

It’s interesting they don’t actually mention main feed photo posts at all here – likely because photo posts are the least likely to get your content in front of new eyeballs, since they’re limited to your followers with no native option to repost. But the distinction between in-feed video and Reels looks to be in flux. photo posts.

Instagram 110

Instagram Strategy HootSuite Hashtag 110

Later

NOVEMBER 13, 2019

Instagram aesthetic trends are constantly evolving — but what does 2020 hold for your feed? . From the “no-edit edit” to homemade memes and the obsession with carousel posts, your Instagram feed is about to become more creative than ever. . Check out how influencer @jlbabe has adopted this cool look in her feed: .

Instagram 85

Instagram Trends UGC Meme 85

Hootsuite

APRIL 3, 2023

But it’s not all altruistic here, babe: People love to see free educational content in their news feeds — and sharing lots of it is one of the oldest strategies in the book to earn trust. Live video is a powerful tool for building authentic connections. Trust = sales. Don’t forget that social media is all about connection. What’s that?

Engagement 110

Engagement UGC Facebook HootSuite 110

Pixlee

JUNE 14, 2021

In 2016, Instagram migrated from a reverse-chronological feed to an algorithm-based feed for displaying content. Your goal is to make people visit your account regardless of if they see your content in their feed. A surefire way to engage your audience is through user-generated content (UGC). Add Value with Your Captions.

Instagram 52

Instagram UGC Apparel Hashtag 52

Pixlee

AUGUST 25, 2021

Feature User-Generated Content (UGC) Creatively. Be on the lookout for posts mentioning your brand or industry-related hashtags, identify your existing fans within your follower base, or use a UGC platform like Pixlee to automatically pull in high-quality content from your community. Use Hashtags to Encourage UGC and Feedback.

Instagram 68

Instagram UGC Brands Hashtag 68

Pixlee

AUGUST 23, 2021

Instagram has product tags in feeds, product stickers in stories, and a shopping destination option in the explore button. UGC helps develop brand loyalty, which in turn will lead to increased sales and also allows for helpful product feedback. Brands can drive traffic from Instagram using UGC and making content fully shoppable.

Features 52

Features Brands UGC Loyalty 52

Pixlee

AUGUST 23, 2021

Instagram has product tags in feeds, product stickers in stories, and a shopping destination option in the explore button. UGC helps develop brand loyalty, which in turn will lead to increased sales and also allows for helpful product feedback. Brands can drive traffic from Instagram using UGC and making content fully shoppable.

Features 52

Features Brands UGC Loyalty 52

Later

FEBRUARY 16, 2021

As a result, Knix was able to execute an awesome campaign, powered by their community, with user-generated content (UGC). UGC is a great way to humanize your brand. Want to easily find and curate user-generated content for your feed? Upgrade to a Growth or Advanced plan to collect content by Tags or Mentions! Smash & Tess.

Campaign 91

Campaign Social Media Brands Apparel 91

Sprout Social

OCTOBER 19, 2022

The thing is—consumers trust content from creators because it feels authentic. While we did our own product shoots in-house, we also wanted more UGC-style photos and video clips to incorporate into our social media feed and email content post-launch. That’s what separates creator content from content built in-house.

Campaign 103

Campaign Content How To Influencer 103

Sprout Social

NOVEMBER 14, 2023

“Authenticity”—there’s no question that it’s one of the biggest social media buzzwords. But don’t be fooled—authentic marketing is only becoming more important. But at the same time, the Index also found that authentic, non-promotional content is the number one thing consumers don’t see enough from brands. Let’s get into it.

Authentication 120

Authentication Tips Marketing UGC 120

Social Media Strategies Summit

JANUARY 28, 2021

To keep the feed looking clean and aesthetically pleasing, Instagram will minimize your captions to show only the first few lines. However, when someone is actively scrolling through the feed, it’s a long pause. Be Personal and Authentic. Source: Harvard Business Review. Optimize the First Three Lines.

Instagram 130

Instagram Engagement Brands How To 130

Ignite Social Media

MAY 4, 2020

Brand Marketing Opportunities: Instagram Story Ads – just as you would run a promoted post in the feed, you can do the same in Instagram Stories. This content also takes prime real estate on your profile just above your feed posts. Source: Statista. Source: Facebook.

Social Media 121

Social Media Brands Content Real Estate 121

Pixlee

DECEMBER 15, 2021

More User-Generated Content (UGC). User-generated content (UGC) refers to media created by individual users (on social media or shared directly) rather than by a company or organization, and is a powerful content type for brands looking to add social proof and community focus to their marketing efforts. Trends to Watch in 2022.

Social Media 52

Social Media UGC Marketing Influencer 52