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Personal Branding: Authenticity vs Transparency – Do You Know the Difference?

Pam Moore

As many brands are challenged to become human, engage with their community of customers, prospects, stakeholders, and competition a few of the questions we hear most are: What do I talk about? ” To understand this, let's first dig into the definition of authenticity and transparency.

What You Need to Know About Influencer Marketing in 2018: FREE Webinar Nov 30th

Pam Moore

Do you want to tap into the power of influencer marketing but don't know where to start? Or maybe you have tried utilizing influencer marketing only to experience frustration in finding the right influencers, knowing how to engage them and lack of overall business results for your efforts?

Influencer Marketing: 10 Top Mistakes Brands Make and How to Fix Them

Pam Moore

Influencer marketing is expected to be a $6.5 Influence marketing is helping brands of all sizes big and small engage their dream customers, ignite communities, increase brand awareness and nurture powerful relationships. Influencer marketing is not the same as earned media.

Influencer Marketing 101: How to Partner with Influencers to Co-Create Content that Activates Your Ideal Customer

Pam Moore

There is not a lack of blogs to read, LinkedIn, Facebook and Instagram live video streams to engage in, YouTube channels to watch, or podcasts to listen to. Influencer Marketing – Breaking Through the Noise. How to work with influencers to create co-created content.

Don’t Listen to the Facebook Fear Mongers – What You Need to Know on Newsfeed Changes 2018 Webinar

Pam Moore

Do not get freaked out over the fear mongering “Facebook for business is doomed” posts! Yes, Facebook is making more changes to the Facebook newsfeed algorithm. This is the same trajectory Facebook has been on for years. This does not mean Facebook is doomed.

Do Social Media Engagement Metrics Really Matter for Your Business and Why?

Pam Moore

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. Why do advertisers love engagement? The more you click, the more you comment, the more you engage, the more content that gets seen. Does engagement matter?

Do Social Media Engagement Metrics Really Matter for Your Business and Why?

Pam Moore

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. Why do advertisers love engagement? The more you click, the more you comment, the more you engage, the more content that gets seen. Does engagement matter?

Marketing Nutz Launches Social Profit Factor: Social Media, Branding Training Academy for YOU!

Pam Moore

Courses with engaging and detailed video, video tutorials, worksheets, cheatsheets and more cover everything from social media strategy, audience marketing, personal branding, business branding, content marketing to Facebook, Twitter and Instagram, plus LOADS more.

Influencer Marketing for Small Business: 7 Steps to Finding the Right Influencers (+ Free Templates!)

Later

When it comes to growing your business on Instagram, influencer marketing has proven to be a huge growth asset. We have a complete Influencer Campaign Kit for Small Businesses that includes free worksheets, checklists and email templates for you to use every step of the way: .

Does Influencer Marketing Work with Baby Boomers?

Pixlee

With brands like Kylie Cosmetics and Fashion Nova leveraging young influencers to skyrocket to enormous valuations overnight, it can sometimes seem like the whole world of social media influence stops with millennials and Generation Z. Choosing the Right Influencers.

The #1 Reason Why Your Social Media Has Zero Return on Investment in 2018

Pam Moore

Social Profit Factor can help you ignite your online tribe and grow your business with social networks such as Facebook, LinkedIn, Instagram and Twitter. Do you feel stuck in a rut when it comes to achieving your business goals and utilizing social media to help you do such?

Social Trust Factor: 10 Tips to Establish Trust and Credibility for Your Brand

Pam Moore

Their audience is not engaging, clicking, or buying. Instead of an engaging platform it looks more like a deserted island. There could be many different reasons why your communities are reluctant to engage with you. How to Create Facebook Content Like a Boss in 2018 (webinar).

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Power of Fun: Ignite Brand Awareness and Grow Your Business with the FUN Factor

Pam Moore

Yes, you can spend the next year mastering Facebook advertising, Instagram stories and live video. The funny thing is that this crazy, silly Instagram account has resulted in numerous new leads, customers, international speaking engagements and more.

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5 Reasons Your Social Media Marketing Program is Failing

Pam Moore

They get sold on the social media easy button and “Facebook is free” mentality. How to Use Social Media and Influencer Marketing to Launch a New Business, Product or App Influencer Marketing: How to Co-Create Content with Top Industry Influencers.

Are You Doing Influencer Marketing Right?

Firebelly

Influencer Marketing is turning out to be one of those terms that people should pay attention to, especially from a social media standpoint. What is influencer marketing? Basically, amplifying content in a meaningful and authentic way. Step 1: Identify Influencers.

Power of Trust and Intention in Earning Attention of Your Ideal Customer and Audience

Pam Moore

Digital marketers want us to watch their Facebook Live and YouTube videos, listen to their podcast, read their blog, follow them on Instagram, connect with them on LinkedIn, download their white papers and the list goes on. Personal Branding: Authenticity vs Transparency (blog post + video).

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Content Marketing for Regulated, Boring and Unsexy Industries

Pam Moore

In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. Content tips and tricks – actionable strategies to create engaging and profitable content on a tight budget.

How to Master the Art and Science of Content Marketing Creation and Curation

Pam Moore

Related Stories Social Media Hashtags in a Nutshell How to Use Social Media and Influencer Marketing to Launch a New Business, Product or App Stop Wasting Time on Social Media if You don’t KNOW Your Ideal Customer!

10 Social Media & Digital Marketing Inspiration Metrics You Can’t Ignore in 2019

Pam Moore

From looks (impressions) to listens, comments, likes, follows, retweets, influence scores, views, demographics, insights, conversions and the list goes on. Can you now better connect with them via a tweet or Facebook status update?

7 Top Personal Branding Goals To Develop Your Social Brand Strategy

Pam Moore

Long before Facebook, Twitter, LinkedIn, Instagram and even blogs, people have been buying from people. It’s what they say about you when you leave the room, what they think about you after they watch your Periscope or Facebook Live video.

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Is Your Social Media Content Really Top of News Feed Worthy?

Pam Moore

Do you dream about your content showing up on top of the Facebook, Instagram, Twitter or LinkedIn News Feed? If you want to dig even deeper, check out our latest Facebook webinar and learn 10 Power Tips to Create Facebook Content Like a Boss in 2018 -> Register for webinar now.

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5 Ways to Humanize Your Brand with Data and Social Media Insights

Pam Moore

Learning how to connect with your audience in an authentic and human way can help you stand out from the crowd, rise above the noise and build a relationship with your audience and customers that only you can do. Brand Humanization: Social Media Authenticity vs Transparency.

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The Rise of Micro-Influencers: How to Run a Micro-Influencer Campaign

Buffer Social

The interest in influencer marketing has been growing steadily over the past few years and more people are seeking to understand more about it now than ever before. What’s the best way to reach out to influencers? What are micro-influencers? How engaged are the followers?

How to Create Exciting Social and Digital Content for Unsexy, Boring and Regulated Industries

Pam Moore

In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. Content tips and tricks – actionable strategies to create engaging and profitable content on a tight budget.

This is How Much Instagram Influencers Really Cost

Later

In the world of social media and branded partnerships, how much does influencer marketing cost? For businesses looking to grow on social media, particularly Instagram, knowing how much budget to allocate to influencer partnerships can be difficult. engagement rate.

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How to Wade Through Facebook’s Declining Organic Reach

agora pulse

In 2016, a study by SocialFlow analyzed over 3000+ Facebook pages and their activities. This study revealed what many marketers had suspected for a long time: Facebook’s organic reach was declining. And if your posts failed to do so, Facebook would limit their visibility.

Your Logo is Not Your Brand – Why You Need a Brand Architecture and Strategy

Pam Moore

In the digital age of today marketers know how to strategically piece together a beautiful canvas of images on their Instagram profile, create eye catching Facebook cover photos, and engaging video intro and outros for YouTube. Are you influencing brand perception in a positive way?

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3 Steps to Recruit Social Influencers [Infographic]

Mindjumpers

To get in this position, brands can target their communication to social influencers, who will speak in favor of their brand. to 25K of unique monthly visitors on sites like Instagram, Twitter, Pinterest, Facebook, Tumblr, and others. Reaching out to influencers.

Social Media Influencers: How to Find, Evaluate and Work with Social Media Influencers

Razor Social

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. There’s a very good reason why Google trends shows massive growth in search traffic for influencer marketing.

The Last Thing Your Target Customer and Audience Wants From You is More Content

Pam Moore

Facebook recently announced some big changes coming to their newsfeed algorithm that impacts brands of all sizes. Facebook and other top social networks have been migrating toward a pay to play model for the last 3-5+ years. Get a Grip on Facebook Marketing in 2018 (Webinar).

How Human is Your Brand? Here are 13 Characteristics of Human Brands

Pam Moore

A brand is not your Facebook page cover video, Twitter background or set of beautifully designed Pinterest boards or images on your Instagram profile. It’s whether you talk about yourself all day on Facebook or if you offer real value. They care about the humans they engage with.

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The Power of Facebook Marketing in 2018 is Real. Are you Ready?

Pam Moore

Is your Facebook marketing strategy and business Page ready for 2018? billion monthly active users that Facebook proudly supports. residents use Facebook several times a day? On average, users access Facebook eight times per day. What is Influencer Marketing?

20 Ways to Bust through the Digital Noise with a More Human, Relevant Brand

Pam Moore

Be authentically you. Find your authentic voice, personality, tone and share it worth the world. Share your story and invite, engage and bring others with you for the journey. Going deep can help you connect authentically with your target audience and build a more human brand.

5 Tips for Finding the Right Social Influencers for Your Brand

Convince & Convert

As marketers, we create content in order to persuade and engage with customers. In this new social paradigm, bloggers and others with loyal followers on social media are the new influencers. Who Are These New Influencers? Finding The Right Influencers. Engagement.

The #1 Reason Why Your Social Media Has Zero Return on Investment in 2018

Pam Moore

Social Profit Factor can help you ignite your online tribe and grow your business with social networks such as Facebook, LinkedIn, Instagram and Twitter. Do you feel stuck in a rut when it comes to achieving your business goals and utilizing social media to help you do such?

How Brands Can Create Social Engagement Via Music Festivals

Ignite Social Media

The branded event hashtag #Coachella is easily one of the most blogged about, facebooked, and tweeted topics before, during & after the California festivities. $704 million Generated by Coachella and Stagecoach. 99,000 people per day. 9,000 Airbnb rentals.

15 Golden Rules of Content Marketing in 2018

Pam Moore

Now businesses large and small must learn not just how to inspire and engage their audiences with content, they must also learn the technologies, mediums, social networks and how to orchestrate them all together to somehow rise above the noise.

Power of Fun: Ignite Brand Awareness and Grow Your Business with the FUN Factor

Pam Moore

Yes, you can spend the next year mastering Facebook advertising, Instagram stories and live video. The funny thing is that this crazy, silly Instagram account has resulted in numerous new leads, customers, international speaking engagements and more.

Stop Listening to Social Media Gurus and Build Your Own Digital and Social Marketing Plan

Pam Moore

While it may be tempting to sit all day and listen, watch and engage with the self proclaimed social media “gurus” as they are also often the loudest, this may not be the smartest approach.

Content Marketing for Regulated, Boring and Unsexy Industries

Pam Moore

In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. Content tips and tricks – actionable strategies to create engaging and profitable content on a tight budget.

23 Tips to Build a Brand that is a Sweet Orange in a World of Bitter Apples

Pam Moore

Yet many business leaders and small or medium size business owners find themselves in an online world without a staff to help them or the knowledge themselves to guide their team in creating a compelling brand that people will remember and want to engage with. Engage your audience.

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Conversion Rate Optimization in a Nutshell: 20 Factors Impacting Your Sales and ROI

Pam Moore

Social Profit Factor can help you ignite your content and brand architecture to grow your online tribe and business with social networks such as Facebook, LinkedIn, Instagram and Twitter.

How to Share Influencer Posts as Branded Content Ads on Instagram

Later

If you’re looking to get an even bigger ROI on your influencer marketing, you may want to check out Instagram’s new branded content ads! . Announced on Tuesday, the new feature allows businesses to promote organic posts from influencers as feed ads within the app. .