Pixlee

MAY 18, 2022

Leading Social User-Generated Content, Influencer Marketing, and Ratings & Reviews company Pixlee TurnTo today launched the Pixlee TurnTo Creator Network , a program designed to showcase top content creators seeking partnerships with brands – and ultimately solve the challenge of influencer discovery for brands.

Influencer 89

Influencer Hotels UGC Curation 89

Pam Moore

JULY 7, 2017

They quit creating their own content and start curating and sharing other helpful content from leaders in their industry. Curation can be good. Though curation can be an impactful and excellent way to establish your brand online as well as serve the needs of your audience, it requires both art and science to see real benefit.

Curation 165

Curation Content How To Marketing 165

Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

Influencer 111

Influencer Tools Marketing Software 111

Pixlee

SEPTEMBER 7, 2021

Though the term ‘micro’ means small, the impact this type of influencers have is anything but. The numbers show this; 82% of consumers say they are highly likely to follow a recommendation made by a micro-influencer , and brands utilize micro-influencers 10 times more than macro-influencers.

Influencer 78

Influencer Affiliate marketing Industry Cost 78

Sprout Social

JUNE 14, 2022

Our devices are getting a tinge of silver from a seemingly unlikely source: senior influencers. Why we love senior influencers. Most Gen Z influencers can’t say they have the same following from their Baby Boomer counterparts. Part of the appeal of senior influencer content is the surprise factor. glam #transformation. ?

Influencer 97

Influencer Authentication Class Travel 97

Keyhole.co

JANUARY 18, 2024

Inspired by influencers and celebrities, people stand for hours in queues, waiting to get their hands on limited-edition items. With the help of some market research and influencer tracking , Stanley gained significant online traction despite operating in a relatively niche market. Instagram: 741.7K Facebook: 255K YouTube: 12.1K

Influencer 59

Influencer Social Media Strategy Marketing 59

Pixlee

JUNE 24, 2020

A marketing report from SocialPubli.com showed that 93% of marketers are using influencer marketing. Once thought of as only a trend, influencer marketing is becoming a very profitable marketing tactic. . Find the Right Influencer & Platform. Find the Right Influencer & Platform. Embrace Micro-Influencers.

Collaboration 98

Collaboration Influencer Campaign UGC 98

Pixlee

SEPTEMBER 7, 2021

Though the term ‘micro’ means small, the impact this type of influencers have is anything but. The numbers show this; 82% of consumers say they are highly likely to follow a recommendation made by a micro-influencer , and brands utilize micro-influencers 10 times more than macro-influencers.

Influencer 71

Influencer Affiliate marketing Industry Cost 71

Pixlee

OCTOBER 10, 2018

Travelers are constantly looking for advice from their peers, social media influencers, review websites, magazines, and more. There’s no reason why hotel brands can’t excel in this space by showcasing their extensive knowledge of local culture through robust curated experiences. The reasons for this are clear. Maximize content impact.

Hotels 64

Hotels Curation UGC Brands 64

Webbiquity SMM

JUNE 1, 2021

Personalized messages that trigger authentic conversations are a great strategy here. From discount offers to content, curate every experience for an individual audience. Influencer marketing goes a long way. Using influencers to market your brand is a great strategy. This is where account-based marketing comes in.

Tips 352

Tips Marketing Privacy Influencer 352

Pixlee

OCTOBER 4, 2021

To stay competitive, many brands partner with content creators and influencers to seamlessly engage their audiences, and even grow their reach with relevant individuals. While the influencer marketing industry is expected to reach a market cap of 5.8 While the influencer marketing industry is expected to reach a market cap of 5.8

Influencer 52

Influencer UGC Marketing Authentication 52

Waxing UnLyrical

APRIL 13, 2016

This is where influencer marketing comes to the rescue. Loosely defined as a marketing strategy involving influencers to impact buyer decisions and boost a brand’s visibility by using their online personality and popularity, influencer marketing has many takers. Well then, who are these so-called “influencers?”

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Influencer Campaign Marketing Fashion 100

Social Media Network Marketing

FEBRUARY 29, 2024

With its visually-driven interface and engaging features, it has captured the attention of millions, making it a powerhouse for content creators, businesses, and influencers alike. Craft Compelling Content : Curate visually stunning posts with captivating captions that resonate with your audience's interests and aspirations. ?️?

Instagram 56

Instagram Hashtag Curation Authentication 56

Pixlee

APRIL 18, 2022

Leading marketers are always looking for ways to link their owned media platforms with their influencer marketing program. While influencers are on the newer side of the marketing scene, email marketing is a tried-and-true medium that almost all industries already benefit from. How Does Influencer Marketing Impact Email Subscribers?

Influencer 52

Influencer Marketing How To Collaboration 52

Ignite Social Media

FEBRUARY 9, 2022

” Here are five brands that are doing just that by embracing authenticity and creativity on the platform: 1. Visit the brand’s TikTok page to find humorous skits, tactical tips and snarky clips that utilize original voice overs and the talents of TikTok influencers who are fluent in sarcasm and wit. Make TikToks.”

Brands 120

Brands UGC Authentication Comparison 120

Pixlee

JULY 30, 2019

Marketers within these industries are always looking for ways to authentically scale their content to relate to consumers. Fortunately, with social media and influencers, marketers are finally getting the answers they’ve been looking for. Do your research (on influencers) and don’t take it lightly. Instagram followers.

Travel 66

Travel Influencer Delicious Authentication 66

Ignite Social Media

AUGUST 2, 2022

But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. We get it, not everyone is a content superstar, but this brings authenticity to the brand. Build Connections with TikTok Influencers. original sound – Trey Kennedy.

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Strategy Marketing Banking Influencer 175

Sprout Social

AUGUST 3, 2023

As a brand, it’s important for you to adapt to this shift and engage your audience in a more authentic and personal way. Social media used to be a way to communicate directly with your community and the algorithm barely had any influence over your feeds. And it influenced consumer preferences as well.

Social Media 89

Social Media Content Airlines Authentication 89

Convince & Convert

AUGUST 11, 2021

Compile a list of online groups, forums, and key influencers your sales people should follow and get to know. This will fuel authentic conversations. Marketing should have a library of developed and curated content to share with sales for target personas, hopefully for each stage of the sales cycle.

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Training Forums Team Curation 172

Later

SEPTEMBER 15, 2020

This year has seen a shift with brands publicly taking accountability for a lack of diversity in influencer marketing. We asked 4 Black creatives to share their experiences and speak about the importance of diversity in influencer marketing. Here’s what they had to say: Why Brands Should Have Inclusive Influencer Marketing .

Influencer 65

Influencer Travel Marketing Instagram 65

Hootsuite

NOVEMBER 23, 2022

Have you ever dreamed about becoming an influencer and getting paid to create social media content without needing a big audience? Bonus: Unlock our free, customizable pitch deck template to successfully reach out to brands and lock down the influencer partnership of your dreams. It feels authentic. What is a UGC creator?

UGC 92

UGC Film Authentication Influencer 92

Ignite Social Media

APRIL 2, 2020

Part of this is due to the tricky nature of crafting content on a platform geared towards more personal and less produced content, but the company has introduced new tools to make it easier for brands to both connect with potential influencers and create challenges to get involved with fans. Authenticity matters here, so let your hair down!

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Marketing Authentication Trends Feed 217

Sprout Social

APRIL 4, 2023

Their user generated content (UGC) is considered to be much more authentic than brand messaging. What they say or post about you can improve brand awareness and influence buying decisions. Influencers Influencers make great brand advocates because of their large audiences. Who is a brand advocate?

Brands 126

Brands ROI Authentication UGC 126

Pixlee

AUGUST 27, 2019

Beauty, fashion, and travel are all industries that dominate influencer marketing. Brands within these industries are thriving because of the creative tactics they employ in their influencer marketing strategy. However, these aren’t the only brands that can benefit from influencer marketing. Authenticity sells!”.

Influencer 42

Influencer Authentication Communities Fashion 42

Unmetric

JUNE 11, 2019

Some of its significant features that simplify social media management include scheduling, monitoring, and content curation. They offer additional solutions that help you track and manage your workflow and curate content. Brand24 is a great tool to help you reach potential customers and influencers. G2Crowd Rating: 4.4.

Analytics 125

Analytics Tools Social Media Curation 125

Ignite Social Media

JULY 19, 2019

A key part of our social strategy is the curation of UGC. Beautiful Destinations has built their business around discovering some of the travel industry’s most talented creators and influencers and tapping in to their skills to develop content for their nearly 13 million Instagram followers. All employ a strong UGC curation strategy.

Travel 94

Travel UGC Brands Tourism 94

Pixlee

NOVEMBER 14, 2019

Influencers have played a major part in making sales this year’s Singles Day, China’s version of Black Friday. Some of the world’s best-known influencers who appeared on this year’s Singles Day included Taylor Swift and Kim Kardashian. Why Influencer Marketing Works in China. Credit: Getty Images.

Influencer 41

Influencer Authentication Engineering Social Media 41

Social Media Strategies Summit

JANUARY 5, 2022

Look at how the hair color brand, Paradyes, has curated its Instagram bio. Collaborate with Influencers. Once you’ve got the basics right, it’s time to take your Instagram strategy one step further: collaborating with influencers from your niche. You can also organize contests and giveaways with the help of influencers.

Small Business 204

Small Business Instagram Platform How To 204

Ignite Social Media

NOVEMBER 8, 2022

People are too fixated on well-curated Instagram grids, or stylized videos, and BeReal doesn’t really have a place in that. The fact is that we love filtered, well-thought out, and well-curated photos and videos. The purpose of BeReal is to be authentic. That’s why I think BeReal is destined to be a fleeting trend.

Curation 85

Curation Patterns Notification Apple 85

Sprout Social

DECEMBER 19, 2019

Instagram isn’t always about having that gorgeously curated feed anymore. Authenticity in Instagram content. Instagram isn’t all about the flawless photos and hyper-curated feeds anymore–to an extent. Take this carousel post from influencer Hillary Conheady (@hillheady) for example. Influencer marketing on Instagram.

Trends 92

Trends Instagram Meme Authentication 92

Pixlee

MAY 9, 2022

Creative” content includes the efforts of your marketers, influencers, and any other creative who contributes to your organization’s success. For example, two of the largest emerging trends at Shoptalk 2022 were authenticity in creative content, through user-generated content (UGC) and micro-influencers, and social commerce.

UGC 75

UGC How To Compete Apparel 75

Pixlee

JANUARY 24, 2022

The NFT community especially places heavy emphasis on authenticity, as NFTs are generally unique, non-interchangeable digital files and media. This shift also highlights the importance of a brand’s authentic story and the experiences of individual creators.

Brands 85

Brands Authentication Collaboration UGC 85

Ignite Social Media

AUGUST 2, 2022

But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. We get it, not everyone is a content superstar, but this brings authenticity to the brand. Build Connections with TikTok Influencers. original sound – Trey Kennedy.

Strategy 91

Strategy Marketing Banking Influencer 91

Sprout Social

NOVEMBER 14, 2023

“Authenticity”—there’s no question that it’s one of the biggest social media buzzwords. But don’t be fooled—authentic marketing is only becoming more important. But at the same time, the Index also found that authentic, non-promotional content is the number one thing consumers don’t see enough from brands. Let’s get into it.

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Authentication Tips Marketing UGC 120

Sprout Social

JANUARY 12, 2023

These guiding principles can also act as an “authenticity meter,” helping leaders make strategic decisions and employees and customers gauge whether the organization is living up to its stated values. Promote Open, Authentic Communication. Partner with influencers. Sprout’s values include: Care Deeply. Embrace Accountability.

Brands 127

Brands How To Authentication Exercises 127

Pixlee

MARCH 7, 2019

Turn to Influencers to Reach Any Demographic. There is a reason why the Fyre Festival relied primarily on influencer marketing: it works. But you don’t need to go out and hire models and celebrities to reap the benefits of the influencer phenomenon. Remember, authenticity is key when selecting influencers.

Travel 63

Travel Hotels Brands UGC 63

Sprout Social

JANUARY 12, 2022

Make a meaningful impact on customers through authenticity. Food for thought: recent research from Bazaarvoice notes that recommendations from everyday social media users (36%) are the most meaningful to consumers, handily beating out influencers and even subject matter experts. Actively gather and and curate user-generated content.

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Conversation Review Marketing How To 135