article thumbnail

The 4-1-1 on the (Not So) New Marketing Trend: Influencer Marketing

Waxing UnLyrical

Online influencers are successful, in large part, because they are genuine about themselves with their audience and they require authenticity in their interaction with brands. In the end, what matters most is that a company is authentic with its marketing and uses influencers in a manner that provides value to both audiences.

article thumbnail

38 of the Best Free Stock Photo Websites for 2021

Hootsuite

Anything licensed under the Creative Commons or public domain is fair game too. You’ll find a lot of documentary-style shots here, which can give a social feed a much-needed dose of authenticity. Flickr Commons. Or, just poke around the Flickr Commons, a database of public photography from around the world.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Inspiring Communications: What You Make Is Not What You Do

Waxing UnLyrical

I no longer introduce myself by title or say that I am a “communications and corporate responsibility professional” – I applied the same thinking and came up with “I help companies live their values and engage in authentic conversations with their stakeholders.”. Image: rawpixel.com via Unsplash , Creative Commons CC0.

article thumbnail

25 Social Media Pet Peeves – How Many Are You Doing?

SocMed Sean

Who wants to authenticate with an app? Spam indicating that you should “follow back” or “get 50,000 twitter followers a day” Social sharing tools that don’t allow you to just click and share. eBooks that don’t offer any actual value. eBooks that don’t offer any actual value.

article thumbnail

3 Websites Bringing Diversity to Stock

Later

All photos on Nappy are licensed under the Creative Commons Zero (CC0) license. CreateHER Stock , a “destination for authentic stock images featuring melanated women” was launched in 2015 by Neosha Gardner after her struggle to find resources featuring women who looked like her. “We 3: CreateHER Stock.

article thumbnail

How Brands Can Celebrate Juneteenth on Social Media

Later

These historic images have been released into the public domain as Creative Commons Zero (CC0), so that means you can use, transform, and share the assets without asking permission from the Smithsonian. . You can also use the general Creative Commons image database to find images to use in your content.

article thumbnail

Kpop Lessons: Handling Defamation Through Public Relations

Waxing UnLyrical

Image: twchoi11 via Flickr , Creative Commons Though I wouldn’t consider myself as devoted as some fan clubs. Image: Gitgat via Flickr , Creative Commons Instead, speak up and join the conversation. If you choose to stay quiet, it may create an opportunity for the rumors to gain even more traction.